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Finance Startups

Day 96 and Founders Who Don’t Want to Be CEO

My Twitter has been going viral with reply guy friendly topics like taxing high earners and public vaccine demand so I needed to get some niche startup content in today to clear my palette of the reply guys. So I’m going to think about founders, professional management teams and venture’s role in supporting founders. You know, a topic that won’t have strong feelings.

A non zero number of my founder. friends would probably pay to be extracted from certain stages of startup growth, especially later stage scaling, but somehow being founder friendly has come to mean keeping these founders in charge all the way through. Many excellent zero to one founders have to actively change their entire style, skill set and value proposition once they get a company past about employee 25. Obviously there are many inflection points in startup growth and many founders relish the opportunity for constant skill growth. But plenty of early stage founders hate stuff like Human Resources and operations. Shit a good chunk hate sales and marketing too.

Early stage work is a speciality. It’s a professional niche and hard to train folks for as it’s part personality and part dysfunction. I think we should value early stage founding for its disproportionate impact on value creation instead of forcing these early stage specialists to train to become generalists, great managers or scaling operators. Of course it’s more likely they will fail once you take them away from the stage where they are genius.

Recently a friend of mine who works in venture said of another investor “oh that VC is old school” and clarified it meant they like to bring in executive teams for their B rounds companies. Which honestly sounds like a dream to me. There has to be a middle ground between firing visionary but scattered founders once they’ve raised and trying to coach a mediocre manager into great growth CEO.

I think we should normalize founders being churned in on new ideas rapidly and churned out on scaling quickly. Let them get back to founding. Let them create more faster. Great scaling venture funds can provide more value by bringing in a scaling leadership team and easing the founder out to areas where they can focus on vision and direction. I say let the professionals run your team.

Obviously some founders dream of going from idea all the way to IPO but I don’t know if it’s the dominant path they desire. It could just be one of many. I have very little interest personally in shit like operations, process and scaling. I literally married a COO rather get good at it (insert joke about literally anything to avoid therapy). However it shakes out the “founder friendly” venture firm will remain. What it means to be founder friendly may need to be rethought.

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Chronicle Internet Culture Media Startups

Day 84 and The Thursday Styles Problem

The Thursdays Styles problem is about zeitgeist, wealth, perception and power. The New York Times publishes its “styles” section on Thursdays and Sundays. Generally speaking if you work in media, public relations or culture, you are aware of the general trends that will emerge on Thursday ahead of time. For the sake of argument let’s say I know directionally on Tuesday in private what will be featured on Thursday in public.

If you know “what everyone knows everyone else knows” ahead of time, there is a lot of money to be made as Tuesday person. For more on the second derivative issues in zeitgeist I highly recommend Epsilon Theory. If you can sense the zeitgeist ahead of time & move to take advantage of it you can be a Tuesday person.

Alas it’s not as lucrative as you may imagine to be a Tuesday person. A Thursday person who lives exactly on the zeitgeist can take advantage of “in the moment” culture moves. Good entrepreneurs do this well. Most consumer companies hit “right on time.”

This is why venture capitalists will ask “why now” as they may have invested in a Tuesday Person who hit the zeitgeist too early and couldn’t capitalize on it. It really pisses off the founder who knows “but I was first.”

As a Tuesday person, I hate when this happens. I loathe seeing people I perceive as less capable or intelligent than me hit a zeitgeist moment exactly on Thursday. The trouble is they are right. They won. They got the timing right. I didn’t.

And yes being a Thursday mover is good. But it’s crucial to understand who can win this game. The only way to win the Thursday Styles problem is to be in finance, media or culture work that can place a call option on the Thursday future on Tuesday. You have to be able to hold an opinion on the future zeitgeist long enough for Thursday to get published.

If you cannot hold your zeitgeist long enough for Tuesday to become Thursday when “everyone knows everyone knows” being right early serves no benefit. You need diamond hands. And yes, you will be wrong 9 times out of 10.

So you need to ask yourself if the New York Times cuts a piece and it takes another week to run can you hold out? If the markets don’t make a Tuesday idea hit, can you wait till it becomes common knowledge on that metaphorical Thursday? It’s a question for all long holds to ask themselves.

It requires patience to be a Tuesday person. And it takes resources. Knowing you will look wrong for a bit. Knowing that you will lose money when Tuesday knowledge takes longer to become Thursday Style’s common knowledge. If you can hold it’s the ultimate form of future leverage. That’s alpha.

