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Internet Culture Media Startups

Day 1628 and Attention Whoring

Attention is a currency with an exchange rate so volatile even a hardened ForEx trader would find it exhausting.

There is a new set of younger founders who are taking the attention trade to new heights. Rate baiting marketing is to the 2020s what growth hacking was to the 2010s. Now a startup like Cluely could be the new the new Dollar Shave Club with its viral success. Or could go the way of Clinkle.

Because who cares how you widen the top of your funnel as long as you are getting enough such that down in the trenches of conversion you have enough leads.

Surviving as a startup isn’t easy and you should grab the opportunities you are given. Yet I imagine you end up with the Glen Gary Glen Ross “the leads are weak” kind of situation, but does management care? Probably not.

And so we continue to coarsen our shared business environment but who cares right? Always be closing.

A lot of people do care though. I care quite a bit. Because it is a trade you are making. Something may work but are you sure you can live with the trade? I am with my anon friend here.

attention whoring founders with mediocre goals actually do drive us deeper into cultural nihilism. technology is powerful, and the preservation of healthy culture among technologists is critical for civilization.

opportunity cost is real. the more skilled you are the more it matters. metrics do not matter. what happens to people, to the world, matters. everyone is responsible for upholding standards. every VC hungry for a multiple, every pair of captive eyes, everyone slightly more willing to run toward defecting plays while chasing fool’s gold- Bayeslord

I’ll never begrudge a market. I believe we should have more markets. Go ahead and make concrete your implicit assumptions about the world and humanity. Own it. Show the revealed preference.

But it’s worth knowing how we do that price discovery on these attention trades. In this world we have grounding validity for all kinds of disappointing facts. The world is made up of many noble lies. We all decide how we want to make our trade with reality.

And as to attention whores? Well, the oldest profession surely knows a lot about the soul of man. I’m sure we all share a desire for a greater spirit of man and aspire towards something greater. But sex sells.

Categories
Internet Culture

Day 1618 and Girls Just Want to Tweet Fun

Being extremely online is bad for you” has become a kind of common knowledge position the era of smart phone ubiquity. Every knows that everyone knows it’s bad for you.

It’s clear I do a lot of scrolling. I have an entire category here dedicated to internet culture. I am blessedly only addicted to Twitter. I refuse to download TikTok and I gave up Instagram years ago. I even tried to restart using Instagram and failed within the week.

Something about Instagram’s current culture makes me feel bad and as much as it has topics I personally (love like fashion) I can’t get past the icky feeling that it’s numbing my visual palette. It’s so bad I can’t even be a creator on it.

I like to have fun on the internet. I enjoy interactions, bon mots, hot takes, and niche interests. Instagram doesn’t feel like a great game of chance as Twitter can so why bother? Twitter is the best circus in town.

I know that when you star into the abyss it stars back at you. I am not immune to propaganda. Anyone with enough experience in the media business is acutely aware of how easy it is to influence the human mind.

But if I’m going to crack dick jokes in between scouting for venture deals and tracking financial and geopolitical news I am doing it on Twitter. Though if Bloomberg ever opened up its terminal to the unwashed we can circle our chub reveal futures contracts there instead. If you don’t know what that’s in reference to and have a delicate constitution don’t click ok?

Categories
Aesthetics Reading

Day 1613 and Minority Opinion

Being disagreeable has a lot going for it. It’s frowned on when women do it even though it is usually coded as a feminine trait. Traditionalists say they want agreeable wives and iconoclast lords.

Despite this call to the past, it’s not hard to argue that this amenable feminine and chaotic masculine is itself a bit subversive. Fractious independent goddesses and agreeable brotherhoods are archetypes too.

I am fearful in this moment that we have less patience for disagreements among humanity just as our capacity for loyalty and reciprocity dims with atomization.

The squeaky wheel gets the grease has a bit of a “both sides of the bus” meme quality to it. Attention can build you up and tear you apart.

The eye of American’s elite class has many competing stories about which ideas must be celebrated, which are taboo and which are too dangerous to be discussed. And that’s just the last couple of days of essays at the New Yorker.

Categories
Culture Politics

Day 1606 and Woody Allen Panopticon

The internet loves to have fights over which intellectual, religious, artistic, or political views are discredited by the sins of its people. We have to police all kinds of things lest the youth get the wrong impression.

If you dig into any serious gathering of humans you will be shocked by human nature. You shouldn’t be but Americans have it pretty good so we often are. This despite us living in a Woody Allen panopticon where we cannot separate the man from the work. We are forced to look at others sins constantly.

And it’s upsetting I won’t lie. Way more people than you’d like fall into the pederast camp. I didn’t even know that was a word till I met some Italians. Blessedly free of this knowledge in lived experience. Woody Allen, Michel Foucault (he gave us the panopticon) and Socrates were all committing sins against children. I’d argue you can skip Annie Hall but you shouldn’t skip Plato or Foucault.

