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Internet Culture Media Startups

Day 1628 and Attention Whoring

Attention is a currency with an exchange rate so volatile even a hardened ForEx trader would find it exhausting.

There is a new set of younger founders who are taking the attention trade to new heights. Rate baiting marketing is to the 2020s what growth hacking was to the 2010s. Now a startup like Cluely could be the new the new Dollar Shave Club with its viral success. Or could go the way of Clinkle.

Because who cares how you widen the top of your funnel as long as you are getting enough such that down in the trenches of conversion you have enough leads.

Surviving as a startup isn’t easy and you should grab the opportunities you are given. Yet I imagine you end up with the Glen Gary Glen Ross “the leads are weak” kind of situation, but does management care? Probably not.

And so we continue to coarsen our shared business environment but who cares right? Always be closing.

A lot of people do care though. I care quite a bit. Because it is a trade you are making. Something may work but are you sure you can live with the trade? I am with my anon friend here.

attention whoring founders with mediocre goals actually do drive us deeper into cultural nihilism. technology is powerful, and the preservation of healthy culture among technologists is critical for civilization.

opportunity cost is real. the more skilled you are the more it matters. metrics do not matter. what happens to people, to the world, matters. everyone is responsible for upholding standards. every VC hungry for a multiple, every pair of captive eyes, everyone slightly more willing to run toward defecting plays while chasing fool’s gold- Bayeslord

I’ll never begrudge a market. I believe we should have more markets. Go ahead and make concrete your implicit assumptions about the world and humanity. Own it. Show the revealed preference.

But it’s worth knowing how we do that price discovery on these attention trades. In this world we have grounding validity for all kinds of disappointing facts. The world is made up of many noble lies. We all decide how we want to make our trade with reality.

And as to attention whores? Well, the oldest profession surely knows a lot about the soul of man. I’m sure we all share a desire for a greater spirit of man and aspire towards something greater. But sex sells.

Categories
Politics

Day 1620 and Yes Minister

I enjoy British comedy for all the usual reasons. Witty, acerbic, and dry cynicism make for a good laugh even if it seems like a challenging culture to actually live in.

Nerds of my elder millennial era were introduced to Monty Python by our parents but there are many others perhaps more worthy of constant quotation. It’s a diverse genre and helps manage stress about politics.

And sure every week has a “come see the violence inherent in the system” moment these days but it takes a really special kind of stupid to mount a four stages of a crisis narrative campaign in a matter of days. Political satire Yes Minister delivers an excellent example of this tactic.

To set the scene, Sir Humphrey Appleby the bureaucrat (excuse me, civil servant) and his elected minister who eventually fails up to Prime Minister Sir Richard Wharton. The episode is called “A Victory for Democracy” which as you can imagine it is not.

The stages of a crisis are as follows

  1. Stage One:
“Nothing is going to happen.”
    1. Stage Two:
“Something may be about to happen, but we should do nothing about it.”
    2. Stage Three:
“Maybe we should do something about it, but there’s nothing we can do.”
    3. Stage Four:
      “Maybe there was something we could have done, but it’s too late now.”

It’s a very fast set of news cycles when you resign yourself immediately to stage four. Things pop off and escalate and soon we are faced with an ambivalent leadership response that shrugs blame as easily as it did responsibility.

Categories
Internet Culture

Day 1618 and Girls Just Want to Tweet Fun

Being extremely online is bad for you” has become a kind of common knowledge position the era of smart phone ubiquity. Every knows that everyone knows it’s bad for you.

It’s clear I do a lot of scrolling. I have an entire category here dedicated to internet culture. I am blessedly only addicted to Twitter. I refuse to download TikTok and I gave up Instagram years ago. I even tried to restart using Instagram and failed within the week.

Something about Instagram’s current culture makes me feel bad and as much as it has topics I personally (love like fashion) I can’t get past the icky feeling that it’s numbing my visual palette. It’s so bad I can’t even be a creator on it.

I like to have fun on the internet. I enjoy interactions, bon mots, hot takes, and niche interests. Instagram doesn’t feel like a great game of chance as Twitter can so why bother? Twitter is the best circus in town.

I know that when you star into the abyss it stars back at you. I am not immune to propaganda. Anyone with enough experience in the media business is acutely aware of how easy it is to influence the human mind.

But if I’m going to crack dick jokes in between scouting for venture deals and tracking financial and geopolitical news I am doing it on Twitter. Though if Bloomberg ever opened up its terminal to the unwashed we can circle our chub reveal futures contracts there instead. If you don’t know what that’s in reference to and have a delicate constitution don’t click ok?