And better yet, it’s “possible” to influence. Publicists make their clients on Tuesday shine on Thursday. And capture the upside. Folks who are extremely online spot how market makers make zeitgeist hit. Cathie Wood at ARK Innovations has been playing the media in exactly this way. The largest experiment in making Tuesday thinkers hit before Thursday is Margit Wennmachers at a16z.

Centralizing zeitgeist and monetizing it with future calls with narratives they tell on platforms they own stakes in has massive potential. The smart money is turning their Tuesday zeitgeist into Thursday Styles and taking it to the bank.

Categories
Chronicle Internet Culture

Day 67 and Virality

There are few more satisfying feelings in the world than seeing your emotions mirrored back to you. It’s what makes us fall in love, form communities, build anything that takes the work of more than one person. I’m not sure that anything matters more to humans than feeling seen.

Feeling seen is valuable. Finance knows it, marketers know it, fashion designers know it and the algorithms really know it. A switch flips when the outside world mirrors us back. The cold reality of being atomistic individuals dissolves just a little with the prospect that the other might not be so far away after all

This is why going viral on social media is such an ecstatic feeling for people. Being mirrored at mass scale is beyond pleasure and pain. Virality is existential. This fact is not lost on Silicon Valley and various expatriates of the culture and even current citizens question the morality. Creating virtual existential experiences feels wrong to us. And I can’t argue that the consequences of virality hasn’t done significant damage to the fabric of civilization. Facebook has more blood on its hands than a small government. But I’m not sold that synthetic experiences are morally worth less than natural ones. Social media replicates religious and cultural experiences but whether it’s “worse” than the other existential experiences is a bit like questioning if opium or fentanyl is worse because plants are morally superior to chemistry labs. The effect is the same more or less. Sure the dosing is what gets you but arguing scale gets you into a “good of the many or good of the one” debates and I’m not the crew of the Enterprise or Spock.

I can tell you that it’s probably best to be cautious about anything that can get you hooked if you know you are an addict. I’ve gone viral on Twitter several times in the past week and probably going on double digits now in the last year. Each time I get a new appreciation for how much it can feel like a god has messed with your reality. If it goes poorly you feel like you got hit by a bolt from the blue. Even if it goes well you worry if maybe Aries has decided to make you his tool. I’m a Christian so I’m no stranger to the feeling of surrender to a higher power, but watching a machine algorithm play like the left hand of God in your life is fucking weird.

By Silicon Valley standards I’m a minor clerical authority in some backwater. I’ve been initiated into the rights but I’m not close to the Vatican or Mecca. Being swept up in the miracle of virality makes some amount of sense to me and I appreciate the benefits of status that it confers. But I know it’s a ritualized way of bringing us closer to the divine that’s not about the individual and is ultimately about the institution. Fortunately I’m also a Calvinist so I have very few illusions about my place in the experience. I’m still a sinner and whether I’m damned or not hasn’t got much to do with human rituals. But I’m not immune to the awesome either.

So if you are inclined to use social media be careful what weight you assign to your actions and words. At any moment a miracle facilitated by the rites of machines can and will occur. I made a stupid joke about a monarchy in decline and a television show about a witch in a massive universe of superheroes. But 31,000 accounts decided to like it and a million discrete instances of it were produced to “others” willing to mirror it back to me. Which is about as stupid a thing as I can imagine happening and also as close to the random miraculously nature of God as I can possibly imagine. Just don’t read too much into it or your faith might have an existential crisis as well.

Categories
Chronic Disease Chronicle

Day 58 & The Line Between Progress and Woo

While I spent my childhood deep in the western canon, now I spend my leisure hours reading science fiction. I’m just gaga for space operas, singularity stories, transhumanist breakthroughs and anything else you might put in a paperback to showcase “the future” right around the corner.

I’m what you might call an old fashioned technical progressive. Everything the future brings has a bright side. It’s probably the counter cultural hippie heritage I have. A better life is just around the corner.

Add in the additional nuance of having a chronic autoimmune condition and you can see how the line between science fiction and woo is a little blurry for me. One day a supplement is part of your favorite biohacking routine and the next it’s in the business papers making news as the latest breakthrough for life extension. That’s a real drug by the way. It’s called metformin and I take it every day.

