Tag: Time

Categories
Startups

Day 452 and A Short Guide on Cold Outreach for N00bs

I have an open Twitter DM policy for founders. I encourage outreach to me via all forms of asynchronous communication. I think the hour long pitch, either zoom or IRL, is a bad way to get to know someone. But that doesn’t mean there aren’t rules and social graces involved in cold outreach. I’ve outlined an FAQ on how to get to know me and what I look for in founders but it seems like people would benefit from more tips on how to ask for help and investment on social media.

1. Give Me A Synopsis

If you are sliding into my DMs remember that I’m probably just glancing at an alert. You want to get across just enough context to encourage me to pop in and take a look. And remember you don’t need to convince me with one paragraph. I want to develop a relationship with you and learn how you think. That’s not possible in a few sentences so remember that synopsis is just the beginning.

2 Use A Social Account With Shared Context

I’m always surprised by people who slide into my DMs with 15 followers and a blank Twitter profile and expect an answer. Use the shared social graph to show your interests and tastes. Follow and be followed by people in common with me. You’d be surprised how much meaning I take from seeing you follow and interact with people I respect. The social graph is now we vouch to each other we’d enjoy spending the next ten years working together.

3. Tell Me Who You Are

Make sure you’ve got a link to a personal website so I can learn more about you. It doesn’t have to be elaborate. I think LinkedIn is lame but it’s easy and shows your skills and career path. Hate that? Link your TikTok or Tumblr or blog. Are you anonymous? That’s totally fine. I’ve funded anons. Give me the portions of your identity that are on chain or under your pseudonym so I can learn more from there.

4. Rome Wasn’t Built In A Day

You don’t need to ask me for an hour long pitch or even my email right away. I don’t need perfection from the start. Just say you are working on something and want to talk to me about it. Say you will send me a white paper or a blog post and ask me to read it. Then follow up in a few days to see. Don’t get social anxiety about it either. I probably just forgot or got busy and I love being reminded. Truly.

5. Only Ask for Favors After You’ve Demonstrated Rapport & Competence

I cannot tell you how many times I’ve been asked to for advice, help or investment in DTC, CPG or retail type businesses which I have explicitly said I do not do. But what’s even wilder is that the question right after I say no is almost always “well can you introduce me to other investors that do?” This isn’t an inherently bad thing to ask me. I want to help. If you’ve shown me a great product and I’m engaged and impressed with you as a founder and we’ve had a few interactions ONLY THEN do we have enough of a relationship where it’s ok to ask me to spend my social capital to help you. I can’t help you till I’m sure you can help yourself and that means demonstrating you won’t waste the time of my network as well. Favors are big asks and I only want to use them on people who will reflect well on themselves and on me to my network.

Categories
Chronicle Preparedness

Day 451 and Takeout

I’m a little embarrassed that this is the second time I’ve written about takeout on my daily essay series but fuck it I am owning my love of outsourcing food. My fridge has absolutely nothing in it but leftover boxes of takeout right now and I’ve used Wolt every single day this week. I highly recommend if you find yourself in Germany.

When I get tired or overwhelmed or otherwise struggle to manage life food has always been one of my bigger struggles. I just have no affinity for cooking. The people who find it relaxing or enjoyable seem insane to me. My husband is one of those people. He’s a talented cook. I on the other hand have been known to hyperventilate because I set the microwave on fire because I didn’t know you couldn’t put tinfoil in it. Also this is the second day in a row where I’ve admitted to setting shit on fire. I wonder what that is about.

As much as I love traditional skills and think preparedness and homesteading are worthy and even vital pursuits, cooking is just not the skill for me. I’ll garden and handle the animals but please don’t ask me to make a meal. I can’t handle planning an hour ahead of time. My timing horizons are one year or ten years.

This affinity for long term planning is probably why I like planting and venture capital. I’ll happily work towards a long term goal but if I have to pressure myself into a task on a specific day well frankly I’d probably rather set something on fire. I just can’t predict how I’ll be on any given day. And I’ve only got so much energy so why would I use it on anything that’s not crucial or enjoyable.

