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Chronicle Internet Culture

Day 85 and Collective Progress

I am extremely online. I think it’s the best place to spend time if you want to thrive. Hands down nothing has ever beaten internet communities at improving the quality of my life on every metric. I know it sounds a little utopian but every skill I’ve acquired, job I’ve had and crucial piece of knowledge can be tracked back to the web.

I could have had a slower path in life with regular credentials and prestige building jobs with the right signals but none of those old rules have hung around long enough that I’m confident I would have made it as far in life. I needed the extra edge from living extremely online. I think we all do.

Life moves too quickly in modernity for us not to come together to survive it. Progress is going to be collaborative. Individual efforts and silos with us all competing for place and resources. Competition maybe served its purpose in a world of resource scarcity but as wealth is less dependent on rent seeking and property ownership and more on innovation and technical progress, then collaborative work has better incentives.

This may sound a little stupid but every time I ask Twitter for a ridiculous piece of advice like “ does anyone lift while high” I get incredible pieces of insight. It sounds like a dumb question and like click bait but I’m probing for similar cases of physiological response, chronic pain and a desire to biohack to better health. And yes it turns out if you have inflammation lifting weights while stoned is a great way to encourage a behavior that promotes lower inflammation with an inflammation lowering drug. It’s a virtuous cycle. And I would never have known without shitposting health nuts on Twitter. I’m not going to get that nuanced a piece of information with specific context out of a doctor or any credentialed body that works to reduce risk. I’d love to see a double blonde study proving the benefits of toking and squatting. Some knowledge is meant to be epistemic. The internet is our culture now. So share your weird finds with your tribe. It gives us all a better shot at better lives.

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Chronicle Internet Culture Media Startups

Day 84 and The Thursday Styles Problem

The Thursdays Styles problem is about zeitgeist, wealth, perception and power. The New York Times publishes its “styles” section on Thursdays and Sundays. Generally speaking if you work in media, public relations or culture, you are aware of the general trends that will emerge on Thursday ahead of time. For the sake of argument let’s say I know directionally on Tuesday in private what will be featured on Thursday in public.

If you know “what everyone knows everyone else knows” ahead of time, there is a lot of money to be made as Tuesday person. For more on the second derivative issues in zeitgeist I highly recommend Epsilon Theory. If you can sense the zeitgeist ahead of time & move to take advantage of it you can be a Tuesday person.

Alas it’s not as lucrative as you may imagine to be a Tuesday person. A Thursday person who lives exactly on the zeitgeist can take advantage of “in the moment” culture moves. Good entrepreneurs do this well. Most consumer companies hit “right on time.”

This is why venture capitalists will ask “why now” as they may have invested in a Tuesday Person who hit the zeitgeist too early and couldn’t capitalize on it. It really pisses off the founder who knows “but I was first.”

As a Tuesday person, I hate when this happens. I loathe seeing people I perceive as less capable or intelligent than me hit a zeitgeist moment exactly on Thursday. The trouble is they are right. They won. They got the timing right. I didn’t.

And yes being a Thursday mover is good. But it’s crucial to understand who can win this game. The only way to win the Thursday Styles problem is to be in finance, media or culture work that can place a call option on the Thursday future on Tuesday. You have to be able to hold an opinion on the future zeitgeist long enough for Thursday to get published.

If you cannot hold your zeitgeist long enough for Tuesday to become Thursday when “everyone knows everyone knows” being right early serves no benefit. You need diamond hands. And yes, you will be wrong 9 times out of 10.

So you need to ask yourself if the New York Times cuts a piece and it takes another week to run can you hold out? If the markets don’t make a Tuesday idea hit, can you wait till it becomes common knowledge on that metaphorical Thursday? It’s a question for all long holds to ask themselves.

It requires patience to be a Tuesday person. And it takes resources. Knowing you will look wrong for a bit. Knowing that you will lose money when Tuesday knowledge takes longer to become Thursday Style’s common knowledge. If you can hold it’s the ultimate form of future leverage. That’s alpha.

And better yet, it’s “possible” to influence. Publicists make their clients on Tuesday shine on Thursday. And capture the upside. Folks who are extremely online spot how market makers make zeitgeist hit. Cathie Wood at ARK Innovations has been playing the media in exactly this way. The largest experiment in making Tuesday thinkers hit before Thursday is Margit Wennmachers at a16z.

Centralizing zeitgeist and monetizing it with future calls with narratives they tell on platforms they own stakes in has massive potential. The smart money is turning their Tuesday zeitgeist into Thursday Styles and taking it to the bank.

