Most of my life I’ve been been awash in assurances. Maybe this wasn’t so bad when I was a child. Approaching life with confidence in the world breeds positivity.
We’ve come to expect certitude. Our institutions and elders deliver most of their hard-earned knowledge with certainty.
Nuance and shades of grey feel dangerous these days. Too much room for interpretation leaves room for confusion. After all, if it’s just a small percentage on the edges, why give people cause to worry?
Except we all find ourselves in the small percentage at some point. As normal as we may be in some areas, or even most, you will probably find yourself being on the edge.
You will want assurances. And as it turns out we are not yet good enough at math to know many things. You can get close to the limit. Infinitely so. But we can never get there. Just try calculating out Pi if you are skeptical of my math.
Originally published in 1934 and out of print for decades, this book by the Nobel Prize-winning Icelandic author is a huge, skaldic treat filled with satire, humor, pathos, cold weather and sheep. Gudbjartur Jonsson becomes Bjartur of Summerhouses when, after 18 years of service to the Bailiff of Myri, he is able to buy his own croft.
It was described to me as social realism as it follows the harsh reality agrarian Iceland, debt bondage, and the things that are lost in the quest to be free of obligation to anyone. Set across multiple vignettes of Iceland’s history it trace’s the family’s arc from servitude to owners of a sheep farm during World War 1.
It’s a sad story. The protagonist experiences loss after loss in pursuit of his independence. The dream of being indebted to no man comes up against the hypocritical fantasies of the upper classes and their own views of what constitutes a free life.
I am by no means living the kind of homesteading life of the rural agrarian Icelandic people. But the tragic losses that come as part of seeking to be less reliant on systems that enrich others (the church and local landed gentry feature) resonates. It is not easy to be independent people.
I was doing some fall shopping today. I’ve got upcoming trips for work in the next two months for which I am excited to dress.
In my past life I worked in fashion. While I mostly worked with luxury brands, I did a stint in-house at one of the heritage American sportswear brands Ann Taylor.
American Sportswear or the American Look doesn’t refer to athletic or athleisure wear. Rather it’s specific historical movement in which American fashion designers freed themselves from British and Parisian norms of Saville Row custom suiting and haute couture
Sportswear is an American fashion term originally used to describe separates, but which since the 1930s demonstrates a specific relaxed approach to design, while remaining appropriate for a wide range of social occasions. The American Look included garments whose modesty, comparative simplicity, and wearability treated fashion as a “pragmatic art” which was lived in.
Sportswear was designed to be easy to look after and an expression of various aspects of American culture, including health ideals, democracy, comfort and function, and innovative design.
You probably think isn’t this just how clothing is made? Not until the Americans democratized fashion. Easy to wear and simple to look after separates (as opposed to matched suits & evening gowns) which could be mixed and matched into many outfits was it’s hallmark. It includes items like dresses designed to be easy to put on and wear in many social situations
American Sportswear was a unique style born out of burgeoning middle class wealth and a desire for more active independent lifestyles that included leisure time, a concept previously reserved for the upper classes. No ladies maids or butlers are required for a Claire McCardell popover dress.
Ann Taylor become a dominant best selling brand in the American Sportswear style beginning in 1954 and rose to prominence in the 70s and 80s. Unlike other designer who went for a slightly pricier market like Donna Karen, Calvin Klein, or Ralph Lauren, Ann Taylor stayed true to the history of The American look by serving the aspiring middle class throughout.
It began by offering tailored dresses in its first store in New Haven. It’s name comes from the Ann dress which was its best seller. It eventually grew to become the choice for women balancing office jobs and home life.
When I worked there in house, Ann prided itself on quality fabrics in quality cuts. You could get fully lined wool suit jackets and silk blouses for under $250. A leather kitten heel could be had for $150. Those prices now recall fast fashion brands likes Zara and certainly wouldn’t involve cashmere or Italian leather.
But the great bifurcation of American classes had already begun. In 2010 when I was there a dwindling vestige of working girls and upward mobility demanded versatile clothing that still put quality fabric, pattern work, and cuts at the forefront.
There was demand for looking professional and not simply just being “trendy” as there were still professional women & financially secure housewives looking for polish over flash and seasonal novelty. Instagram was only just stirring and yes I was the one who put the brand on Facebook, Instagram and blogs.