Depending on whose authority you crave you the real danger to watch out for is different historical flavors of Marxists and fascists and where they settled.

Plenty of academics and journalists dislike understanding humans for who they were in their time and judging them in context of their output.

That’s dangerous according to more than a few scolds in the media and the academy. Drop the term Straussian and see how it goes over at a dinner party. Dangerous truths ahhh!

There are lots of little shibboleths for discerning which Hegelians took a turn with the Italian futurists. Have you heard of Russian Cosmism?Also dangerous. Don’t even get me started on what it means that JD Vance may or may not be an Ulster Scott and what that does or doesn’t mean to certain sects of reactionaries.

I honestly can’t keep up despite being as relatively close as one can come to being expert weird future fixated movements while not being a historian or a journalist.

Guilt by association in the process of living through history is both a horrifying and sticky business if we look too closely. I have a shelf full of Modernist Marxists which I’m certain wouldn’t have allowed me to survive the Red Scare despite my intense dislike for communism. So beware the Woody Allen panopticon. It comes for everyone. But also leave them kids alone.

Categories
Aesthetics Emotional Work

Day 1582 and High Budget Androgny

One aspect of my personality that seems to most confuse other people is my appearance and my identity don’t meet their expectations.

Sasha Chapin (whose writing I’ve found useful many times) had an interesting Tweet today that made me consider how this contrast has potentially worked in my favor

So I have a theory that for most people, men and women, peak attractiveness in a hetero context involves high-budget androgyny

Low-budget androgyny: not inhabiting either gendered energy


High-budget androgyny: inhabiting your own fully, and a bit of the other

I’ve generally presented myself in a normative feminine manner. I’ve leaned into long hair, skincare and cosmetics. Yet all of my interests are masculine coded. I like economics, technology, and science fiction.

Sascha confirms that this would fall into his high budget androgyny conception. I am inhabiting an embodied aesthetic that is fully within the feminine while my intellectual interests code me into “other” lightly.

Categories
Aesthetics Media

Day 1581 and Demand for 15 Friends

We live in an endless scroll world of relational voids. The ways we consume content has now surpassed even the worst fears of media theory greats like Marshall MacLuhan and Neil Postman.

Amusing ourselves to death is no longer a fear but a practical reality. So we spot auto playing clips divorced from context of tech CEOs revealing ever more horrifying statistics about how degraded our conditions have become.

I have no idea if this interview pull quote is from the frat bro former addict Theo Von who so likable interviewed Trump or from Dwarkesh the 24 year old artificial intelligence wunderkind. Context collapse indeed.

Zuckerberg explaining how Meta is creating personalized AI friends to supplement your real ones: “The average American has 3 friends, but has demand for 15.”

I think this tidbit on its own is open to a number of interpretations as our Bowling Alone era has been with us before Facebook.

We forget how inelastic social capital can be. We’ve got a statistic (not even a nod to Dunbar’s number) about friend demand without addressing the issue of friend supply. Of course, it’s not an economics problem as humans are not fungible.

We have a cultural and psychological problem on our hands when it comes to our new relational world as it’s mediated through digital intermediaries. Maybe you can make a case that there is a demand for 15 more people to improve your social standing.

You’d think the man at the head of the corporation who owns Instagram would understand status signaling. For plenty of people having friends is about your social position.

Fortunately for most of us friendship is still about feeling understood and caring enough to understand another person. Which an artificial intelligence is probably capable of doing. But that’s a different story.

Categories
Aesthetics Politics

Day 1575 and Renegade Futurism

I spent my day at a conference at the University of Colorado at Boulder’s Bensen Center for the Study of Western Civilization. It’s my hometown university and while I never studied there I was greatly enriched by its traditions of public and community programming. The land grant universities educated Americans like me even if we never attended them.

I suppose this is silly of me but I didn’t think an academic conference would actually be all that academic. I am used to financial forums and media shined up environments where doing the reading is sadly not a prerequisite. Academics very much do the reading. Or we said at my alma mater “that’s all very well in practice but how about in theory?”

I felt a little silly as the lone person on my panel who actually worked in industry and felt a little more acutely how absolutely unprepared our technical industry is for the task of running our elite institutions. We have on the ground knowledge and they have a very firm grasp of Hegel and Gransci. It’s a tension that has come to a head before.

And yet here our technical elite are gaining power and and a seat at the table and congratulations we’ve finished the long march through the institution. And somehow you still lost. We aren’t any closer to socialism or social justice. You know what happens in the dialect resolution next? Fascism. It’s like why pay the six figures for the degree if you don’t even read. Champagne socialists the lot of them.

But I’m also struck at just how divorced our academics are from the reality on the ground. We had an industrial class that founded private institutions that clashed with our empire elites before. How do you think we ended up with Stanford and the University of Chicago? Why do we continue this dance of institutional ownership?