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Chronicle Media Politics

Day 83 and Tribalism

For what are probably obvious reasons (a mass shooting inside a grocery store a few miles from my home) I’ve been trying to keep off of political media the past day or so.

I’ve mostly succeeded but it’s a challenge when my primary relaxation space, Twitter, is saturated with commentary on a topic I don’t want to discuss with anyone that isn’t also living through the trauma personally. It’s not even that I don’t want to hear from folks it’s more that even if you have had a similar tragedy in your community your reaction may not be the same as ours. Every trauma is unique even when cultural circumstances may not be.

I bring this up only because I realized today when a new app claiming to analyze your news bubble filter went viral I didn’t know what folks “thought that I thought” about politics. The app said I was 100% leftist in my filter. My immediate reaction was “bullshit” in that I probably tweet once a day “as a libertarian” and regularly discuss my views on small government. So I asked folks what direction they thought I leaned. There is not a lot of consensus so far.

I follow and am followed by a very diverse group of people. I probably follow everything from alt-right fanatics to avowed socialists. I socialize with bro-science masculine fitness folks and queer chronic disease and disability advocates. So I’m not surprised I am hard to place. If you are a trad life carnivore on a homestead your opinion on my politics is probably pretty different than if you are a healthcare for all anti-ableism urbanite. I work with Silicon Valley folks and venture capitalists and the New York media establishment. Finance and the press corp are not generally politically aligned so unsurprisingly those two groups may also think I’m in a very different place on the spectrum. To someone at war with the media I may look left wing. To someone in the media I may look right wing. And yes this comes out in the wash as centrist.

The reality is that I have fairly nuanced views and your take on my leanings may say more about how much you like me and thus how much you want me to agree with you. This is for a nice reason. We tend to like the people we agree with more.

So it’s possible if you want me to like you then you may assign me views that are more aligned with yours than I am in reality. Don’t fret though we can strongly disagree and I will still like you. If we have fun together on social media I don’t need you to agree with me on social or political issues. I spend time on social precisely because I do like all kinds of people and I want to enjoy that incredible diversity of humanity. And we are all here because in the end the only thing that keeps the loneliness at bay is each other.

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Chronicle Internet Culture

Day 77 and Bedtimes

As a dedicated shitposter I have got to learn to keep the takes to myself after 9pm. It’s feels like I’ve been following gossip about the perennial “platform versus editorial” since I was a toddler (in reality maybe since I was in college) so every time a new chapter unfolds I lap it up. Mostly because I’m a sucker for media gossip and this is a personal favorite.

Last night after my bed time I starting reading more Substack hot takes (if you aren’t following people are worked up about a program called Substack Pro and what opinion writers are or are not being paid by the startup) and decided to be a dork and say shit even though I knew I’d regret it. Not the shitposting itself to be clear, I never regret a take, I just regret doing it when I should be asleep. Two hours later I’m way too worked up to sleep. Twitter is a lot of fun and I’m a high energy kind of person. Despite me being dedicated to my healthy routines I ended up not sleeping till midnight and then got woken up at 530am. So I’m a bit of walking nightmare today as I’m really too old for late night goofing off even if it’s just on the internet and not a nightclub (remember those?).

So if you see me goofing off on social media after 9pm please tell me to go to bed. Do not encourage me. Don’t feed the trolls. And by trolls I mean me

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Chronicle Internet Culture

Day 69 and Nice

Memes are the folklore of the digital era They lack narrative arcs in and of themselves, but their accretive nature means they contain in-jokes and stories for the communities that build them. And sometimes their simplicity is the key.

I find myself talking quite a bit about memes, virality, shitposters and internet culture a lot here in my daily writing experiment. So it’s not surprising that on day 69 of writing all I can think of is … nice. It’s big accomplishment to do anything 69 days in a row. It’s definitely nice.

Know your meme has a pretty extensive history of 69ing in general but it’s the additional layer of responding “nice” to the number divorced of any context that I particularly like. Any time a the number 69 is posted online virtually any comments section will have at least one lone “nice” to illicit (hehehe wrong elicit but it’s nice).

I learned today that one of the earliest mass documentation of using “nice” to respond to 69 was a Tweet from President Obama encouraging confirmation of Merrick Garland as a Supreme Court Justice as 69% of Americans favored it. The internet went nuts.

Because coincidence, symbols and personal meaning collide, I enjoy that on my 69th day Merrick Garland got confirmed for the attorney general gig instead. You can read meaning into anything on the internet. Nice right?

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Chronicle Internet Culture

Day 67 and Virality

There are few more satisfying feelings in the world than seeing your emotions mirrored back to you. It’s what makes us fall in love, form communities, build anything that takes the work of more than one person. I’m not sure that anything matters more to humans than feeling seen.

