Categories
Chronic Disease Chronicle Emotional Work

Day 1825 and Thoughts On Five Years of Writing Every Single Day

Much as it amazes me, I have written a public post every single day without fail for five straight years. I’ve not missed a single day.

I’ve written so many posts and essays, it honestly astonishes me. I didn’t expect to have this kind of longevity when I began but the world changed a lot in this past half decade. I am a woman of habits & routines, this blog helps me manage the chaos and instability that surrounds us. And hopefully I’ve become a better thinker (and writer) for this habit.

If you’d like to look back with me, I have a round up of 2021‘s best posts from fashion theory to the emotions of startup exits. They feel like a lifetime ago.

In my round up of favorites from 2022 aka year 2 of the experiment, we moved to Montana, bought our first house, had silly viral hits, & I became a certified wilderness first responder.

In my third year of posts from 2023, things remained intense. I accelerated into chaotic optimism, helped other millennial women understand fucked up fertility, and experimented with living outside America part time to improve my visibility on global issues.

And in fourth year of writing, my round up of my best posts of 2024 really showed a world sped up even further. My essays ranged widely with emotional work, crab bucket zero sum-ism & young men, Vernor Vinge’s legacy becoming our actual reality and the bizarre experience of digital memetics becoming constant real world issue.

So now it’s time to think about year five of the experiment. 2025 was a hard year for me even as it contained incredible wins. Going into it, I wondered how could year five top the past four years chronicled here? It both does and it doesn’t. Life, and the time we spend living it down, isn’t getting any easier. Life is barely human at all anymore. I feel the struggle in myself as I am still very much human.

It’s easy to feel as if I’ve not accomplished as much as my own written records show I did. If you ever feel like you get less done than you’d like, I encourage you to keep a log or journal as it helps show how much can do and how much does get done. Plus if you publish it online you’ll contribute to a wider humanistic understanding as our digital life becomes more mechanistic.

Another facet of this writing experiment has been fighting a chronic disease in my personal life that has no cure. Managing disabilities during with the pandemic years as it overlaid civilization shaking political and technological changes has been hard. I want to work and live as if I am healthy and it isn’t likely to ever be true. I work smarter because I can’t work harder.

I don’t always write about my investments in these posts, but I see how my thesis of chaos has forced us all into requiring more decentralization, compute and power. My once weird ideas are now common knowledge. Now everyone agrees with me.

The end of the neoliberal consensus and the beginning of the artificial intelligence buildout would have been hard on anyone. I’m proud that I was able to turn this change to my advantage.

I realize I’ve written quite a bit about the experience of these years where I wrote daily without showing off the last year of posts.

Since I’ve got one more day before 2025 officially ends, perhaps I’ll put the round up of posts tomorrow as I’ve given an overview of the experience of half a decade of daily essays today. What’s one more day among thousands right?

Categories
Culture Travel

Day 1824 and The Logistics of A New Year in A New World

I get out of America with as much frequency as I can manage. I juggle this with an intense patriotism not only for America but for my home biome in Rocky Mountain west. I am proud to say I am from Montana when I am abroad.

My interest in being regularly abroad began as an effort to source deals and understand different technical ecosystems, but has ended up being my barometer of what reality is being played for what channels. Deals get done where the founders are and it will remain so.

Yet if I didn’t see other economies and live outside of the news ecosystems of America I’d have an understanding of reality that was incomplete.

The projections of your interests as an American are in constant tension with the ex monica and cultural attacks on it from its adversaries. America has quite a few and it is extremely dangerous now to be blind to their impacts.

I don’t think our world will be as open in the future and this saddens me. When I visit a young formerly communist city in Europe I mostly see enterprising young people who see an. American and have positive associations.

The vibes Zoomer Eassyerj Europeans have towards a middle aged American from Montana is surprisingly positive. I am feel lucky that is their emotional connection to America.

And we shouldn’t take that good will for granted. We want America to be a good friend to them. Capitalist Zoomers who experienced totalitarianism and socialism are good friends to Americans.

Categories
Media

Day 1811 and Flakkity Flak

Maybe because the profession’s entire raison d’être is to engage you there is always a new name for people who are good at grabbing your attention.

I swear I’ve lived through half a dozen new names for the communications profession in twenty years of being paid, in one form or another, to get attention for other people. And I don’t even call myself a marketer.

Everyone on LinkedIn, and a few on Twitter have latched onto the latest buzzword: storyteller. Someone call Joseph Campbell and see if they can send him a residuals check beyond the grave.

