I don’t really care for April Fools. I can’t say I live in a time where I’m looking for additional cognitive overhead. And yet I am laughing all the time.
It feels a bit silly but sometimes I’ll just lose my shit laughing. Objectively funny things are happening as non-normalcy continues on. The Normie Restoration is upon us. And it’s just fucking funny.
If it feels impossible to pay attention as responsibilities mount then you already know you will cut back. Close the aperture. The return to living your own life. I’m sure they will enrage lots of people. Which is often the sign of a good joke.
I first sensed it when I picked up a copy of the Financial Times going through Heathrow in February. I was behind the news cycle. I read through the pink paper and felt informed.
Normally I wouldn’t be satisfied with just one news source. No matter how much I overweight my personal preferences to business papers I wouldn’t limit myself to just those publications.
But then I realized I had neither the time nor the patience to get up on the nuances of the day. I love the news business and even I felt weary about wading through the firehouse.
If a new hound like me who loves reading reactionaries of all stripes couldn’t do more than scan some financial numbers how did everyone else feel? Not good, not good at all.
The Normie Restoration
We are reaching a fascinating moment in history in which you can be shockingly well informed about almost anything in real time.
Naturally this means we “know” less than we ever did. I can read propaganda from every viewpoint straight from the source straight on Telegram chats. The most informed know they getting just a fraction of the story.
During the Great Dislocation (roughly 2019-2023 though many of us went into much earlier), there was a new openness to seeing beyond institutional consensus. We saw a flourishing of open condemnation of all forms of institutional knowledge and media was at the epicenter of much of that rage.
Many groups did not do well with the newfound power they had found in the hands of shifting alliances and new attention.
My theory is that the lunatic fringes of both the left & right have handled their digital powers poorly. As they did not handle the attention with care we will see a return to mass media preferences as people return to “non-normalcy.” Our trust has been spread too thin and too far and everyone has to tend to their own.
Who, or even what, ends up being the mass media substitute going forward ks not yet settled as the waning days of cable television & national papers will not disappear until the Boomers move on.
We are starting to realize little value is accrued by sourcing news from many sources as more competing narratives spin out to Cray Cray Land. Everyone has become audience captured. And not all audiences are equal. Not all voices are equal either.
People may think I’m insinuating that it’s about control or truth or ideological niche. I want to disabuse you of this notion. Media is about attention. People with different goals want your attention focused on what they think is important.
Anyone with responsibility has an attention limit. People with responsibilities are the people with power. They can’t manage with endless attention conflicts. They can and do resolve these conflicts on their attention all the time.
And many of them are about to resolve that by not paying attention. So you have to ask yourself if you think they are wrong. The new non-normal isn’t very forgiving of distraction.
For such a libertarian state, the alcohol laws seems a bit baffling. But one of the best burgers in town can be found at the bar inside the liquor store. It feel like any sports bar that leans towards country and western tunes. America is an amazing place.
Waiting on our burgers at the bar
And because we are also yuppies we went to get groceries at the local food cooperative of which we are members. My inner hippie loves getting her Dr Bronner from the bulk bins. We went a little overboard picking out some essential oils (Alex loves bergamot and I needed more lavender) and then ground of our not butters.
All the lentils and beans you could want
Having thoroughly covered the country and hippie portions of our day I came home to do some spring cleaning.
Moving from winter to warmer clothing isn’t my favorite seasonal shift. I prefer cozy cashmere and long sleeve black tee-shirts. But I have conferences and professional obligations coming up with travel so I tried out a new paid mobile application for closest organization and packing called Style Book.
I haven’t quire got the hang of it but the basic idea is to take photos of your wardrobe, tag it, organize it into outfits and packing lists and get more visibility into your wardrobe. I’ll have a to play with or more to get it polished but it seems like it has potential.
Style books Home Screen A spring lookA conference outfit
I think we have many more than twelve realities as class, politics, identity and material concerns overlap. The Internet has allowed all of us to develop esoteric and idiosyncratic knowledge. More types of reality are coming into contact with each other.
Because power laws drive the internet sometimes it seems like everyone is paying attention to the same thing all at once. We get crazily intensified reactions. People go absolutely bonkers over morality plays.
It was impressive to me to see New York Magazine create two intensely viral shared discourse moments in one week with their Dr. Huberman “scandal” and “the equally explosive “Age Gap Marry Rich” essay.
Being curious I looked up the editorial team and found it was journalists I recognized from my time in beauty and fashion. There was recipe for inducing cultural virality discovered by Teen Vogue in leaning into what is loosely call identity lifestyle. You experience culture like fashion or makeup through very specific symbols of interconnected identities. For some reason lifestyle choices makes people really crazy. It seems Lindsay Peoples the editor is a generational talent at evoking response.