I play around with a lot of weird “science-not-yet” stuff like a pulsed electromagnetic field to produce an analgesic effect in my spine. And I get made fun of pretty regularly by scientific method folks who scoff at basic studies that haven’t fully satisfied their curiosity.

But I honestly don’t care. I want to feel well. I want to thrive. Why wouldn’t I be trying out the latest treatments, supplements and pharmaceuticals? Why wouldn’t I experiment on myself. I don’t want to wait for everything to be double blind studied to death in twenty years. Will it kill me? No. Great let’s go.

We’ve given up on the joy of progress in my generation. We’ve let our imagination sour on the birth right of scientific advancement for the human race. It’s sad we’ve become so cynical. And sure, I often critique predatory health care that sell shame cures to the worried well. But are we confident we understand the line? I’m not. That electromagnetic device I thought was woo? My fancy upper east side New York rheumatologist used to have one in his office but found patients would rather take a drug than spend an hour on a machine even if the efficacy was the same.

Why is it so impossible that I might cure my spinal pain and reset my immune system? Is that crazier than landing Perseverance on Mars? I don’t think so. Sure I don’t like hucksters or charlatans either. And I still think places like Goop prey on desperation. But do I want to believe? Yes! Because progress happens. And it is making our lives better. We can expand our lives. Live better ones. It’s not a hopeless spiral to the destruction of the planet and our species. But if you want to come along for the ride you might have to tolerate me doing some weird shit. Till we prove it of course.

Categories
Chronicle Finance Startups

Day 51 & Unwritten Rules of Startups

I’ve been shifting my working attention towards angel investing. As I talk with more founders, particularly those sent to me by my venture capitalist friends, I’m noticing how much bad advice is circulating in the discourse.

There has been a consistent trend of thought pieces and generalist advice in startup land that gets published by those that find attention helpful to their careers but don’t actually want the risk of sharing the unvarnished truth. Think TechCrunch thesis pieces and founder medium pieces. I’m guilty of engaging in it to a significant degree.

But it’s getting to the point where I feel bad that I’m not doing more to correct some of the bad advice or “true but not in your case” advice. It’s persistent and chronic and doing significant harm to certain communities of founders particularly those that are underrepresented. If you are a founder please DM me on Twitter or email me Julie dot Fredrickson at Gmail for further dish.

Founders regularly get terrible advice on fundraising metrics. Lower your CAC with blending channels (don’t please be honest about cost), you need to show faster growth so increase spend (growth is good but can kill you dead), organic growth is more appealing than marketing spend (it depends organic is hard to replicate and scales unevenly) and my personal favorite stack your MoM growth charts it looks sexier (so does a push-up bra but eventually you get seen naked).

Another area that gets weird is how much bad advice there is in fundraising process. You get told to drive FOMO and excitement but no one tells you just how much investors talk. Founders inadvertently tell white lies that are so transparent it’s the source of constant back channeling. There are so many cliques and power structures you don’t appreciate till you are more entrenched. Startup land lives for it’s petty feuds and rivalries. Be careful trying to play funds off each other as it’s rare for anyone to be fully blacklisted (though it happens) and you don’t know how close to partners may be or if they hate each other’s guts. Some folks look nicey-nice on Twitter but fucking loathe each other in reality. We’ve got cliques for female founders, gay founders, Christian founders, libertarians, fitness freaks, data geeks, retail hounds, SaaS sluts, and yes some of these are just fun to say. Be careful with back channels. You never know who may actually be crucial to your deal or a significant power player. Or who vouching for you can turn an entire deal around. Many of the most respected startup folks don’t maintain social media presence at all. So don’t be rude if you can’t judge how important someone is from their bio. They might tank your deal or get you tracked to a partner who writes a term sheet.

Be carful about optimizing your raise for specific outcomes like valuation or time. I know fundraising sucks but it’s also your job. You will have to do it again and it gets harder each round. You go with a higher valuation and you have to grow into that number. Are you sure you raised enough to hit the metrics? If not you get recapped next round. That only hurts your ownership and the VCs don’t really care. Are you trying to get it done fast so you can move on with your life? Lol guess what now you are stuck with that board member for a decade or till your startup dies. And a bad board can kill you dead. Or make you wish you were. The chances of you slowly sinking because your board has a toxic relationship with you is much bigger than the chance that you will grow so fast you always hit your metrics.