The aversion to existing terms like marketing, communications, and public relations is endemic to the space. There is always the new hotness and thus always a new name. Crisis manager. Influencer. Honestly I miss socialite. That was a great term.

I had not intended to read the trend piece as it’s not news to me that we hire professionals to craft stories about brands and people.

Millennials were the original generation who experienced personal brand building as just one of those things required to get a job.

I am glad I opened it up though as I got to experience a pretty amusing bit of story telling inside the Wall Street Journals mobile application. A most unfortunate creative services choice to place storytelling sponsored content from consulting firm Deloitte.

Who knew that consulting firms final form would be not as management consultants but publicists? The remaining few journalists at the Wall Street Journal definitely were not involved in this.

Categories
Community Internet Culture

Day 1809 and Hating Content Management Systems

I’ve been using WordPress for a long time. Like rounding the corner to twenty years (in actuality going on 17) of time in the open source content management system.

Blogging was the new hot thing when I was in college. Blogging platforms emerged out of the strange tendency millennials and Gen Xers had for publicly sharing their own self reflection. I presume we got this from the Me Generation who raised us.

“I learned it from you Mom and Dad!”

Those early generations of social media all had flavors of being oriented towards writing with some multimedia mixed into mediums that were immersive and hyperlinked m but also narratives shared in reverse chronological order because the norm.

We went from Geocities to Livejournal to blogger, Typepad (RIP), and WordPress over the course of a few booms and busts. If you were blogging before 2005, you probably could have made a career out of it.

I don’t just mean writing, though lots of bloggers because professional writers, but whole online communities turned into careers from fashion and beauty to legal and financial.

Alas, the type of person who might once have made a wonderful career out of being a writer was caught out by the gutting of print media. America lost especially the kinds of middle class aspirant jobs that local news and independent publishers once provided for all kinds of creatives.

I’ve watched many platforms attempt to replace media jobs. Tumblr once hired a stable of writers. So did Medium. Neither ended well for anyone. Watching the comings and go of platforms and networks instilled a kind of paranoia in me about owning your own space.

I prefer posting under my own name on my own domain on an open source maintained piece of software as a back. I don’t pretend like I own my distribution on any social media channels. I’m sure Twitter will always be around wink wink.

So I am inclined to distrust Substack though I am reading more and more on the platform and I’ve enjoyed writing my own beauty blog there in the last few months. Thus far they managed to thread the needle on making money and making a social network and I don’t feel fearful that it will suddenly disappear like I once did.

Which is really a shame as it’s designed almost completely for the Gen C and Millenial set who really wished they had media jobs. The most successful did have media jobs and realized they could make more as an independent niche like the venture beat or by pandering to a very specific demographic or market that the giant media platforms don’t like.

These professionals class writers have a preference set for how they do content management and writing that just doesn’t remotely overlap with how I like to write. They want easy peasy hit publish. I want mobile. I want cross platform writing. It’s funny to finally have a content management system solve for monetizing and it’s just not made for me. But distribution and payment matters so I’m not booting up anything on my own without handling that first.

Categories
Finance Internet Culture Politics

Day 1807 and Set Hyperparameters to Dumb

As much as I’m trying to salvage the end of my year by taking it slow, I’m still keeping myself plugged in. There is no unplugging in our hyperreality.

I’ve accepted this is a part of being human for the time being. I don’t struggle with internet addiction even if understand how it can be for others.

So here I am keeping an eye on various market movers like central bank rate cuts and earnings calls. It’s a shame I didn’t go into banking as it’s a lovely hobby I just happen to enjoy it watching the data go by.

The intake of long insight and slow instincts interplays with short data and animal spirits if you can stomach it. For me at least I don’t make moves based on any given day.

I find impossible to make much sense of the here and now, so the best I we can do (at least those suitably complex situations) is make very long plays or extremely short ones. I wouldn’t want to plan for a middle distance. Pity the politicians operating on two year schedules.

I’m glad I make long plays if it’s a choice between long and short. I wouldn’t want to edge out small gains in the algorithms like my quant friends do. Too much is out of distribution and nothing is ever really priced in. Cliff Asness is right. Markets have become less informationally efficient. Information becoming free made insights almost impossibly expensive.

For me it’s silly to make grand claims of sensemaking as we bumble from “so over” to “so back” by the hour. I’ll never compete with that.