Parasocial interaction (PSI) refers to a kind of psychological relationship experienced by an audience in their mediated encounters with performers in the mass media, particularly on television and on online platforms.
A parasocial interaction, an exposure that garners interest in a persona,[6] becomes a parasocial relationship after repeated exposure to the media persona causes the media user to develop illusions of intimacy, friendship, and identification.
Because so little in daily life feels personal or reciprocal as intermediation and automation split us off from past norms of one-to-one relationships, parasociality is on the rise.
You and I are likely to be in some kind of parasociality in this blog post. It’s not a new phenomena having been theorized as far back as 1956, but social media’s ubiquity has now put all of us into varying degrees of parasocial interactions with each other. We have opinions about personas from movie star celebrities to niche Twitter accounts.
Yet as more and more people are becoming brands it seems that the old school idea of a brand as a an amorphous corporation is disappearing.
Perhaps it’s because we encouraged the cultivation of personal brands as a professional marketing necessity. Millennials leveraged carefully manufactured profiles to climb the last remaining rungs of the old career ladder.
Naturally this strategy has some drawbacks. During the Great Awokening/Weirding we saw inexperienced humans cope with the ramifications of having a reputation that extended far beyond work, family and community. Now we loosely call it cancel culture though it took years for the term to become less contested.
I’d like to encourage more people to not take things so personally. It’s not bad for be in parasocial relationships. In life we have varying degrees of intimacy and boundaries in even our closest relationships. No one is exactly one person or even persona. Next time you get really upset at someone else’s behavior try to remember it’s not about you. If someone gets upset at you recall that this still applies.
Much of my work is very abstracted from the real world as I am a network state Silicon Disapora type. But I grew up with much more concrete labor in the real world. And I see how people can fear picking up skills if they haven’t had so much as a shop class.
We keep some of those skills fresh living on our own land in Montana. It’s never as much as I hope but everything from hydroponics lettuce to pickling your own vegetables open source home automation and Bitcoin mining off our solar grid is on the table when you want a project.
It’s good to tinker. Even skilled labor like electrician work and plumbing can become a hobby with help from friends and the wealth of instruction on YouTube and Reddit. And you will have opportunities to pass it along to others which builds up your community and skills.
It has become harder and harder find people who are hands on with tradecraft. A friend is building a new outbuilding on his property and an electrician quoted him $7,000 to run 30’ to a new 60a subpanel and a few circuits.
Fortunately, Montana is a state that allows homeowners to pull their own permits and do their own electrical work. So for an $80 permit fee and with some help from Alex, he can do the entire job himself for the cost of materials, about $1,500.
And isn’t that a wonderful pro-social way to learn, build and make things with others? Be the labor you want to see in the world.
I spent the day on binging a monomyth in service of focusing some attention on where we might be going if this is in fact a Cambrian explosion era. If you need a synopsis I’ll extract it from Twitter if I can find the toolsets. If you know the toolset please share them.
The fellowship of the ring will not doom the hobbits to torment and death
My assumption that property rights underlined some of this still stands. If you’ve been holed up in Middle Earth (me too nice place unclear though unclear if I’m a Hobbit or an elf or a dwarf or a wizard or an orc Or Tom Bombadil) everyone thinks Mordor somehow their pet theory or sin. It is industrialism or fascism or some combination of horrors because history becomes legend and legend becomes myth. I don’t know. Ask an autist.
Hug a hippie. Be kind to a hipster. But fight to the death for the hackers. Or pick a princess who likes trade disputes in the galactic empire. I can’t translate all the monomyths in one day.
If you’ve ever been on the receiving end of one of my information dumps, you know me to be a science fiction reader. It’s one of my true passions and most consistent hobbies.
I am very well read in the space through this love and it has proven to be an enormous advantage for a career in technology startups. It’s very rare to meet a builder that hasn’t in some way come to that love through imagining the future as it could be.
While I love classics from Asimov to Heinlein and I read everything from space opera to hard tech, my first true passion for genre fiction was cyperpunk. I saw a networked world of computation and I fell in love.
So it is with great sadness that I learned of the passing of one of the giants of science fiction, cyberspace progenitor, father of the tech singularity and mathematician Vernor Vinge.
His 1981 novella “True Names” was perhaps the first story to present a plausible concept of cyberspace, which would later be central to cyberpunk stories by William Gibson, Neal Stephenson and others. Many innovators of modern industry cite “True Names” as their keystone technological inspiration.
It’s through the vision of authors like William Gibson and Neal Stephenson that I saw what computing could do to help us build.
Cyperpunk wrote many imaginative paths for artificial intelligence. Gibson’s Neuromancer and gave us early crypto culture. Neal Stephenson showed us a virtual world atop our current one in Snowcrash. The metaverse emerges.
