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Emotional Work Internet Culture

Day 1222 and No Exit

Even the most niche corner of the Internet can deliver fame instantly and irrevocably. I don’t think your average person is aware of just how much fame can be delivered by algorithm and how impossible it can be to shed it once you’ve gotten it.

If Andy Warhol could revise his “15 minutes of fame” conceit for the Internet age he’d probably have to grapple with how extended the event horizon of Internet fame can be.

The best you can hope for with algorithmic fame is that it fully dissipates into the background radiation of other people’s more concerted efforts to acquire fame for themselves. There is alas no exit.

Internet fame is mostly about being legible to other people and if you project something that makes sense into the wide abyss you will be known by someone.

If this doesn’t make any sense to you I’d recommend picking up some Satre. The ending isn’t very satisfying but it does repeat. So don’t worry too much about getting it right away

Eh bien, continuons…”