Tag: Retail

Categories
Aesthetics Internet Culture

Day 1762 and New Nodal Points

I suspect that if I am any good at seeing the future it’s because I enjoy touching the present so much.

I think it’s a fools errand to professionalize “the spark” of active players meeting and exchanging information. Not to say that working at your game is wrong. You should work at it. But know what game you are playing.

I’m experiencing a kind of multi-modal view of my own focus and how it can be turned into more time touching reality. I know it sounds silly but the verbiage of the moment is enabling in strange ways.

I don’t always like consensus. I need to experience the consensus myself before I’ll join up. But I love to be first. I love being your first fan. I love being first to a new trend, narrative or aesthetic. I want to see a thing first.

To engage with others in this market place of ideas and trade in our knowledge for our own priorities, is for me, the stuff of life. I love a market. What is the mood of now so I can find others who might understand the possibilities of tomorrow. Every angle counts

I do think it’s all up for grabs future at the moment. I am leaning into some personal weirdness partially for my own happiness but partially because I think maybe this strange node of “people who want to communicate that they value beauty” to the world will be a vector for finding interesting people working on what is going to explode next.

Put out a little value for people with your own skills and maybe that is the node through which you have the opportunity to see what they see and in return you both learn more together.

I am trusting when everything goes up in “the churn” I enjoy picking up new skills. I am enjoying turning myself in a new direction. I think it might actually get me to my original goals. To invest in founders building their weird chaotic nodes of next should be.

Categories
Aesthetics Biohacking

Day 1756 and Oops I Did It Again

Oh baby baby! So it seems as if, in my infinite wisdom, I did not pay enough attention to the early warning signs from my Whoop biometrics and I did indeed need to worry about the fun and games of a subcutaneous tissue infection.

I swear that this IL-17 inhibitor drives me nuts. Despite its impressive effect on my inflammatory biomarkers, it leaves me very susceptible to skin infections. And I have to be constantly vigilant to the first signs of an issue.

I’ll be fine. I did in fact catch it before it turned into anything serious. Where I am at it’s easily treatable with a short antibiotic course that may formerly be prophylactic. My wound area had not shown any signs of spreading nor was I running a fever or otherwise exhibiting other signs of serious infection.

I just had crappy HRV numbers and high resting heart rate three days in a row and it’s not worth risking it. I threw back some basic antibiotics last night and woke up with a normal heart rate again. My HRV is coming up just a little more slowly. Glad I didn’t wait as this isn’t worth any amount of risk to me.

I comforted myself by working on my beauty blog where I’ve got routines coming along for founding subscribers and a fresh post about Shrinkflation at Sephora and a minimalist men’s routine on sale at Amazon.

Retailers are a bit twitchy and everyone needs to be shopping early is the message we are getting everywhere. It’s a weird time. Or at least the retailers need to encourage the top 10%. So if that is interesting to you go subscribe as I’d love to have you in my strange beauty shopping blog meets the business of appearance.

Or if you are feeling adventurous for an honestly embarrassingly low fee I’ll put together a custom routine for you from my sample library or go full autistic and decant you the perfect mix of potions and lotions to meet you precise lifestyle and budget. My autistic obsession is your gain. It’s so much for me for and your skin will look amazing.

Categories
Aesthetics

Day 1747 and Hyper Autistic Protestant Work Ethic Beauty Blog

I spent some time being really “in my special interest” today writing about why I think we should give more, and not less, time to beauty. I’ll post it to my new substack tomorrow as that will remain focused in subject matter.

Appearances clearly matter in every facet of life, but we don’t do much to help develop taste even as we face an onslaught of the hyper visual unrealistic world of short form video.

It’s all dopamine drips and quick hits that make it hard to develop taste of your own. At best you found algorithms that suited some things you could enjoy but sincerely held joy is rare. I’ve been able to experience many times and it’s now one keeps going in a cruel world.

I spent so much of my life beating the drumbeat of more access to the secret knowledge of the world only to discover again and again, that even if you offer up to the world pearls, not everyone will want them.

Or as my mother liked to say her Latin teacher said “I’m throwing pearl’s before swine!”

To appreciate the details is to recognize that layer upon layer of irritation worked to a finished pearlescent sheen which seems too delicate to truly show the process. That’s its beauty.

Each layer of culture is built by people who cares about details. And all kinds of details matter. Sometimes the details are financial. Sometimes aesthetic. Sometimes it’s noticing a very specific signal inside a very particular group and being able to admire the elegances.

I myself didn’t think I ever much went in for subtlety of any kind until I spent more of my time in mass markets. I’ve come to realize I was allowed to live without too much push on my own tastes for so much of my life.