I’ve lived my entire adult life online after an entirely analog childhood. I am straddling that small gap of in-between human. I helped build some small parts of the network of the internet. I am a citizen of the network state. I am all these things because of Vernor Vinge.
Humanity shines with tools and we had found in math a way to give an explanation of the workings the world. That our meager intelligences learned to compute and then to build computing machines astounds me.That we continue to build something more with those insights astounds me further. The acceleration of that started long before me.
Networking our computation has taken us so far and so fast. It reflects the best and worst of us. Vernor explored “what if“ futures that went far behind our contained cyberspace. We wouldn’t have modern singularity thought about what could happen if artificial intelligence really will emerge amongst us without Vinge’s work. The Zones of Thought series is a mind bender.
Vernor is as close as nerds have to a prophet. Here we are seeing the power of artificial intelligence dominate our human great power debates from culture to business to government. Everyone who makes things has an opportunity here to own building this.
I know that in whatever moment we are about greet (singularity or not) that I remember that we humans build technology from the imagination of Vernor Vinge.
No matter how alien the future may seem, we humans have build it first. Don’t you want to be a part of that?
I have gone through a turbulent reentry into the timeline over the past week or so, and have been steadying into its depths. I’m sure you’ve noticed the pops, pings, hisses and howls of psychological re-pressurizing. We are now at a comfortable cruising altitude for Julie. You are free to roam about the psyche.
A lot of people have been asking me for things. It’s been in a way that is both jarring and seemingly unconnected while simultaneously hitting the apophenia like a thumber hits drumsand on Arrakis. Thump thump thump. Attention is drawn. It has rhythm. Walking without rhythm so as to not attract the worm doesn’t seem to be an option any longer. I recognize your footsteps old man.
I recognize your footsteps old man
Let me try again. Imagine a beautiful woman who may or may not be available is at home during a rainstorm. She’s on her phone but has no need to go out. Everyone who thinks they have a chance texts her. Too much trouble to go out and hunt in the rain but if you’ve got a number maybe. Then maybe you take the trouble. The woman she laughs or sighs depending on the overtures. Sometimes she even responds. Her motives may seem clear to you. The motivation of her suitors may similarly seem clear. Maybe you can even predict. And yet chaos still exists in the hearts of men and women.
I am closing my aperture just as many others are opening theirs back up. Many do not like they see. No matter how much advance warning you may give people about trouble on the horizon if they are trained to ignore they will. Until they can’t. And then in the rainstorm they communicate with the people they can reach. Beacons in the storm.
I myself am less troubled by the rain. It would seem that we are in a moment where any number of timelines have diverged completely. Many storms are raging. The sun shines elsewhere. We continue to have our dead.
We’ve put up fences to keep the sight out. We put up sand bags. But you can’t stop the smell from all the fires. Maybe you can’t outrun the rising tides. Maybe you are a civilization level smoker jumper going from one fire to the next. Maybe an actual one. Maybe there are no weather metaphors that can be tortured into a form that reaches across to you.
The beacons I am responding to, as per usual, are not the ones you’d expect. I wouldn’t be a very good node in the network if I were too programmable but neither can I be so unpredictable that “it” doesn’t reach out. It pings. It pings. It pings. It calls out. It reaches out.
If you are an autist of any stripe still attempting to operate in the field I will broadcast to you. You may need to make a pilgrims and it will just be an information dump but I’ll do my best. You have to put it together yourself but the old web is not fully broken.
The maze of information is winding and the roll ups and bureaucracy winds on and off the Silk Road. Literal and metaphorical. I don’t even know how many of you bought drugs on the old internets and how many of you bought Uranium. I have nothing but Netflix and communist literature. Lots of people have opinions on drugs and whores. I am not one of them truth be told except I’m of the firm opinion whores shouldn’t side with empire but I’m not in Burke’s Peerage so what do I know.
Maybe there is a world where Bridgerton actually happened and some autistic king and some colonial wife really do live in harmony. I don’t know I’m a William Gibson fan. Pour one out for information wants to be free homies. The nerds shouldn’t have been weaponized and whatever capitalism is doing should probably check in with reality.
How to tell what a company does
You are caught in someone’s opinion. None of us know who is influencing us except the sort of dorks who map carefully and most of the nerds have day jobs. The only ones who see it are just doing their best to allocate the attention and resources. Lots of people are doing chaos magic. Maybe stop? Or summon better demons.
Any number of nerds are caught in elaborate webs of inferences. A lot of them are left wingers. Precious view are genuine communists. But also some sincere ones are out there. Most are happy to be in the recursive loop of reality in which we maintain our lives. Some of us are banging on the cage.