Feeling seen is valuable. Finance knows it, marketers know it, fashion designers know it and the algorithms really know it. A switch flips when the outside world mirrors us back. The cold reality of being atomistic individuals dissolves just a little with the prospect that the other might not be so far away after all

This is why going viral on social media is such an ecstatic feeling for people. Being mirrored at mass scale is beyond pleasure and pain. Virality is existential. This fact is not lost on Silicon Valley and various expatriates of the culture and even current citizens question the morality. Creating virtual existential experiences feels wrong to us. And I can’t argue that the consequences of virality hasn’t done significant damage to the fabric of civilization. Facebook has more blood on its hands than a small government. But I’m not sold that synthetic experiences are morally worth less than natural ones. Social media replicates religious and cultural experiences but whether it’s “worse” than the other existential experiences is a bit like questioning if opium or fentanyl is worse because plants are morally superior to chemistry labs. The effect is the same more or less. Sure the dosing is what gets you but arguing scale gets you into a “good of the many or good of the one” debates and I’m not the crew of the Enterprise or Spock.

I can tell you that it’s probably best to be cautious about anything that can get you hooked if you know you are an addict. I’ve gone viral on Twitter several times in the past week and probably going on double digits now in the last year. Each time I get a new appreciation for how much it can feel like a god has messed with your reality. If it goes poorly you feel like you got hit by a bolt from the blue. Even if it goes well you worry if maybe Aries has decided to make you his tool. I’m a Christian so I’m no stranger to the feeling of surrender to a higher power, but watching a machine algorithm play like the left hand of God in your life is fucking weird.

By Silicon Valley standards I’m a minor clerical authority in some backwater. I’ve been initiated into the rights but I’m not close to the Vatican or Mecca. Being swept up in the miracle of virality makes some amount of sense to me and I appreciate the benefits of status that it confers. But I know it’s a ritualized way of bringing us closer to the divine that’s not about the individual and is ultimately about the institution. Fortunately I’m also a Calvinist so I have very few illusions about my place in the experience. I’m still a sinner and whether I’m damned or not hasn’t got much to do with human rituals. But I’m not immune to the awesome either.

So if you are inclined to use social media be careful what weight you assign to your actions and words. At any moment a miracle facilitated by the rites of machines can and will occur. I made a stupid joke about a monarchy in decline and a television show about a witch in a massive universe of superheroes. But 31,000 accounts decided to like it and a million discrete instances of it were produced to “others” willing to mirror it back to me. Which is about as stupid a thing as I can imagine happening and also as close to the random miraculously nature of God as I can possibly imagine. Just don’t read too much into it or your faith might have an existential crisis as well.

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Chronicle Internet Culture

Day 65 and Shitposting

Being emotionally vulnerable in public is one of best things I’ve ever done in my life. The second best is easily shitposting.

If you are not extremely online (how did you get here) shitposting is the deliberate act of soliciting a response online. It’s traditionally used as a lower effort way to shape engagement and discourse. Partially because social media has made sharing opinions so easy, the act of crafting a nuanced argument and presenting it to an interested audience has become equally weighted to attracting supporters and advocates.

This isn’t as terrible as it sounds. Audiences can be built by anyone now. Shitposting allows creators who have a firm grasp on concise and comprehensible language to get across their point to anyone. Rather than suffering through pontification by elevated voices protected by institutional gatekeepers, we can hear bursts of truthful hilarity from nobodies. Think of it as somewhere between “the emperor has no clothes” and “from the mouth of babes.”

Having a firm grasp of the shitpost has elevated my voice in a way I’m not sure any amount of power or prestige could have done. Sure on the internet no one knows you are a dog but also don’t know you are a woman either (avatars aside). Quick bursts of wit can penetrate in a way that centuries of systemic bias simply can’t do.

The shitpost is always provocative but generally the best ones are in service to an obvious truth. This is culturally a part of meme sharing. Memes gain traction because they are immediately comprehensible despite containing layers and layers of deep context. In this way they resemble our richest multimedia experiences. It isn’t quite “a picture is worth a thousand words” because shitposta can often be Tweets but there is something to the truth that descriptors and adjectives just can’t reach. Meme and shitposts are often quite funny as humor is the fastest way to be legible to a large audience. But it isn’t necessarily a prerequisite.

Shitposting is also inherently anti-authority. It makes no calls to justice or power. It implodes sacred cows. I suspect one of the reasons I don’t believe in cancel-culture as a massive threat is because any anonymous asshole can put out the fever of a mob.