And because I care about details, now I know I a stupid amount about the business of appearances because I worked at its heart.

So naturally I’d like to do more to share that knowledge as I realize it is maybe much rarer than I realized.

I intend to do it as a fun addition to my life as I experience so much of life through professional and personal interest in technologies. I’ve got aspirations for a world where we choice to work to be better. That requires a world where beauty can be cultivated in improving ourselves. so you can be certain I appreciate the angles of how we use the existing culturally technologies at hand to create the new ones.

Categories
Aesthetics Biohacking

Day 1744 and A Yenta For Your Perfect Look

I am considering doing more writing, but instead of it being an exercise in creating more, I am interested in writing about how to consume well, so meet Nice Packaging, a beauty shopping column with a b side about the business of keeping up appearances.

Background on why I want to do this is below, but if you want to be a part of it getting started, I’m going to offer “founding members” for it live 1:1 time with me to craft your perfect routine. Details here

Background

I get a fair amount of joy out of being the person in my social group who everyone goes to for advice on what to buy in the areas where I am most expert. I sort of wish it just could be just category (cosmetics would probably top the list ) but I’ve developed a wide range of interests as I’ve cultivated my tastes over the years so I’m just as likely to be asked what supplements I take for my biohacking as I am to be asked for skincare and cosmetic recommendations.

Chronic disease offers very transparent revealed preferences as I do what works best for my health. A a long career in the style industry means I’ve learned a lot and how to apply it as looking good is often a side effect of feeling good.

I have been in wellness my whole career as it’s not just a matter of having clean clear skin and long hair (though I mostly do) but having been inside the corporate sanctums of everywhere from Goop to Equinox. I learned a lot sourcing for my own makeup brand and I’ve applied the depth of knowledge I have in cosmeceuticals to my own healing as naturally we humans pay more for beauty than we do for health. The cosmetics industry is often light years ahead of standard medical practice.

Other topics I will play with may be more esoteric. I oddly well informed on preparedness thanks to our Montana off grid lifestyle. I’m regularly asked about stocking pharmaceuticals and first kits as those wellness worlds overlap with chronic disease, biohacking and family preparedness. Wellness goes hand in hand with fighting for your own life.

I still travel a great deal so I’ve got travel and packing optimization stories and preferences for days. Having once owned a cosmetics brand that specialized in on-the-go makeup, I can tell you now to pack what you need to look good for any scenario from surviving O’Hare with your family to packing black tie makeup that fits through London Heathrow’s quart bag nightmare.

And finally as an avid reader in the go-to gal for science fiction and reading lists which isn’t as likely to go with the rest but I’m shockingly well read in the genre. And no I don’t mean romantasy. I read hard sci-fi from cyperpunk to space opera. Thinking about what will be popular in the future means living on the cutting edge taste of the right now.

I’ll maintain my daily blog here as this is me time or me space or whatever you might like to call it. I enjoy having the space to ramble about continental philosophy, internet cultural subgroups and their fascinating ecosystems, my own emotional work and becoming version of myself that makes me happy and healthiest.

So I’ll be considering what all this looks like, editorial cadences and how I will integrate which portions of those varied interests into what is most likely going to be a style blog.

Get Started with Me

I can also use your help in getting this off the ground, so I’m offering something special – if you join as a “Founding Member” for the first year (for $300), I’ll spend an hour with you, coming up with your perfect skincare or cosmetics routine, and even send you some products to get started with. And btw, this can be just as helpful for men as for women.

One of my greatest pleasures is putting together cosmetic routines for my friends to test and trial to get you exactly what works for them. I’ve done this for billionaires and working class dollar store shoppers so I promise you I know the market.

I typically do an intake session with you with a questionnaire and some one-one time where we yap about your look, your hopes for them and your ambitions. Then I go over all of your preferences, allergies and issues. With that in mind I create a month or so of samples total for us to experiment with.

I’ll prepare your routine from either my personal brand library of travel sizes (which is enormous) or I decant into sample containers creams, serums, lotions and lotions into one perfect routine. Don’t worry I’m a germaphobe autist.

My goal is to make a routine that matches your skin & hair, and bodily needs perfectly with hour preferences. Things like daily simplicity or complete looksmaxxing, your budget from drugstore to luxury, your comfort level with different kinds of return on investment from Pareto optimization to no routine is too much. And then you test it out and we refine it together. I’m like a yenta for your grooming.