And yet the cycle continues and we come up with new readings and new interpretations of how things should be optimally done. We have moral traditions and religious traditions and I’m sure this is an exhausting time to consider a new Pope so I’ll go light on my Catholic friends. Protestants just don’t understand. The future has arrived. You just didn’t notice it.

Categories
Politics Travel

Day 1574 and American HVAC

Being back in America after any amount of time in Europe is always a weird transition for me. I am in Colorado for an academic conference so I’m staying in a chain hotel.

Being accustomed to European systems that simply don’t work beyond a set range I turn the air conditioning on maximum before bed assuming at best I’ll achieve 22C (71.5 degrees in freedom units) as I like to sleep in a cool room.

I wake up with my Whoop warning me I have an “elevated body temp” and I think huh that’s weird it’s freezing in here. The room is 15C. That’s 59 degrees Fahrenheit for Americans.

Social media loves joking about PE HVAC takeover bros but a random conference hotel in Colorado has better air conditioning than the entirety of Western Europe.

You can stay in the best hotel in Frankfurt and it won’t get to a decent temperature. If you stay in an Airbnb and run an air conditioner you may even have troubles with the neighbors.

Isn’t it a bit odd you can be comfortable in a renovated 400 year old bank vault in Istanbul or a corporate chain hotel in American flyover states but Europe simply can’t manage climate control? Don’t worry though I’m sure NATO can re-industrialize no problem. Wink wink.

The way we virtue signal is so bizarre. Like let’s consider the 29 cent Dole branded banana I got at Trade Joe’s. It’s certified organic. The barcode tells me to look. Trader Joe’s is owned by a German conglomerate Aldi.

I’m Bob Dole.

The organic movement may be the original blueprint for ESG and DEI but it’s now so well accepted that hallelujah the mercenaries that guard the banana republic of Dole are verified socially responsible. It was only capitalism that ever forced their hands. Riddle me that my socialist friends.

And this brings me to my panel on Friday on whether technology can be a force used to counter culture. To which I respond with which culture are we countering and why?

Categories
Community Politics Startups

Day 1571 and Townie Done Good

I am excited to be a panelist at an academic conference at my hometown’s university later this week.

While I didn’t attend the University of Colorado at Boulder myself, as a townie kid it holds a special place as educational institution in my life.

Their libraries lent me books, I attended events like their famed Conference on World Affairs and I made use of campus facilities from sports fields to their planetarium.

CU Boulder helped make me who I am today. Which is apparently someone who is qualified to weigh in on challenging topics in technology and culture.

The conference is called Renegade Futurism: Tech and the New Political Counterculture

Tech” isn’t like other industries. In addition to money and products, it is now a source for politicians, policy, culture, and philosophies with unprecedented influence throughout the globe. Figures like Elon Musk and Peter Thiel hardly count as mere industrialists; they function as thought-leaders and government operatives.  
 

This two-day conference gathers actors from today’s tech world–entrepreneurs, makers, thinkers, observers, and critics–to discuss the meaning of the tech counterculture, and what it might entail for the future of technology and American democracy.     

Hosted by the Bruce D. Benson Center for the Study of Western Civilization on Friday April 25th and Saturday April 26th and it is open to the community so if you are nearby please consider registering and attending.

The speaker line up is very impressive from politicians like our very own governor Jared Polis to journalists like James Pogue and entrepreneurs, operators and industrialists like myself.

My topic is first thing and the panelists are well worth being up early to learn from.

April 25th Atlas Building ATLS 100 – Cofrin Auditorium

9:00AM-10:15AM “How dissident is today’s tech?”

Technology can be a democratizing tool or a weapon of centralized authority. If those are perennial alternatives in technology’s history, which has predominated during recent years?

Panel: Michael Gibson, Jeff Schullenberger, Patrick Deneen, Julie Fredrickson
Moderator: Paul Diduch

Categories
Aesthetics Culture Politics

Day 1537 and Copy Cats

A friend of mine has managed a career as a tastemaker of the sort that hardly exists any longer. It’s hard to find a term that’s even appropriate without both identifying them and understating the power of their influence.

Influencing the direction of culture isn’t so much a job as a point of view with a paycheck. It used to be a bit simpler. We had a hierarchy of influence caped by physical realities.

Maybe your pastor or your employer influenced your daily culture. Even when I was younger it wasn’t much broader than your local news and what you could get at the library. Now we live in a mass market of influence.

Influencer, creator, journalist, editor, blogger, hell we even have Twitter accounts that move culture now. So it’s not surprising that it can be hard to keep track of who is truly influential and who is just popular.

Being heard out and being really listened to and considered are very different things. It’s a weird moment for taste. Especially culturally. We keep having vibe shifts. The people who are paid to make sense of it all are as clueless as the rest of us.

The only thing anyone can seem to agree on is that it’s all very chaotic. Which is a point of view with which I’m quite familiar. And naturally that unsettles me. Once everyone agrees on a cultural moment is exactly when the tastemakers look for something new and when the masses really come with the big bucks.