A big part of startup life is accepting that your ego does you more harm than good. This life will humble you. And generally everyone just wants founders to succeed. We want to help you avoid the mistakes we made. But not everything will apply to you. So don’t take every bit of advice or you will constantly be at the mercy of others. Context matters a lot.

But you must learn to listen and adjust your course or you may end up chasing metrics that don’t matter with a board you hate and a valuation that you can’t life grow into.

Categories
Chronic Disease Finance Internet Culture

Day 46 & Time Value

My day went entirely off the rails around 5pm. A doctor with a very particular specialty that my current general practitioner wants me to see didn’t have any availability until mid April. I took the first available appointment and said I will take literally any cancellation you have. Well they had a cancellation for tomorrow at 11:20am and it’s now been 18 minutes since their email was sent as I was, ironically, in another doctor’s appointment (my therapist).

Upon getting out of my appointment, my husband (who is on my healthcare email since being sick in America is basically a part time job) immediately tells me to check my email as he checks how far the drive to Denver will be and if he can drive me as I frantically check calendars. We email another commitment we had saying sorry we have to cancel for a crucial medical appointment. We discuss if this drive is feasible as he has a 10am. Decide that it will be fine. Approximately 23 minutes since the email was sent have elapsed. We email to say yes.

They email back thirty minutes later telling me that someone else took the appointment. I literally scream. I tell them to again let me know if any other cancellations I will take anything available I am a 35 minute drive away.

Meanwhile I get an email from some global consulting firm asking me if I would talk to them about direct to consumer cosmetics companies for $500 an hour. I initially say yes sure why not. And then I see their questions.

Can you discuss the following: Key drivers to expand digital outreach?

I scratch my head. I mean I guess. Key drivers to what? For what purpose. Digital outreach to whom to achieve what ends? This sounds like management consulting drivel. So I look at the next question.

Can you discuss the following: Strategies to effectively utilize online+offline channels?

At this point I lose it. Utilize what channels for what ends! I’m an entrepreneur for fuck’s sake. We either deal in complete pie in the sky or incredibly detailed absolutes. We do not faff about discussing utilizing channels for …strategies. I email the recruiter saying these questions are better suited to a management consultant and I can’t be helpful. Sure $500 is a lot for an hour of my time but an hour of my sanity?

Meanwhile one of my absolute favorite human beings, who is also an investor, has emailed me to ask for help with an opportunity a founder I introduced him to has on the table. I tell him my entire afternoon is available to run the numbers and I’ll pull out my previous actuals for a similar situation so we can figure out a way to help her score this win.

This is all an elaborate way of saying that the time value of your life doesn’t have an easy dollar value attached to it. If it’s your health? Literally will cancel everything to get to a doctor. So will your spouse. Your friends will understand if you prioritize the doctor. If it’s relationships that matter to you then you will go out of your way to help someone succeed. But $500 to bullshit someone? I guess I’d take a pass on that.

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Chronicle Internet Culture Media Politics

Distraction unto Death

I wasn’t allowed to watch television as a child. My mother has a firm view on the pedagogical benefits of using your full cognition range as a developing child. She simply thought the television did too much work for you which hindered building mental acuity in a child. But she also has a more personal reason. She believes distraction breeds stagnation.

As I’ve mentioned before here, my parents were utopian hippies committed to the manifest destiny of Silicon Valley. A classic book of the radical “information longs to be free” crowd Neil Postman’s Amusing Ourselves To Death showed distraction as the primary tool of the tyrant. The real tyrant wouldn’t need force. They only need us to be distracted. Bread and circus for the plebeians to keep us complacent. In this sense my mother feared Huxley’s Brave New World more than she did Orwell’s 1984. In her view information need discourse, disagreement, and nuance. Television wasn’t a medium suited to debate. Particularly news programs who digested and provided a narrative and a moral arc. No one could discern facts or testable hypotheses from a story. That was an affront to enlightenment values, science, and frankly even religion (she hates when you drag belief into science). So I didn’t watch television as a child as quite literally it would make me stupid and lazy.

It is with this knowledge that I realize the main weapon the populist right has wielded the last four years was distraction. A constant drum beat of incessant crisis after crisis. Never having a moment of peace after outage after outrage was laundered through mass media insistent on making sure it never became normal. The #Resistance committed to remembering that “this is not normal” wore us down daily.

