I was texting with a friend that I wasn’t feeling very inspired to write today.
“Do you think you will just skip it?”
It has actually never crossed my mind that I’d skip writing. I was idly commenting that it was on my to do list. My friend probably meant it more as a joke. Maybe I skip other items on my to do list. I haven’t meditated today. Or checked my email. But skipping writing just for being uninspired? That won’t be how my streak ends.
I’d be lying if I said I hadn’t considered how the streak gets broken. I’ll have morbid thoughts about accidents. You know the kind where your mind decides to make you consider something horrifying. What would it be like if I drove off the road? That would probably end the streak. Thanks mind for going there what the fuck.
But even when I had to go to urgent care or stay off my phone for the mother of all migraines, I still wrote something. It’s more likely that something stupid happens like a flight delay accidentally fucks up timing. I do actually have an international flight coming up and I’m planning to write first thing in the morning to work around the ten hour flight time. But today? Nope. I got a few paragraphs down. And that still counts.
There is a Reddit sub that is imploding at the moment called Antiwork. I didn’t really follow it before the extremely online moment where one of their mods demonstrated that internet people don’t generally have media training. But one of the amusing bits of antiwork culture got into my feed because someone had an awkwardly worded tweet about young people demanding at least two days off of work in a week.
Before I became a member of the capital class I wasn’t really much of a weekend person. Or even a time off person. I was in a constant battle to get over the line of survivable earnings in America.
But then the magic of Silicon Valley shined on me a few times and I’m suddenly no longer desperate about medical bills or having enough savings for an emergency. This has had the dramatic effect of completely reordering my priorities. Now I take restorative rest time seriously. Knowledge work and good judgement rely pretty heavily on be clear headed. There is no premium afforded for being exhausted. If anything it will lose you money.
So the antiwork folks might have a point. If so much of your life is spent in survival you never have a chance to really be human. And being human is oddly more lucrative. I stand a better chance of doing even better because I can orient my life around bigger outcomes. That attracts more people and more money and improved my chances. And yeah success compounds if you are lucky. If you can get out from under survival. Which is I suppose the hard part.
Maybe three years ago William Gibson was promoting his new book. It was the last event I attended in a pre-pandemic world so it stands out to me. He gave an interview where he mentioned reading a novel by Hari Kunzru called “Red Pilled” and that he found the plot as a plausible near future.
I immediately bought a copy as I’m heavily influenced by the prescient near future work of @GreatDismal. The book was about a member of the blue check media class slowly going stark raving mad because of an elaborate right wing alt-reich troll farming operation. It was uncomfortably clear on the kind of elaborate cultural war tactics that goes into pilling normies. Dank memes and slowly you are accepting the aesthetics and touchstones of former Reich minutiae or Nordic runes or pick your mythical volk white mythology. Memes are dangerous gateway ideology kids.
I didn’t really think anything of it at the time. Then I lived through the pandemic becoming an elaborate death cult ritual with totemic significance for both warring sides. I realized we are in the middle of a massive meme war for the soul of internet culture and most of us don’t know we are victims yet.
Walk down one wrong hobby hole on Reddit and suddenly you have become friends with folks with more than passing fascinations with authoritarian culture. Honestly it’s freaky as shit and I’m absolutely socially friendly with people who don’t think I’m a fully autonomous sovereign individual. And yes I mean both socialist Soviet apologist Tankies and TradCath beach fascists.
The latest example of mass hyper object cultural murmurations might be the Bored Ape Yacht Club. And not in the way you think! It was brought to my attention by Venkatesh Rao and he clicked together some signs I’d registered but not processed. It’s entirely possible someone pulled a QAnon semiotic culture jacking with everyone’s favorite NFT project and made it so we all consumed a bunch of Nazis culture.
If even a fraction of the wild associative leaps are premeditated it would be a kind of aesthetic scandal on par with the country electing a reality show host. A couple nRX message-board fascists cosplaying as Zombie Nazis grift 4 billion dollars in market place from venture capitalists and gullible celebrities. What a collective failure to repudiate literal Nazis! Lol. Maybe this means our unconscious might think some of this is right? Oh god maybe we did read a human biodiversity essay that made a convincing point. We seem to be a lot closer to black pilled. Fuck. Is this psychological warfare?
Honestly I hate this fantasy so much I hope it ends up being the largest milkshake ducking in history. Except at the end a whole bunch of us end up simping for the technical value of a bunch of Hitler memes. Fuck I’d die if this is how we all got pilled on antique fascist aesthetics. I’d love it even more if Peter Thiel were involved so the left wing conspiracy types could build their own QAnon metaverse. Already we’ve been warned about meme magic and the spiritual traditionalism that is animating a global new right. And I’ve got to be honest some of the threads going around have some elaborate research and narrative work. It’s propaganda level and designed to be compelling and confusing.
BAYC is of the most intricate hidden trolling campaigns in history created by very intelligent 4chan-related trolls who have hidden lots of nazi and alt-right innuendoes across the collection I’ve gathered enough proof to confirm it.