I highly recommend doing more Shitposting. Start in your private chats if you aren’t brave enough to do it on named profiles. Or create an anonymous account. Just start getting your truest stupidest thoughts out there. You won’t regret it.

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Aesthetics Chronicle Finance Internet Culture Media Startups

Day 62 And Who Can Make Art

My ego dislikes debate, but my heart leaps at tension.

Over the weekend, my friend Phil and I decided to make a functional art installation called Illegal.Auction. The premise is simple: we are selling Fungible Tokens (or NFTs) of Culture. 

Unsettled ideas of generation and representations colliding with abstractions like finance are important issues both culturally and practically.

Art is for itself, so who cares either way. A certain dogmatic insistence that “medium is the message” is pervasive in the critiques. Are movies different than books? I don’t think they have anything to do with the price of milk. It reminds me of the classic Annie Hall scene (speaking of artistic intent and harm) where Marshal McLuhan explodes on a chattering group “you know nothing of my work.” Woody Allen’s character concludes the scene if only real life were like this. Well on Twitter you can recreate this scene everyday!

It is funny because commentary is distinct from creation. And a lot of people have takes on McLuhan that he himself doesn’t agree with. But who cares right? Interpretation of art is ostensibly art.

It’s very interesting to see just how angry people get about the worth and value of culture in particular. As if it’s some monstrosity to comment on the abstract financial value of some creation with worth that cannot be extracted.

If it were so easy to make value judgments about art then we would trade it on the Chicago exchange like pork bellies and orange juice. Not that we don’t already sell art and trade it and frankly it has been a massive tension through the history of human creation how we value that work, but now many have decided to insist that art is non-fungible. Not interchangeable on a one to one basis like an apple. And yet we are acting like everything can be valued and traded so easily with NFTs. By making art tradeable on exchanges, we have made some thing inherently non-fungible, fungible.

This is ultimately where Illegal.Auction came from. These conversations are important and transformative. That we choose to represent the tensions with representations of reproductions of jpgs of art is part of the art installation. That it is a functional sale is in inherent to the tension.

There is a part of me that is really worried that because I am not a practicing artist that is paid for work or represented in a gallery, that I don’t have a right to comment on these issues. I am a technologist and I do work in finance and the overlap of disciplines makes this an inter-disciplinary question in my mind. It seems like some people disagree with my right to create art (and certainly the morality of remuneration).

But if we insist that only artists can make art I don’t have any right to make installations remixing software and representations. But I’m not sure anyone reading this is comfortable with that world. I am not.

I think people want there to be simple yes no questions to these things. Is it legal? Did you steal? Is it a transformative remixing of a cultural artifact? Is it worth $1 million? And the truth is is that there is no easy answer to what political system is best or how much some thing is worth. Trillion dollar industries are based around the fact that we don’t have clear answers. Irate commentary doesn’t help any of us understand the infinite questions of worth and creation. It is good to do and helps further understanding but its crucial to remember indignation and moralizing is a function of ego.

Personally I don’t think that wealth has any moral value. I don’t want to have to be wealthy in order to be valuable. Or if a piece of art I make does make money do you have a right to tell me it is objectionable because this isn’t how you make money? I guess you do. Whether you can stop me from doing it is a central questions for the ages and also literally why it is important to create pieces like Illegal.Auction in the first place.

This commentary I think is worth having. Not whether speculative infinite land grabs with financial instruments make you worth more to billionaires. They probably do. That’s fine! I think people are mostly offended by the idea that non-artists can make art. Especially if a transaction takes place. If we had stamped illegal on the jpgs and blocked out NOT ART on them would it have made it better? Conceptually I’m not sure that that’s true and probably reflects the viewer’s own sense of value and worth more than a legal, political or moral reality. Also I personally think it cheapens the point just to make concessions to dogmatic insistence on ownership in a space that isn’t settled because frankly it cannot be.

Much of the narrative and coverage around NFTs is that they delineate ownership, value and origination more cleanly. I’d argue that they are actually having the opposite effect. NFT’s are ripping away edifice and abstractions that we use to assign value and worth. And that makes people uncomfortable.

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Chronicle Internet Culture

Day 31 and The Goal

I feel a real sense of accomplishment that I did what I set out to do; write one piece of long form content everyday for a month. Now of course having achieved my goal I would like to do it for two months straight but I’ll give myself a moment to enjoy the happy feelings that come from finishing what you set out to do.

On the first day my writing muscles felt atrophied. It has been sometime since I wrote regularly and here I was committing to do it every single night. But I was able to get into the habit and quickly found myself enjoying the routine.