Categories
Aesthetics Reading

Day 1613 and Minority Opinion

Being disagreeable has a lot going for it. It’s frowned on when women do it even though it is usually coded as a feminine trait. Traditionalists say they want agreeable wives and iconoclast lords.

Despite this call to the past, it’s not hard to argue that this amenable feminine and chaotic masculine is itself a bit subversive. Fractious independent goddesses and agreeable brotherhoods are archetypes too.

I am fearful in this moment that we have less patience for disagreements among humanity just as our capacity for loyalty and reciprocity dims with atomization.

The squeaky wheel gets the grease has a bit of a “both sides of the bus” meme quality to it. Attention can build you up and tear you apart.

The eye of American’s elite class has many competing stories about which ideas must be celebrated, which are taboo and which are too dangerous to be discussed. And that’s just the last couple of days of essays at the New Yorker.

Categories
Aesthetics Politics

Day 1612 and Netrunner Molotov Bang Bang Summer

Being a mere node in a large but influential network I transmit as much as I receive. I intake and reroute information as part of my own synthesis process and I appreciate that it benefits me and others. But it also does damage and today was a rough start to June by any measure.

I saw a lot today and I only pass some of it along with the thought it’s going to be netrunner bang bang Gibsonian “who respects the nation state” asymmetrical energy Summer of 2025.

Any utopian dreams of a human noosphere of higher collective intelligence must reflect upon quotidian horrors showing our baser impulses daily and summer is war season for good logistical reasons.

Ukraine appears to have blow up a number of Russian fighter jets with drones smuggled in with trucks. Let’s recall the below image from last year. Ukrainian Netrunners vaping while flying FPV drones stepped up their game hardcore today.

Ukrainian FPV drone operator smoking a vape circa summer of 2024

believe this is the first ever direct attack on any nation’s nuclear triad in history, and it succeeded – @antroyn

Twitter is awash in footage of this drone attack on Russian fighter planes being drone bombed

Operation Spider Web showed the power of asymmetrical warfare and scared the shit out of deterrence war planners as drones versus air superiority is a worry that has now become persistent reality. Nuclear triad theory needs an update.

In other closer to home news, an older white gentleman firebombed a protest along Boulder’s Pearl Street Mall in what appears to be a kind of Molotov cocktail incident over Hamas hostages. It’s my hometown so this is upsetting beyond the wider context of terrorism over the situation. I fear for further tensions in liberal college towns.

Aesthetically, because it’s going to be a high volatility volume time on Wall Street, I am enjoying to see this Twitter account picking beautiful brutalism and “80s cocaine design aesthetics” out of the ether.

If one is to survive a summer of netrunners and volatility, this look will appeal to the sorts who want hyper focus, class & glass. While no one would recommend uppers, it’s clearly part of the overall vibe of managing nervous system input for anyone looking to do violence.

Categories
Community Internet Culture

Day 1609 and We Train The Future

I’ve been writing about the increasing entropy in our systems for so long that the actual arrival of the chaotic years always felt like an inevitability that would never come. And yet they are here.

The internet is a hostile place as ideas war and humanity struggles with the weight of a fully networked world. I feel it in my body. I see the automation of attention grabbing even as the birth of the most powerful tools for control over my information environment have never been more readily available.

I persist in being a public human presence on the internet. I know I am part of the web. We built cyberspace out of a world of special interests and varied incentives and it’s giving us back something much larger than our individual contributions. I think the next stage of networking will offer us much more.

Because of that value of that potential I cannot let myself step back from shaping its form. The new world is trained on those of us who put up what we know, think, feel, and desire to be part of the human experience.

It’s not always a pretty picture but I will not cede this space simply because we have the tools to fill an infinity. I do not have an infinity. And I can hold out for a little bit in that time.

Categories
Culture Politics

Day 1606 and Woody Allen Panopticon

The internet loves to have fights over which intellectual, religious, artistic, or political views are discredited by the sins of its people. We have to police all kinds of things lest the youth get the wrong impression.

If you dig into any serious gathering of humans you will be shocked by human nature. You shouldn’t be but Americans have it pretty good so we often are. This despite us living in a Woody Allen panopticon where we cannot separate the man from the work. We are forced to look at others sins constantly.