I honestly have no idea who is playing who in this saga. I’m think @vgr is probably right that even the terminally online struggle to make sensible or legible this level of signaling. So we brush it off. But it’s going to be an inception vector. So be careful when you react to an event. You might be primed to respond to their propaganda and not even know it.
So if you want to pitch me just hop on over to a Telegram chat or my Twitter DMs. Let’s talk and learn and share and then I can really see your passion and vision and we can both avoid canned performative shit.
Well since then my Twitter DMs have been filled with amazing chats with founders of companies as diverse as consumer products, marketplaces and web3 games. The stuff people are cooking up in crypto is wild. Thought not enough SaaS tool pitches though so clearly I’ve got to get more mindshare there. Note to self to impress Jason Lemkin or something.
I’ve taken a dozen pitches now through direct messages and chats. It’s worked amazingly well. Maybe I owe a drink to Sam Lessin as he came out strongly against Calendly right after I wrote this post.
So pitch me however you like to communicate. Plus, don’t we all die inside a little every time someone sends a Calendly link?
So I’ve got to say I hope I became known as the slide into her DMs VC as this has been a lot more fun than trying to play calendar sync with dozens of people. That game sucks.
So I think pitching is bullshit. My husband has a great analogy. He thinks an hour long pitch to an investor is like a white board coding interview. Have any of you ever done developer work that didn’t have access to StackOverflow and Google? Yeah didn’t think so. It’s a completely artificial environment. Real work is collaborative and input driven and not at all tied to your capacity to memorize and perform on the spot.
I think this is pretty revealing. We force intuitive input driven thinkers, our founders, into a situation where they have little to no feedback. They can’t get anything from us as investors for like twenty minutes. They lead an investor by the nose through a narrative but what if it’s a narrative the VC doesn’t care about. Then what you lose the deal? Fuck no.
You should anchor a conversation based on expressing interest and seeing together where the biggest vision might lay. I’ve legitimately talked to founders who can see their way into imploding corporate legal apparatus or building clean energy through on chain gaming. That is some science fiction level shit. But could they tell me that in a 12 page deck? Fuck no they would look insane. But I want to see you for who you are.
So if you want to pitch me just hop on over to a Telegram chat or my Twitter DMs. Let’s talk and learn and share and then I can really see your passion and vision and we can both avoid canned performative shit.
You want an investor that sees you for you. I want a founder that is building with such a keen passion it’s all I can do to stop from wiring the money that day. Our incentives can align from first contact. So pitch me however you like to communicate. Plus, don’t we all die inside a little every time someone sends a Calendly link?
I used to be something of a perma-bear. I was always somewhat convinced that bad shit was just around the corner. I guess you can see that in my persistent interest in doomer culture. But as the world continues to experience “the crumbles” I’ve softened my general stance on everything is awful.
Crypto is arguably responsible for much of my stance. For all the bitching about Web3’s lack of decentralization and heady “takes” on how this has all been done before, I actaully do this think is the next wave. Do I think we are due for a lot of crashing and failures and unrealized promise? Also yes.
So when the market decided to do a January bubble bursting I was surprised at how sanguine I was. I kind of didn’t believe it was going to turn into a full blown recession rout. Now this is not to say I don’t think stuff is frothy, as I clearly do. But I think the weirding has so confused markets that who knows when contagion bubble popping is going to hit for real. I don’t think we are there yet.
And indeed I started this post in the morning and by market close stuff kinda bounced. Maybe a dead cat bounce. But who even knows is my point. I don’t think we will see a genuine correction till a real market leader like Facebook or Microsoft pulls a Worldcom or an Enron. I wouldn’t be shocked if it was Tesla but I ain’t playing that short. I think it’s more likely that “Meta” fucks itself in the transition to the metaverse or whatever and then we get a real systemic crash. Right now no one gives a single fuck if all of crypto goes to zero. We need much bigger game to drive a recession. Systemic Lehman brother shit.
Which is long way of me making an elaborate Community joke. That TV show with the Talk Soup guy. They had a plot where someone misspoke or made a bad joke and the theme at their community college dance was “Bear Down for Midterms” and no it isn’t a real phrase. My basic feeling on a recession is that the Fed will toss us a couple rate hikes to deal with inflation. But half of America is convinced the pandemic isn’t over. Congress could be talked into more stimulus since the midterms are bearing down on us and well the Democrats are going to lose. The exponential age, the end of American empire and global weirding means no one knows what is going on. The next real marker on our calendar is the midterms. So bear down for midterms. I’ll be wash trading to get some actual cost basis losses till then.
When I was a sophomore in high school I lived in France. As part of an exchange program I attended a private Catholic school in Evreux which is a a town midway into Normandy. The family I lived with was almost quintessentially French. The patriarch of the family Didier was a perfumer that worked in fragrances for Chanel. And this is where American bourgeois and French bourgeois diverge. In our washing up.
