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Aesthetics Travel

Day 944 and InstaHo

I suppose it’s fitting that just one day after feeling glimmers of hope that our networked chaotic youth culture is rebelling towards whitepilled optimism that my mood would immediately take a darker turn. You just can’t sustain a vibe these days when you have to interact with reality. Or at least reality as intermediated through an algorithm.

I’m planning out a fall trip to Europe to go scouting and meet up with folks. It’s a challenge to get talent into America with our current visa system. So I do my best to get to get abroad to meet founders and builders. I’m considering going to some spots in the Baltics this trip and maybe I’ll do the Balkans on my next go.

So I’m browsing through Airbnb trying to see what could be a home base for me. I’m always looking for spaces that are livable. Function is more important than form.

I focus on kitchens, bathrooms and living areas that are built for comfort. Alas, this is actually a fair amount of labor as much of Airbnb is optimized for what can most kindly be referred to as an InstaHo aesthetic.

Soft pink modernist couch, illustrator triptychs, and geometric rug prints are InstaHo aesthetic

Now I’m not saying that this Apartment Therapy circa 2015 look isn’t easy on the eyes. It’s pleasant and bright. I’m sure if I had colorful outfits I photographed daily and sold some personal brand based how cute I am this would be my first choice for an Airbnb. Alas I’m a professional not an influencer.

I’m sure the algorithms reward being as aesthetically pleasing to as wide a range of people as possible. I was once an Airbnb super host myself so I’ve taken my fair share of over saturated photos. But can’t we just get a couch that is comfortable to sit on while you work?

Does no one else but me require a little spinal support? Is being cozy just too hard to photograph well? Why is everyone stuck with some hideous globalization chic when it’s not even that comfortable or functional?

If anyone has an apartment in Tallin or Prague do please let me know. I am actively looking for a spot.