I left for greener pastures. The pioneering brand president dedicated to revitalizing the brand was fired . Eventually Ann Taylor was bought by a private equity firm which just a few years later went bankrupt. The middle market of middle class women was dwindling. And hollowing out the margins for PE didn’t help much.
Now if you are looking for clothing in that price point of $150-$350 you will struggle. A suit jacket from other middle market brands like Theory now $850 for something with poor fit and no lining. You can pull off something that looks like a suit jacket from a fast fashion retailer but if you want natural fabrics like cotton, silk or cashmere the chances are good you have to trade up into the luxury market.
Fashion has bifurcated in the social media fast fashion age. And what constitutes a luxury brand isn’t particularly luxurious in its fabrics or patterns. Just it’s price points. You can go cheap or you can go for pricey but the struggle to find something that is actually a decent garment meant to last has become much worse.
I’d tell you where I did my shopping but I’m afraid the brand might not be long for this world just like Ann Taylor. It’s eponymous designer is in her seventies. And she prefers a technical fabric to a natural fabric so has been able to maintains her price points. If you DM in private I’ll tell you. If I needed a decent suit jacket I don’t think I could find one at a middle class price point anymore. The bifurcation is here with us to stay.
I’m enjoying watching the fall social season kick into high gear. It’s much more enjoyable to take some many events remotely as so much signaling is done in real time. Between actual live feeds and television coverage and social media feeds you can take a lot in without exhausting yourself.
Burning Man and the U.S Open are the end of summer staples in Yuppieland though very different types of yuppies. And both events are showing us a lot about the current moment.
I’m sure Burners would insist that the experience is about the in person but so many social media influencers burn for content that you’ve got more visibility on the aesthetics and the vibes than ever before.
Tennis is more about strictly about the sport than Burning Man is about the art. But you learn as much from player style, who is sitting where, and what is being covered in the media. The stories behind the event are as important as the event. An outfit can dominate headlines for years becoming iconic.
And then of course we have New York fashion week. It’s an event that used to dominate my life. There was a time before social media at the tents. Women’s Wear Daily claims I’m the first person to have live-blogged a show. I’m skeptical it’s true but I do have the receipts. I snuck in with a photographer and made a whole business of making fashion shows a live social media spectacle before some of these influencers were out of Gap Kids.
So naturally as I age and race to exit my thirties into middle age I’m thrilled I don’t need to be at the shows to know what’s happening in fashion. We may no longer pour of Style.com shots the next day but we’ve got an infinite complex that has emerged to show you every kind of style that’s been imagined.
I’m grateful I didn’t need to go to any of these events. I keep my one on one time for founders and my investors. If I had the spare energy for any of these events I’d probably prefer to use it on one one time with folks. In the past I’d be missing out on all of it. Now there is no fear of missing out. Only deciding what signals you want to separate from the noise.
Keeping secrets used to be a lot easier. Noble philosopher kings with priestly knowledge kept that shit under under lock and key so some uppity courtesan or eunuch didn’t get too clever.
Not that it was all that necessary. Nobody was accidentally misinterpreting the layers of mystical knowledge because illuminated manuscripts were expensive as fuck. And that was cheaper than the previous method which was memorizing oral histories. The expense of sharing information has acted as a control mechanism for centuries.
The metaphor I’m working with on this silly desk is that humans love to horde secrets. We’ve got a lot of incentives to keep knowledge locked away. Drugs and sex in my joke mere proxies for ways we access altered states. Eve’s apple was a metaphor for forbidden knowledge so I’m not reinventing the wheel here.
So where are we today on secrets? Well, I think we are trying desperately to put the genie back in the bottle.
We think we’ve got an open internet but ten years ago Instagram stopped including the metadata tags to allow Twitter to display rich content embedded directly in a Tweet. Now Twitter and Reddit are taking the same approach as Instagram did as data ownership becomes a hot issue.
Closed gardens are meant to keep thieves out and Eve in. And depending on who you are it’s likely you will experience the fall from grace of Eve and the persecution of the thief. God clearly knew something as his conclusion was that once you’ve tasted the bitter fruit there is no point in protecting paradise.
Every time there is more access to information we have the same debate. Fundamentally you either believe people should have access to information and how they apply it to their lives (side effects included) or you don’t.
I’m happy for you to argue the nuances of it. Want a recent example that looks complex and might actually be deadly simply?
I know it’s tempting to side with the well credentialed researcher over the convicted felon when faced with a debate over access to medical advice. But I don’t think it’s as simple as all that.