So in a way I think we have come out from under totalitarian thought. It was impossible to make progress on problems when one could only see the next crisis. The question is now how do we react from having constant distraction finally relieved? Do we realize the mess we are in? Distraction bred stagnation. But can we shake it off and begin to the think for ourselves again.

Categories
Chronicle Media Politics

Silicon Valley Isn’t Modern and That’s Why It’s Good

My favorite genre of essay is elites discovering the system is fucked. The latest to catch my eye is ostensibly about a mother for whom the medical system failed her child and who then like Alice in Wonderland has to completely reset her expectations of reality. It’s a spectacular piece of writing in Tablet Mag by Alana Newhouse that weighs in on many topics near to my heart like modernism, Marxism and the aesthetics of the future. It’s helpful to understand the context from which she writes which is conservative Jewish American which is an uneasy set of political priors in our current moment (she hints at biological essentialism and the benefits of religious community order which are to put it mostly just not my jam). But this gives her a firm base for the cultural critique of both socialism and the individualism of which I’m a proponent.

She references back to an excellent piece in The Verge about the flatness of millennial Silicon Valley consumption. It’s a significant and widespread aesthetic of ease and consumption we’ve all experienced. Some of us even like frictionless capitalism as she lays it out.

I also think she’s dead wrong about about both it’s causes and it’s main perpetrators. She blames Silicon Valley for the great flattening. Lays at its feet the horrors of socialism and capitalism alike with a hearty dose of Soviet aesthetics as its anchor.

But that’s just not the historically accurate view of Silicon Valley. I like to think I have some authority on the subject at hand for a multitude of reasons. If anything I am emblematic of her thesis. I’m someone who has fallen through the medical system by being spat out of the ringer of hustle culture. I also chose this fate willingly.

And it was not the aesthetics of Silicon Valley, late stage capitalism or libertarians who set my fate in motion. Or even American Calvinists (again I would know ask me how set theory and Russels paradox made me a born again Calvinist). It was the fucking boomer hippies.

Hear me out. I know this as I was born in Fremont (Palo Alto’s poorer sister) to a family of hippies who immigrated to Silicon Valley because they were devoted to the ethos of the Whole Earth Catalog. Information wants to be free and all that early optimism. They get woo. They were Age of Aquarius believers. They weren’t remotely modernists or Marxists. Hippies may be have pretended to be collectivists but in the end they were all about the pursuit of selfish enlightenment.

So I guess she gets the communitarian roots of it quite right. She simply missed the inherent radicalism of its early adherents. And I suppose it’s easy to forget this as most of the successful adherents became quite wealthy and became the anchor tenants of NIMBY towns like Boulder and Big Fork. They became the things they never wanted.

In other words Silicon Valley hippies became the Boomers their millennial and Gen X children know and hate. I honestly feel terrible saying this as my parents are the light of my life and I owe everything to them. My mother in particular hates being called a Boomer. As it’s come to represent an inversion of their core beliefs. It’s not really fair to be honest. They are better people than the term flattening could ever suggest.

Nevertheless it is true that Stewart Brand’s legacy is a complex one. The network society didn’t at all emerge into the utopia they envisioned. I believe it haunts them. It’s the great shame of their generation that their legacy on the turning of the cultural wheel would do so much to harm the very people they built it for: their children. And it wasn’t at all their intention.

Silicon Valley people are radical. But they actually believe quite a bit in hierarchy. They just believe it is earned. Founders wouldn’t be worshipped as messianic figures if this weren’t our culture. We wouldn’t have significant and elaborate sets of cultural capital signifiers if we believed in communists aesthetics of equality. Just because the outcome appears brutal doesn’t make it brutalist. Bertolt Brecht would be appalled to be compared to the radicalism of Silicon Valley’s meritocracy. It’s probably helpful to remember that Jacobin revolutionaries are not the same as those who exalt in the unique power of individualism.

But it’s a common historical fallacy Americans try to evoke as we become more and more uncomfortable with just how close our worshiping of liberties can overlap with the nationalist strongman of fascists of yore.

But the difference is the network state of Silicon Valley is a philosophy of freedom. It’s deeply retrograde in some aspects. It exalts the possibility of excellence for all that chose the system. That’s why America has been the country of immigrants in modern imagination. Being an American was a choice. So was Silicon Valley. The network is a choice. No one is born jacked in. Eventually you make a choice to be a part of it. The question I have is why do so many of us think we are victims of the choices we made?