Makeup – Page 4 – Julie Fredrickson

I wasn’t much for makeup or clothing as a teenager, but I fell in love with fashion as I got older. I was swayed by the mysteries of style. The power of being dressed precisely for the occasion was not lost on me. I wanted to command the powers of vanity for myself

But as the pandemic set in I cancelled all my beauty box of the month subscriptions and closed my Rent the Runway account. I didn’t need red lipstick or cocktail dresses. When we summered in the Hudson Valley the first summer of the pandemic, I only brought one suitcase of sweatpants and cotton dresses. I didn’t realize it at the time but I was was leaving behind dozens of vanity rituals.

Like many other people, we decided to move closer to family as the pandemic continued. Going from Manhattan to Boulder isn’t exactly conducive to keeping up with appearances either. I found myself buying hiking pants and wool socks. I had no occasion to dress for anyone but myself.

I’m not sure how much I actually miss getting dressed. At least not for myself. Earlier in May before the Delta variant squashed “hot vax” summer for good, some ink was spilled on the mixed emotions of getting dressed for others after so much time in seclusion.

The pandemic seems to have proven that for me aesthetics are all about the dance with others. The joy of communicating one’s taste and preferences to the outside world is more riveting than playing with my look for an audience of one.

But I do miss that dance. Vanity can be a wonderful motivator to connect and communicate with others. I so badly want someone to see my hair. I haven’t heat styled my hair for well over a year. In fact, I haven’t had it cut for nearly 10 months.

My vanity tells me my hair has never looked better. It cascades down to my mid back without a split end in sight. Just waves. It’s fucking princess hair. My vanity whispers that someone surely would notice how beautiful I look. If they noticed how I look then they must always want me to notice them.

I miss the pleasure of seeing beauty in each other. Sharing a compliment and an appreciation for the little vanities we all keep.

An essay by Amanda Mull, whose writing I generally enjoy, has an essay on fashion and the end of the pandemic. It’s an interesting read on how fashion and disease have intersected in history and how we might react to our own moment in history as the summer of the vaccine rolls around. But it was this line that caught my attention.

Clothes are a language we use to tell others about ourselves; fashion is a conversation. If there are no other people to talk to, then what’s the point?

Aesthetics have been a big part of my adult life and one of my primary professional interests. I’ve worked with brands as diverse as Nike, Gucci and Ann Taylor and I founded a cosmetics line. I like conversations in the language of style.

But I didn’t realize until the pandemic that I had very little interest in an internal dialog on aesthetics. I think Ms Mull has hit on a truth I couldn’t put my finger on. What was the point if I was just talking to myself?

I’ve got several drawers of cosmetics and a full closest of clothing but I haven’t felt the urge to use any of it simply to please myself. I didn’t realize just how little these aesthetic conversations were about a personal dialog with myself until this year. I never wore makeup to please myself. If I did then I would have work lipstick this year. Nor did I wear clothing for my own enjoyment. The pandemic seems to have proven that for me aesthetics are all about the dance with others. The joy of communicating one’s taste and preferences to the outside world is more riveting than playing with my look for an audience of one.

While I have a personal style (it leans towards minimalism and Italian basics) it’s not so tied up with my identity that I felt I needed to expressive it to myself. I’ve got mixed feelings on the matter as there is an undercurrent of moralizing that suggests style should be for the joy and satisfaction of the wearer and no one else. It’s got a kind of self care “you be you” celebratory tone that is in reality a bit judgmental.

For some of us it’s clearly about telegraphing who we want to be seen as in the world. The semiotics of taste, class, wealth and culture are arguably more interesting than a personal picadillo for purple. Layering nuances into garments and color is an art but if no one looks at the final piece it feels a bit like keeping a painting locked up in a private collection. So I guess I feel ok that I’m only interested in style if it’s part of an external world. I’ll keep the talking to myself in my head and off my hips and lips. It’s nice that I have something I actually want to share with the world.