From Guttenberg to the current crop of centralized large language models, it’s just more complexity and friction on the same old story. It is dangerous to let the savages have access to the priestly secrets. I for one remain on team Reformation. Rest in power Aaron Schwartz.
Most builders remain deeply skeptical of Noble Lies, “for your own good” safetyism, regulatory capture, oligopoly control, and the centralized nation state control as the most effective methodology of innovation for a dynamic pluralistic human future. We are having cultural and financial reformations at a frightening speed. It’s beyond future shock now.
So if I have a gun to my head (and that day may come) I’d like to have it on record that I don’t think secrets have any inherent nobility. It’s just a control mechanism. Keeping people safe sounds noble. But you’d be wise to consider how you’d feel if your life depended on having access to medical data. How would you feel if the paternalism of a noble lie to keep you from it? It’s not great Bob.
And yet today inside this chaos without clarity, the internet is filled with enthusiasm as a small niche of enthusiasts try to replicate the results of a chemistry paper that claims to have made a superconducting at room temperature material LK-99 produced with common materials like lead and red phosphorus.
Add that on top of fervor over Congressional investigations “aliens” program whistleblowers while we all collectively wonder at the potential for artificial general intelligence to be accelerated and the zeitgeist is a fever pitch of vibe shifts from doom to foom.
All of these glimmers of joyful uncertainty and hopeful chaos are emerging from a youth culture that is quite sure it has been abandoned by its own past as it is bombarded by a dystopian future by its own geriatric elite. Is it any wonder it feels like the social contract is hanging on by a thread?
When the equilibrium between ruling elites and the majority tips too far in favor of elites, political instability is all but inevitable. As income inequality surges and prosperity flows disproportionately into the hands of the elites, the common people suffer, and society-wide efforts to become an elite grow ever more frenzied. He calls this process the wealth pump; it’s a world of the damned and the saved.
Peter Turchin “End Times: Elites, Counter-Elites, and the Path of Political Disintegration
The broader popular rediscovery of historians Neil Howe and William Strauss is no coincidence. They wrote the The Forth Turning twenty five years ago.
Looking back at the last 500 years, they’d uncovered a distinct pattern: modern history moves in cycles, each one lasting roughly eighty to one hundred years, the length of a long human life, with each cycle composed of four eras—or “turnings”—that always arrive in the same order and each last about twenty years. The last of these eras—the fourth turning—was always the most perilous.
So perhaps these glimmers are here to show us that the churn is here, the fourth turning is now, and Turchin’s race to become an elite to outrun the effects of dislocation may already have its winners.
Amidst all of that there are those of us seeking to believe that we might find a way forward. I’d rather be looking for the glimmers of hope. I’ve already done what I can to warn about the need to prepare for hard times. If you haven’t yet come to terms with the doom then I certainly won’t convince you of the need for optimism either.
The rising volume on complaints about the mainstream media has struck me as a little bit silly as I’ve been entrenched in skepticism of institutional authority my whole life. Thinking the news had a bias isn’t new and conspiracy is practically an American art form. So be careful out there.
When I was a kid in the late nineties we still had the national broadcast evening news as the center of discourse. I was considered a bit odd for being interested in news at a young age but my hippie parent had a healthy skepticism for institutional authority so they encouraged it.
I remember before the mass adoption of social media and self publishing, if you wanted an alternative perspective you had to turn to AM radio. If you were lucky you lived in a college town and had access to library cooperatives and computer labs. If you were very lucky like me, your parents had invested in personal computers and internet access early on so you could mix formal libraries with early choose your own adventure newsgroups online.
Thanks to the confluence of the above factors I read Adbusters, went to the local anarchist book cooperative and listened to Art Bell late at night. I was practically stewed in every early conspiracy and counter culture narrative that had any amount of reach. If a zine cared or an indie publisher could cobble together a story I read it. This lead to a general fascination with media and how Americans decided on what was credible and what viewpoints were discouraged.
I was a curious child. My family welcomed skeptics and mystics. This is perhaps what happens when you take children on meditation retreats. I got inoculated to a lot of crazies, cults and whackadoodles because America has always been where utopians gather. Our evangelical cultures have led to uniquely American interpretations of our Gods. And I loved nothing more than watching these subcultures flourish.
My family bought a cable news package and I watched CNN and Fox News battle it out. I read Naomi Klein and Marshal McLuhan. I convinced my mother to get me a subscription to the Economist when I was fifteen. Embarrassingly I used their motto in a year book quote. I talked my way into a job famed talk radio juggernaut 77WABC when still technically in high school.