Sign Up Here

Categories
Culture

Day 1429 and a Buy Nothing Black Friday

I am usually a very dedicated Black Friday shopper. Once you’ve worked retail it’s hard to shop full price. Black Friday used to offer good value for many categories but now it’s a free for all of inconveniences and debatable deals.

I have become a distrustful shopper over the ZIRP years which has eroded my usual rituals on retail cadence buying and bargain hunting.As a hippie kid Buy Nothing Day was more a part of my life than Black Friday so perhaps this is simply a return to form.

I however grew up into an adult who budgeted carefully and “buy nothing” is a futile gesture when you only buy on sale. If you had any kind of specific taste it usually required some creativity to afford what you wanted even in the pre-inflationary world.

And here I am without my old budget pressures and I find there is just so little I want or need at the moment. I have the luxury of being able to buy nothing.

Classic only on sale Black Friday purchases like Uniqlo puffer coats or cosmetic sets are now no better priced today than any other day. I already purchased my specific serum’s & moisturizers and cashmere in other sales with similar savings.

Maybe I’ve finally become so prepared that moving off my typical re-ordering rhythm is just asking for trouble. I can get away with simplicity and repeat purchases.

Nothing on the market looks all that interesting. And I’m well stocked on underwear and socks. I guess I’m back to buy nothing day.

Categories
Aesthetics

Day 1118 and Distrustful Shopper

I am a good shopper. I know retail cadences and when to buy a product. If you want to know sales happen or new merchandise timing I usually know. I know manufacturing chains, sourcing standards and material costs across multiple categories. I loved working inside corporate retail and consider my time in cosmetics and fashion to be foundational to my approach to businesses.

This is useful context for what I am currently feeling. I’ve become a very distrustful shopper. Now I feel as if I’m starting from scratch every single time I need to replace an item even if it’s in a category I know intimately.

I’ve worn the same pair of simple black Gap 100% cotton sweatpants for as long as I can remember. They were roughly $30 and I’d get years of good wear. I’d reorder a couple pairs every Black Friday just to be sure I’d always have them.

It wasn’t easy but I could find them. I’d need to check what size (medium) and its name from the last order (always changing) but I’d almost always be able to find it. It drove me bonkers it didn’t maintain a consistent SKU (stock keeping unit) when it was clearly the identical product.

It got harder and harder to find. And then this year they appear to have stopped manufacturing them entirely. I’ve been checking in on the Gap website every couple of months this year and it’s just not re-appearing.

I’ve written about institutional distrust before. But there is something that bothers me about how even someone with experience like me just cannot purchase basic goods reliably anymore.

Shoppers have to relearn an entire series of sizing, merchandising, naming, and pricing cues over and over with no reliability on offer from even the most established brands.

If you like an item and it serves you well, buy another one immediately. Heck buy two. There guarantee that you will able to find it again in a few years.

Categories
Emotional Work

Day 487 and Grocery Stores

I love settling into a new home by going grocery shopping. I’ve had the opportunity to be in a new city for an extended period twice now this year. And each time the joy I’ve taken in going to pick up groceries is palpable. Going shopping for food is my happy place.

I’m in Bozeman with dear friends and one of them noticed just how excited I was for the grocery run. We had a mostly empty fridge and I made a beeline to the nicest grocery store in town. It was a hybrid fancy yuppie grocery wrapped inside a big box grocery store. It’s a chain local to the pacific and mountain west called Rosaurs. I highly recommend it.

A grocery store is a powerful space. I’ve written before about my love for the American grocery store. I think it’s unique in its position as a functional and emotional retail space. It needs enough structure and repeatable patterns that anyone can shop a store and have an intuitive sense of where the basics are merchandised. But grocery relies on novelty and newness as much as any other retail store for driving order size and additional Martin.

The presentation of new brands and new products is fraught. The need to display something new competes against the need for repeatability and ease of locating core items in grocery. Grocery can be seen as human nature reflecting core tensions as it balances desire and safety. We yearn to feel nurtured by food but also crave to be stimulated by new tastes.

I spent an hour and a half wandering the aisles filling out my grocery list. I had done meal planning and had specific needs for the weeks meals. But I am also an inveterate shopper looking to feel excited by what was on the shelves.

To this day that I can look at any item in the store and buy it remains a surprise to me. It’s a luxury that never fails to delight me. If I want to get something I can. There is no budget or restriction on me like I remember as a small child. And yet I still couldn’t bring myself to buy a full size Turmeric spice jar. Reflecting back childhood emotions I didn’t even realize I had. A small reminder of how much seemingly mundane acts like grocery shopping can reflect much bigger things.