So fuck feeling bad about it and my Wolt bills from this month. It’s who I am and everyone in my life who is affected by this habit seems fine with it. Well except maybe the recycling and trash bin guys. They’ve got to be thinking “this bitch needs to chill on the takeout boxes!” But also look at this amazing piece of packaging and tell me it wasn’t all with it.

A bison burger in a takeout box
The magic of good recycled packaging

Categories
Chronicle

Day 449 and Lost Time

I lost some time this week. I was living on someone else’s schedule and it cascaded into a wash of hours where I felt like I was completely out of sync with the wider world as I struggled to get back in my own time.

I’m not at my best when I have to push myself to live on other people’s time. Everything shrunk down to my bedroom and my body and my own myopia about righting my sense of reality. I was in a lot of physical pain which pushed me mentally as well.

I started to feel genuinely better and on track around 5pm in Frankfurt. Technically that meant I still had a half day in California to work. But I’d lost the will to push. I needed to regroup. I am telling myself that it’s ok because it’s not as if I work a standard 9-5 job. I can take the weekend to find my way back to the timeline. And if I’m honest some of my best work gets done on Saturday night.

Categories
Travel

Day 447 and For Others

Yesterday I reminded myself that I write for me. The choice to write is one I’ve prioritized day in and day out. Today I organized my entire day for someone else. I regret it.

My Airbnb was supposed to be cleaned today. The owner texted me as reminder to be out of the apartment from 12-4pm for the cleaning crew. I moved my calls and meetings to tomorrow. I decided I’d go to the Zoo for the day.

I rushed to be out of the house before the cleaners arrived. There are still Covid protocols. I felt stressed by the obligation. I have a tendency to clean for the cleaners. Eventually I left and decided I’d go to the Frankfurt Zoo.

I made a bit of a day if it. I took pictures. I browsed. I watched penguins and spider monkeys play games. I saw the tigers. I had a beer and pretzel. As the zoo closed down I headed home sure I’d done my duty for my Airbnb host and the cleaning crew.

The apartment was untouched. Nothing has been cleaned. No one was ever there. Seems my rescheduling my entire work day for someone else’s workday has been in vain. Some excuses were given about sick family members and no one was able to tell anyone what was happening.

I expressed that I wouldn’t be able to rework my schedule again for someone else. That I needed to have my work day. That I just couldn’t live my schedule on someone else’s tomorrow or the next day. I have to mice for myself.

Categories
Emotional Work

Day 446 and For Myself

Some days I forget I picked up the habit of writing every day for myself. It might feel like an obligation or a burden or even a sacrifice. Today it feels like a sacrifice. I want to be spending my time elsewhere. But I’ve committed to doing this habit every single day for myself. And when my desire to write conflicts with another desire, it’s a challenge to form a good narrative.

I have to ask myself honestly what priorities do I put off so that I can always write every single day? Am I sacrificing other things to give myself this daily writing habit? Of course, the answer is yes. Every act, every decision, every time we apply our focus it is a choice to pick one priority over another.

I am in this moment sacrificing time with someone so I can maintain this habit. I pulled myself away from someone to put finger to keyboard (a much less romantic turn of phrase than pen to paper) so I could prioritize myself and my habits.

And that’s ok. I want to put this habit first for the few minutes it takes me. It doesn’t make me a bad person to pull away to do this for myself. I don’t need to justify it. This is what I choose. Getting comfortable with the responsibility for my choices is the bigger challenge. As it is for us all.

Categories
Aesthetics

Day 444 and Equinox

There is a brand of luxury gyms called Equinox that was started in Manhattan. I didn’t have enough money for a decent apartment when I first arrived in the city, so I showered at the gym. There was a time when I lived in a shithole on the Bowery that barely had working hot water but I could always rely on the sanctuary of the spa-like bathrooms at the Equinox. Apartments then were two grand a pop but an Equinox membership could be had for $150.

I loved that place so much my friend Rob swears I manifested a job at the corporate headquarters. I only lasted a year in the marketing department before I got headhunted out but I loved working there (until I hated it but that’s another story.)

One of the big events the gym would throw for marketing purposes was their biannual seasonal Equinox parties. They’d make a big to-do about both the fall and spring Equinox and encourage members to bring friends for free classes and workouts, and somewhat inexplicably an open bar. I never got how mixing drinks and spin class worked but whatever.