And it’s upsetting I won’t lie. Way more people than you’d like fall into the pederast camp. I didn’t even know that was a word till I met some Italians. Blessedly free of this knowledge in lived experience. Woody Allen, Michel Foucault (he gave us the panopticon) and Socrates were all committing sins against children. I’d argue you can skip Annie Hall but you shouldn’t skip Plato or Foucault.

Depending on whose authority you crave you the real danger to watch out for is different historical flavors of Marxists and fascists and where they settled.

Plenty of academics and journalists dislike understanding humans for who they were in their time and judging them in context of their output.

That’s dangerous according to more than a few scolds in the media and the academy. Drop the term Straussian and see how it goes over at a dinner party. Dangerous truths ahhh!

There are lots of little shibboleths for discerning which Hegelians took a turn with the Italian futurists. Have you heard of Russian Cosmism?Also dangerous. Don’t even get me started on what it means that JD Vance may or may not be an Ulster Scott and what that does or doesn’t mean to certain sects of reactionaries.

I honestly can’t keep up despite being as relatively close as one can come to being expert weird future fixated movements while not being a historian or a journalist.

Guilt by association in the process of living through history is both a horrifying and sticky business if we look too closely. I have a shelf full of Modernist Marxists which I’m certain wouldn’t have allowed me to survive the Red Scare despite my intense dislike for communism. So beware the Woody Allen panopticon. It comes for everyone. But also leave them kids alone.

Categories
Internet Culture Media

Day 1605 and No Blackpilling

We get regular reminders of how chaotic things are in our new hypersphere networked world that we have entire memes categories and full influence campaigns dedicated to blackpilling people into nihilism.

No blackpilling meme

The fatalism and determinism expressed on the internet is the experiences reality for plenty of people and it’s probably not limited to a few radicals. The presumption that any of these pills are limited to incels misogynists racist cranks is comforting but incorrect.

I’ve written about blackpilling before as it’s a common theme in overcoming the exhaustion of an unsettled era. Chaos is emotionally and physically debilitating because of our biological experience of it.

She thought something had gone wrong with us physically too. “Endocrine systems get fried. There’s too much cortisol, you’ve been running on adrenaline, eventually you tap out. Everyone feels nuts right now,” she said, “because what on earth are we supposed to do with the fact that we’ve had this incredible rate of change for so long. We think we’re keeping up with it, but our bodies are like, ‘Oh, actually no. We have no idea what’s going on.’ ”

Dissident Fringe

I also believe it’s a deliberate strategy by virtually every player in the great games of power and influence to make us feel nuts. Everything is a conspiracy. Everyone is a villain except your in-group. Except it’s not.

It’s always crazy in Philadelphia
Categories
Politics

Day 1601 and Decades Not Days

It can be really hard to know if you are doing the right thing on any given issue. American politics is fraught. Technology is changing faster than our culture is able to metabolize it.

And we have to make choices without false the security of safetyism. We are building the infrastructure of a future that isn’t yet entirely clear.

My husband and I had a moment last night where we lamented that if was hard to know if we were doing any good. We try to be considered and support policies that enable us to live amicably even if we don’t share the same beliefs. Especially then!

Libertarians catch a lot of flack but in a pluralistic democracy it’s best what we’ve got. Watching the battles for who can debase themselves most with populism is a great advertisement for small government.

But in any large system it’s hubris to think any one thing can set us right or wrong. We are the accumulation of our decisions and America has made a few bad ones. But if you can contribute in anyway you might be the extra nudge that pushes the system in a better equilibrium. Civilization is made of decades and not days.

Categories
Community

Day 1595 and Overflow

Bozeman is host to The Montana Festival this week. Alex and I are small donors to the festival as we are neighbors of one of the organizers Padden Guy Murphy. It’s a celebration of Montana’s many industries and people as we work together to build a better future.

Montana Festival is an annual celebration bringing together the top entrepreneurs, architects, business leaders, startup operators, innovators, artists, investors, culture creators, designers, community builders, movers, shakers and policymakers from across Montana and around the world to forge new friendships and catalyze Made in Montana ideas, projects, companies, and policy solutions to positively shape our shared future.

It has alas been raining to beat the band since the event started. At the welcome party last night literally the sound of the rain beat the sound of the band. This didn’t stop the band or anyone else from having a lovely time. Just raise your voice and have a good time.

Thankfully I’d taken Benadryl and some mold kickers as I’d been concerned I wouldn’t make the party with the weather as it was. I hope it clears further for Friday and Saturday as the intellectual and business events wrap up and it’s time for our outdoor events to kick off. If you are around consider registering and coming out.