Categories
Politics Preparedness

Day 313 and American Grocery

I drove into Denver today for a doctors appointment. On the way back my husband Alex and I decide to stop at Costco. It’s not that far out of town but it’s still easier mentally to make the trip out to a box store when it’s on the way from somewhere. As someone who identifies as a prepper Costco is one of my favorite places.

I didn’t have anything specific in mind that I wanted (other than a few winter preparedness items), Alex and I just like walking the aisles of Costco. I worked in retail for many years so I enjoy seeing what brands have convinced the king of American retailing to stock their products. Because of their unique stocking and sales methodology it’s almost always an adventure.But it’s also a fairly good indication of where taste is at in America.

America is ready for the holidays if Costco is any indication. Despite it being the second week of November it was decked out in full holiday season merchandising. And not just peppermint bark (which I bought) and colored lights. Costco thinks we want a gourmet Christmas. We saw an entire truffle packaged with a grater. We saw entire cured Spanish hams. We saw tins of caviar stocked in the cheese aisle for $50.

An entire Spanish Serrano ham for $99 at Costco

I always wondered if the story of Khrushchev knowing the Soviets has been beaten when he toured a grocery was apocryphal. Apparently no one knows for sure if the visit happened. But it is true that supermarkets only exist in their modern form because America subsidized the farming and agriculture system as part of a farm arms race against the Soviets.

As amazing as a supermarket is it can be a bit horrifying to visit an American grocery store. Fresh markets that focus on meats, dairy and vegetables always feel like a race against time. Using traditional retailing methods of completely filled aisles bursting with perfect merchandise shouldn’t work when the product was once a living thing. And yet that’s exactly what we have. It’s astonishing the variety of items we stock in an American grocery. That we subsidize and allow for food waste when we still have hunger seems a grave injustice. We have food deserts. And yet our grocery stores are full.

Costco only sells in bulk so it’s mostly given over to packaged foods and dry goods. If you want fresh food you better be prepared to buy several pounds of it. I bought 2 lbs of blueberries. It’s going to be a challenge to eat it all before it goes bad.

Given that most of the news has been focused on the current supply chain crisis it felt odd to stand in a store surrounded by incredible luxury. Maybe it was the calm before the store. I did go on a Tuesday so maybe it has just been restocked after a busy weekend. Maybe folks just aren’t ready to buy their gourmet foods for the holidays yet.

Categories
Startups

Day 144 and Scars

I have significant e-commerce, direct to consumer and retail business experience. I’ve managed multi-million dollar P&Ls, worked on iconic billion dollar brands and started my own direct to consumer cosmetics line. You’d think with that experience I would be deeply bullish on my ability to pick up and coming startups in the space. But I don’t particularly want to invest in digital brands or online retail. And I think it’s scar tissue.

I’m not saying flat out“no” I won’t ever invest in a DTC business or an e-commerce startup (I have and I will again) but a little bit of knowledge can make it hard to preserve creativity and imagination. Many founders can come out of a space where they have dedicated years of their lives and simply want space away from their expertise. They know too much. They’ve seen things. The scar tissue that forms to keep you working during the long dark soul of startup pain is still tender.

When I mentioned this lingering pain others pointed me to other areas they struggled to hear pitches or invest because of experience. Rental businesses and neobanks from Maia Bittner, certain e-commerce verticals from Lee Edwards, fitness from Jason Jacobs. It’s a common phenomenon among founders.

I’ve got lots of opinions why certain kinds of businesses won’t thrive or have business models that won’t make the kind of return my own personal investing thesis demands. But the truth is that I now have enough expertise to simply know more than is good for me. Ironically this means I should spend more time as an advisor or consultant on certain kinds of businesses but it takes a special founder to coax it out of me. Because I do have valuable insights and I want to share them.

But the last thing I want to do is pass on the trauma of my own experiences. Founders deserve to have their psychological safety preserved so they can build the company of their dreams. Some painful insights from a founder that came before them might help them avoid some pitfalls, but if they take our traumas too seriously they may never find their own path. And that kind of backward looking “it will never work” or “trust me kid I’ve been around the block” attitude can really bring creativity down. So I will always share my honest experience with anyone who asks but I’m hesitant to ever let anyone take my lessons to close to heart. You very well may be the one that breaks through where no one has before.

So when someone pitches me their new retail startup or DTC brand or cosmetics concept I try to be honest that I may nit be the best fit. I’ve got scar tissue. And if a founder insists that I can help I will try. But remember not all skepticism, fear, distrust or dislike is about you. Sometimes it’s all about the trauma of having lived it before. Asking someone to live it again is the ultimate act of trust. And maybe just maybe we get to firm new scar tissue together.