I always thought there was something beautiful about a fitness brand centering its marketing around the change of seasons. The Equinox logo plays on the balance of day and night aesthetically. But I’ve always preferred to think of the brand as a promise that all things change. It’s a powerful one for marketing aspirational luxury fitness because the origins of its earthly seasonal reality is so visceral.

The solstice may get all the glory what with midsummer madness and orgies and the Swedish horror movies and the whole winter solstice getting adopted by Christianity thing. But it’s the Equinox that has always spoken to me. Maybe it’s because I gravitate towards extremes that I crave the balance of the equinox over the solstice. I aspire to the rhythms promised by a day perfectly split by light and dark. The equinox says to me that it’s possible, even if it’s only twice a year, to get it all perfectly balanced. And then we get back to change. We move back towards extremes as we tilt towards the solstice.

Categories
Politics Travel

Day 435 and Coming to America

I’ve had occasion to try to get an appointment at the consulate in Frankfurt. I’m helping someone with a visa situation. And holy fucking shit I had no idea how how hard it was to get a hold of someone, literally anyone, at the state department. Now I grant maybe they are a little busy at the moment but I’ve spent over 10 hours over the past 24 trying to get ahold of a person.

First I tried calling the consulate. I got lost in the phone tree several times. After finally learning the proper branches (it’s four steps in) I was able to get to an operator line. It rang. And rang. And rang. And rang. I let it ring for ten minutes. Nothing.

I decided to try another tactic. I went back into the phone tree to see if there was another number. I kept trying permutations. I hit dead end after dead end. Finally I got lucky. They provided a phone number. I took it down. I asked someone else to listen to it to be sure I hadn’t misheard. Our numbers matched. I called. “Your call cannot be completed as dialed.” Ok weird. Maybe let’s try with another country code. Nothing. If anyone can figure out what 032221093243 is supposed to be I’d very very grateful.

So the phone was a dead end. I began emailing. I was able to find a basic visa email for the consulate. The auto response said it was deleted.

In the meantime I had emailed constituent services at my Congressman’s office. I live in Colorado’s Second Congressional District so I am represented by Joe Neguse. They asked for proof of my address and my social security number. I had no idea if the website was secure but fuck it I hit submit. I got a response from a constituent services person. She said she would reach out to the consulate. Amazing! I felt like I was on a path to victory.

Ok….so now what? I emailed the consul again with a different format on a tip from an internet friend. This auto response had a link to a google sheet explaining how to write an email with the proper code to get a response! I sent in an email with the correct formatting to prevent automatic deletion. This generated an automated response. But that email had a a link to a live chat! Fuck yes! I opened the live chat. A bot responded. I answered a series of questions. The bot decided it was time to send me to a live operator. Please hold for a live operator.

I waited. And I waited. And I waited. After 48 minutes in the live chat box a human arrived. Fuck yes! I explained the situation. He said he would check on appointments. Please hold. I waited for another ten minutes. There were no appointments at all. He explained that this meant there were no available appointments. That sadly 999 days till the next appointment meant that there were no appointments. There was nothing he could do.

The next day my congressional support person emailed back saying she had heard from the consulate. So clearly constituent services works great! Alas the news from the consulate was bad. They confirmed what the live chat had said. There was no appointments to be had. They included the same live chat link. The best advice they had was to keep checking back for appointments but it was unlikely to open up. We could check other cities but most of them also listed no available appointments. And they issued a warning. You cannot reschedule too often as after more than two changes to the system you are forced into a six month waiting period before you are allow to try again.

So that’s the end of my Kafkaesque twenty four hours. With no resolution in sight. If any of my friends have friend at the state department that can figure out how to schedule an appointment for visa services at the consulate in Frankfurt (though we will happily travel to any other German city too) hit me up. Until then I think I’ll be lobbying Congress for a bigger budget for our consular services. Maybe even try my hand at immigration reform.

Categories
Travel

Day 433 and Walking

Walking is the only way to learn a city. I’ve never been able to pick up a feel for a city any other way. Being driven or driving in a car just doesn’t help me get a sense of place. It’s only after several days of pounding the pavement that I finally feel as if I can navigate without the help of a map or a GPS.