I was accustomed to showering every single day. I was a horseback rider, as was the daughter in the family with whom I lived. I thought it perfectly reasonable to rinse off the barn smells on a regular basis. This was not a view shared by the family. While they were immaculately groomed, their routines involved wash cloths and eau de toilette. Washing one’s hair was a once a week affair.
I was slow to pick up on this cultural norm. They would politely point out that I showered a lot. I was gifted a number of Chanel cosmetics and fragrance products. Did I perhaps prefer Allure to Number 5? They kept coaxing me. I kept not getting the hint. Finally I was told point blank I was running up the water bill and I needed to knock it off.
Lucky for me the habit stuck. That old joke where a woman tells her suitor she can’t go on a date because she’s washing her hair? That’s me now. Well, sort of. Every Sunday afternoon I set aside an hour for the full scrub down routine. I like to go into the week with freshly styled hair. If you catch me on Wednesday or Thursday you can see my hair slowly getting less coiffed. I’ll typically do a rinse and condition on Thursday but thanks to my French family Sunday remains the only full hair washing day. And I still kind of dislike perfume. But don’t tell Didier.
I hadn’t done any travel since the pandemic hit until last week. I’ve probably been in a comfortable at home routine for years (if you don’t count the cross country moves). But last week I went to Montana to do some house hunting. And I could tell I was out of practice traveling.
I used to be on the road pretty frequently. So frequently I started a travel cosmetics company. I was really dedicated to fixing the annoyances of being on the road with travel routines. They can be really simple routines. Always unpack immediately. Get yourself settled in with all your cords and charging stations. Bring your workout clothes. Have nutrition plans and exercise routines that can be adapted for airplane food and hotel rooms. Bring a water bottle. Pack supplements in daily baggies. Learn to fast during your flights.
I could go on and on about the routines that helped me prevent the recovery most travel requires. If you are gone for a week and don’t maintain your routines then you lose another week transitioning back.
I sadly didn’t bring enough of my routines with me to Montana. I underestimated how tired I’d be so I didn’t keep up with my workouts and physical therapy (I’m recovering from an injury which compounded the issue). I didn’t have a nutrition plan so I ended up eating whatever was readily available.
It wasn’t all bad to be clear. I remembered my supplements and vitamins. I went to sleep on a consistent schedule. Even if that meant being awake when it was pitch black outside. Montana is far enough north it doesn’t get light out till 8am.
But I think I could have done a better job not letting the excitement and change of environment ramp up my nervous system. One of the best parts of a routine is making sure you’ve maintained some amount of detachment so you aren’t always at the mercy of what is providing stimulus to your system. Remaining in a parasympathetic state can be a challenge in a new environment as everything reads as novelty to our nervous system.
Even though I’ve been back for 4-5 days I feel like I’m just finally settling back into a comfortable rhythm. It makes me realize just how out of practice I am with travel. What was once a routine event is now again something that requires time and effort. Journeys will once again be out of time and place. Our lives back home will be different than when we are in the road. Maybe that’s a good thing. But it’s not a reality is considered in decades. It makes me feel as if life is measurable worse.
I have been feeling a little disconnected the past couple days. The rising feeling that the zeitgeist isn’t coalescing around a shared narrative has been unsettling.
I usually feel a strong sense of narrative. Maybe because I’m a veteran of the internet’s propaganda class. I was a mercenary in the marketing and media space for the formative years of the social web. If anyone has natural immunity to disinformation it’s the people who manufacture it for a living.
But I can’t tease out who is placing what stories right now. I can’t even get a read on what stories are common knowledge right now. It’s like nothing is winning. There is no story capturing all our imagination at the moment. At least nothing beyond West Elm Caleb. We can agree that Tik Tok is toxic but we aren’t sure where the pandemic is headed, what politics will prevails, or where the markets are headed.
You’ve got to be careful in a toxic information climate like this. You can easily get suckered into attention holes. The more we fixate on the story of the moment the more anxiety you will feel. The zeitgeist isn’t legible. The only way you can protect yourself is to anchor what you know in core beliefs. Don’t let any one stop dictate your mood or shift your focus. Center yourself and you will be less affected.
I’ve been on the hunt for a homestead. My husband and I are keen to own a resilient home. That’s meant a lot of house hunting and general effort being put into finding land. We also would like to maintain a home in Colorado even though we don’t believe long term the climate and water issues will extend our time here beyond a decade.
We thought we’d found a mountain house that furthered our home ownership goals. We’ve been dancing around an offer and had put in all the effort to move money, set up inspections and otherwise prepare to close at the end of the month. I thought for sure we can discuss this at least a little. Maybe share it with family and get excited about it on Twitter to friends.
Well that was a mistake. A structural engineer we brought to check the building found deal killer issues. It’s quite literally sliding off a mountain. There is no cheap way to fix it. It’s a quarter million dollar problem.
So we jinxed it. The house is untenable. No deal. And I suspect I’ve learned a lesson on counting my chickens before they have hatched. Housing in America is expensive and messy even when you’ve got money and free cash. No wonder we’ve got a housing crisis.