The biggest change I’m noticing is a smoother less disjointed focus in my mental processes. Rather than needing to work myself up to writing or pick a topic and commit to a narrative, I now ease myself into the threads from the day and see where my imagination takes me. This mental fluidity (which requires non judgement which is a struggle sometimes) is slowly improving the quality of my thoughts. I look forwarded getting ideas on paper and tying together disparate thoughts now each day. To seeing what strange new connection might emerge from the day. Like limbic memory and crisis or the power of loosely organized crowds

I’ve also noticed a distinct uptick in the momentum of life. That a daily exercise of writing could push forward my focus shouldn’t be a surprise but nevertheless I’m seeing progress on ideas that may become a reality. Because I’m using this space to think about my investing, finance, and cultural chaos a daily writing habit means I am makings fast progress on a thesis. Writing is an excellent forcing function for seeing ideas more clearly but also for seeing if you may have the seeds for something bigger.

If you are considering a writing exercise like mine I highly recommend doing a month long commitment. Do it in public. You may be surprised by where you end up. I covered a lot of emotional ground which has been a really boost to my spirits.

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Chronicle Internet Culture

Day 15 and The Wolf You Feed

A perennially popular “just so” story newly reborn as meme is The Two Wolves Inside. Not to be confused with the also excellent three wolves howling at the moon tee-shirt, this parable has a bit more payoff.

You can find endless “graphic design is my passion” variants of the parable from charming Etsy shop hipster versions to deeply weird mashups of Corinthians and Lanape culture. Thanks Art of The Christian Ninja Pastor dude. I’ll pick the firefighters training blog variant as beefy bros that save us from fires seem as good as any to own up to existential food demon metaphors. It’s not the best of the bunch and missed key elements like the wise grandfather telling the boy a story. But it absolutely captures the spirit of heinous layouts and type treatments meant to inspire you to greater things. Which is probably more core to the meme. As from there it reduces itself to further derp.

Why all this lead up? Why am I showing a badly executed meme that isn’t even the full story. Be patient good reader. Bad to the wolves. Well obviously we want to feed the good wolf. But also starving a part of you that isn’t socially acceptable also seems like a real asshole move. Why would you treat yourself so poorly? Or anyone for that matter. It’s like saying to a date “if you can’t handle the worst of me you don’t deserve the best of me” and then wondering why you get treated like a child. Bitch everyone needs to parent their screaming inner child. Blackmailing a potential partner into doing it for you is called codependency.

But I digress. I recognize the need for my own darker impulses. The tendency to swear (makes me relatable), the yawning almost never ending need for love and attention (makes me good at making things people want) and a litany of other bad wolf behaviors all serve a purpose. So maybe feed both wolves but recognize one of them can also kill you. Nurture it but keep it on a leash. Be the alpha of that pack. Oh god it’s been three wolves all along!

The tricky bit here seems to me where we extend out the metaphor to others. We want to be with friends and colleagues that are not fucking over their own wolves. Eating disorder wolves being starved out of fear. Ignored wolves. Misunderstood wolves. God it’s a parade of the kind of bullshit you have to empathize with daily as we grapple with the intrinsic sin and frailty of mankind. To say it makes the workplace a mess is an understatement.

It’s currently on my mind because I want to spend my time with people who are feeding and training their wolves for the best possible outcome for them. Genuine engagement with your faults and talents is a joy. It makes you better. It makes others around you better. And it’s just more fucking fun. People who refuse or are unable to engage with the sum total of their humanity just aren’t as interesting as those who are committed to becoming the best version of themselves. They also don’t tend to win as often, as limiting yourself out of fear is a finite game with only so many options to be seen as a winner. You either win a definite sum or you don’t. Evolution and bigger games and more interesting problems never arrive. I’ll just wholesale quote Alex Danco here.

First, finite games are played for the purpose of winning. Whenever you’re engaging in an activity that’s definite, bounded, and where the game can be completed by mutual agreement of all the players, then that’s a finite game In contrast, infinite games are played for the purpose of continuing to play. You do not “win” infinite games; these are activities like learning, culture, community, or any exploration with no defined set of rules nor any pre-agreed-upon conditions for completion. The point of playing is to bring new players into the game, so they can play too. You never “win”, the play just gets more and more rewarding. “

So ask yourself are going spending your time with people who are balancing out their wolves in a never ending game of joyful interaction? Or are you spending time with folks trying to kill off parts of themselves in order to win a prize that is simple and understandable. It’s not exactly a value judgement. Winning is good. Harmful behaviors towards others is bad. But I hope that we can all agree that a truly great life is a lot more nuanced than a scoreboard and a morality checklist. And yes this is me encouraging us all to spend time with better people who will support that.