I’ve been doing my best to traverse the key neighbors in Frankfurt on foot over the last few days. I’ll set out for a basic destination like the grocery store or pharmacy on foot without my phone. Then I’ll choose something further afield like a restaurant or shopping center. Today I went for the ultimate test. I set off for the city center to visit a museum. Specifically Goethe House.

Goethe House Plaque

I barely needed to check my map at all. I made it to the philosopher’s house without any issues. I enjoyed an hour or two of history and then I set off on my journey back. I remembered a restaurant I wanted to visit on the way back. I realized I was near a store I’d been meaning to visit so I veered off track to check in. I found myself in a new district entirely. I spent some time visiting a mall. And then I set back for my Airbnb.

My the end my lifeline, aka my phone, had run out of battery. But I still knew exactly where I was. I was picking up my place in space. I was centered. And also extremely tired as I walked 13,000 steps steps in the space of three hours.

Categories
Internet Culture Media

Day 431 and 9 Lonely Hours

I was excited for the time difference working in Frankfurt. It’s GMT + 1 which makes it six hours ahead of New York and a whooping nine hours ahead of San Francisco. I had this idea that I would enjoy getting in a full day before any of my American collaborators. Imagine the productivity gains!

But I’ve actually found it lonely. The silence of my social media has felt anything but, well, social. I adjusted immediately to the time difference without any jet lag. I woke up at 7am with the sun on my first day. And then I realized my California compatriots wouldn’t be awake till 4pm my time. Shit.

It’s not as if I have no one to talk to during these hours. I have founders in Europe and collaborators that are in these central time zones. But Twitter and my media news diet is strangely quiet in the early hours. It’s almost eerie. There is something disquieting about waking up before the news roundups hit my inbox. Like the world isn’t awake yet. Except obviously in Europe everything has stashed already.

I had no idea just how much my information environment depended on American filtering. It’s not that I was unaware that I was consuming a heavy diet of American media, but most of my news diet enters my feed through the East Coast media centers and is propagated through the lens of Silicon Valley. The Twitter friends I spent the most time with were clearly mostly American.

This is clearly an opportunity for me to branch out my information diet and my social circle. I’m grateful for the reminder. But I can’t help being a little sad that for a month I’ll be so offset from what I know and love. But it’s also exciting.

Categories
Medical Travel

Day 428 and Allergies

I’m staying in an Airbnb while I’m in Europe. I genuinely love the application and it’s community. I was an early adopter of Airbnb. Thanks to Airbnb I saved 60,000 dollars in one year. That cushion allowed me to quit a corporate job and pursue a startup without any anxiety.

My love for the application is pretty deep. It’s responsible for my marriage in some ways. I would only rent if I had another place to stay that allowed me to turn a profit. That usually meant I would rent while I traveled or if a friend has a place to crash. Alex was fascinated by my side hustle immediately. We’d only been on a couple dates when he offered to let me stay in his apartment while he traveled if we split the profits from my Airbnb. Naturally I said yes. I never moved out. And yes now we are married.

So yeah I really love Airbnb. But you do need to be aware of the community’s idiosyncratic norms. You are staying in someone’s home. That’s part of the charm. But also can can occasionally turn out in unexpected ways.

Since I arrived I’d been struggling with allergies. I broke out in hives. I had to figure out acquiring hydrocortisone in a foreign language. I was popping Benadryl like candy so I could barely stay awake. I was getting a little desperate to be honest. So I went on a long walk. Everything cleared up. I returned to the apartment and immediately started breaking out in hives again.

I texted my host to ask if he has any ideas. It turns out the host of my Airbnb loves scented candles. And he’s got great taste. The apartment has tons of candles and diffusers. But he’d put them into a cabinet so I didn’t know they were there. Alas I am extremely allergic to the chemicals that are often used in scented candles. Limonene in particular. So my body was going haywire over these candles but I had no idea they were there.

Thankfully we figured it out and moved them outside. But it’s a good reminder that context matters. At an Airbnb you are in a home furnished by a person with different needs and tolerances from you. And that’s ok. We figured it out. But me being upfront about my allergies from the start might have saved me a day of misery. Lesson learned.