If there is one thing I learned from this lifelong obsession with who controls what we think, it’s that we rely on the same simple narratives over and over again. The conspiracies of yesterday are the facts of today. We change our minds. We recycle the same prophecy. If you start seeing a lot of chatter about aliens remember we’ve had this news cycle before.
Most of my social circle is caught up in various internecine dramas. This is really saying something as I have a lot of people in a lot of different demographics across every continent except Antarctica. Which is a pity as I’d love a friend down there.
I am convinced that everyone is losing their fucking minds because we are in the middle of what I believe will end up being recognized as an information war. Maybe one day we persecute memetic crimes against humanity at The Hague.
I realize this sounds modestly hysterical but really you probably don’t appreciate how much your opinions are being courted to different interests groups. It’s not even particularly menacing. We want others to see our humanity and we leverage every tool we have from Twitter to the New York Times.
And it’s important that we fight these wars. You are probably right about a lot of things and I am wrong about them. It’s important that you and I provide participation and consensus to the rest of society so we can come to some form of agreement. If you think something should change own up to it.
I genuinely think it’s a mistake for anyone to pull away from these obligations to society and by extension political and social opinion. I have watched Silicon Valley pull back from participation in its own self advocacy in the wake of the American media coming down so hard on it. I think this is a mistake.
I believe that the technology industry and startups in particular owe it to ourselves and to the rest of the world to remain engaged. I promise it’s not that hard to speak to the media or the general public. If you are a founder or someone participating in this community and need help just send me a DM on Twitter. Consider me a diplomat to the fourth estate.
In other news, I’ve had a bit of a hard week and I’m shutting down a lot of access points so don’t take it personally. The churn is here.
Maybe we’ve just reached the point where the warring info-hazards that are our closed garden social media feeds have decided to make us all literally go insane. I can’t entirely tell as I’m loathe to give up algorithmic level control on any of my feeds and do not use social media that doesn’t offer me a chronological feed of my own choosing.
I watched Idiocracy when it came out and I did not want to believe that it’s always been true we’ve allowed our world to be overrun by our unregulated appetites but PinkyDoll is just a hardworking Québécois hottie who has no time for your bullshit. Yum yum yum! yes yes! Gang gang!
And to tie together my title on all this, while I like Cherry Crush’s work I can’t back the white elf who says no spicy. It’s just too weird. Stay safe out there people and don’t let the brain worms get you.
You can feel it. I know you can. The chessboard is being reset. Pieces are being moved. Gambits are unfolding. Absolutely everyone you know is going a little bit nuts.
I would not be surprised if these small informational disruptions will be recognized as part of a global conflict in a hundred years. I hope my heirs recognize that their mother fought as an information resistance fighters in The Great Dislocation Wars. Or World War 3. Just spitballing.
It’s humorous to me to talk in such a grandiose fashion because the reality on the ground is much of life is just a little bit harder and a little bit worse. But we still presume the world is basically still abiding by the same rules as yesterday.
I often forget how much people don’t want to hold power. The current moment shows a strange ambivalence about wielding anything yourself. Anyone with power is bad right? Well, it’s nuanced.
I want to assure you that your instincts in this matter is largely correct. You should distrust anyone that wants power. Be skeptical of the impulse.
Because being in charge sucks. It’s a shitty job. Anyone who has wielded any power from parenting a toddler to being a CEO probably intuitively knows this.
But once you have been given any legitimate form of authority, choosing to ignore that you wield power is a dereliction of duty.
The trouble with all reactionaries is that they assume once they take over, that their experience of power will somehow be different from the current horrors in charge. If they had bothered to crack open their minds while reading Shakespeare (or Thucydides or the Artashastra or literally any Great Book) they would know all men are subjected to the laws of power.
We lie to ourselves about how power functions because it’s very energetically easy to hand over your power to someone else. To be aggrieved is to have power over those you hold in contempt for exercising their power over you. Don’t be tempted by this trap no matter how righteous your cause.
Once you have picked up the mantle of power you must see through. If your people have given you authority you must see it through or hand it off to someone who will.
It’s very hard to own power. You most likely will not enjoy it. And you will be tempted to shunt off your agency. Just remember that you never carry power alone. It is always in concert with those who have consented to give it to you. Good luck on the great chessboard of life.