What do we need over the next decade? How about two or three? That’s my plan. Anything else risks tip toeing between hyper tulip mania and the deepest depths of the Great Recession trough. I’m amazed we’ve shaved off volatility as long as we have. Apres Boomers, le deluge? Reality feels like hyperparameters are deliberately set to dumb.

And so Wendell Berry is now percolating up not just through the permaculture hippies, Monsanto fighting eco-terrorists and nouveau TradCaths but in the feeds of my design hipsters too.

Williamsburg taste by way of pastor parents has found its way back to the Kentucky poet. Back to the land didn’t take for the Boomers but maybe this time it’s different. (Only if you are landed gentry).

The cure proves incurable.”

Categories
Biohacking

Day 1804 and 5 Years of Whoop

Tis the season of “unwrapped” data round ups as technology companies owe remind us that they have very capable data teams without unnecessarily freaking out users.

The marketers get all the glory, as everyone figures it’s a few MySQL queries gussied up with a creative hook but I always wonder what happened to the great data and behavioral science fad of the early teens. We’ve moved beyond IFTT and Zapier into natural language vibe coding. It’s a time of incredible change in understanding the data we’ve lived inside for years.

I got my fifth year of Whoop end of year marketing when I woke up today. Which was a little annoying as I wanted to see my sleep from last night but who wants to rush through the end of year review right? Finding it again can be tricky.

I keep wondering what more can we get from the hardware that knows us best. I’ve given half a decade to Whoop and mostly what I’ve learned is Covid really took 20 points of my heart rate variability.

I’ve been frustrated of Whoop’s progress in the integration of a chat AI as it seemed like any commercial LLM could analyze screen shots of the Whoop as well as their own chat did with the data it already. But tenure counts for a lot and it’s still the tool we have all relied on for half a decade now. Or at least 2% of us have worn it everyday for that long.

Clearly the data l could be used in many more way more than the management team ever seems to enable their data teams to do regularly. And I’d like to get more out of my Whoop. So being reminded of the length of use makes me wish they would deliver on that future before another year goes by.

Categories
Aesthetics Internet Culture

Day 1803 and Anemoia

You know I am old as I just don’t consume or create short form video content. Every new trend that filters to me on Twitter or on my reader feeds presents as sadness to me. I don’t fully understand them and probably never will.

The newest TikTok trend involves Zoomers pretending to be happy millennials in 2012 Williamsburg Brooklyn. They romanticize millennial optimism as unpolished and carefree for some sort of shared but unreal nostalgia for pre-gentrification Brooklyn.

I left Williamsburg in 2010 for Manhattan’s Chinatown as even the south side past the JMZ had become too expensive. The loft I shared above Future Perfect on North 8th and Berry was getting expensive on just the other side of the Great Recession. It was a loud place to live and a lot of fun but I needed a lease with my name on it and prime Williamsburg wasn’t it in 2012.

I wasn’t in a position by 2012 to buy an apartment but neither did I have any debt. So I’m sure that made me better off than the Zoomers coveting my life just before New York would go ZIRP. Not making a fortune wasn’t too bad when you could still enjoy a lot of hipster consumer choices.

You can’t blame the Zoomers for feeling like today’s economic volatility and social fragmentation makes our “before times” life look relatively utopian.

Michael Milaflora brought to my attention Gen Z’s “anemoia” which is a broader trend. A 2023 study in Emotion journal found 68% of young adults report nostalgia for past decades they didn’t live, linked to rising anxiety levels post-pandemic.

I’ve previously enjoyed when my own past lifestyles are the subject of nostalgia rehashes on social media. Now I think worried as no one should be too obsessed with the past. Especially not the young.

Categories
Aesthetics Internet Culture

Day 1797 and Last Minute Cyber Week Shopping

Shopping in a highly bifurcated consumer market is an unpleasant experience. No more so than over the great shopping holiday that has become Cyber Season.

Regular consumers feel gaslight enough as it is by smart pricing strategies and persistent inflation. Their trust that they can make a better purchase is at a low. Their Black Friday looks very different than it did during the ZIRP years.

But many brands are battling it out for the ten percent of consumers that do 48% of the spending. And that is a brutal business. I can’t spend time on image or video social networks for fear of triggering some kind of shopping allergy. Being in that group of consumers makes you a target.

And very few of them are battling on the merits of their products. I went brand by brand through my usual suspects of Black Friday brands and found better deals and less to like.

I bought cashmere and skincare and I still don’t know if I got scammed on the cashmere. Ironic as I’m buying seconds of items I already own hoping the sourcing didn’t change in the intervening seasons.

I genuinely miss the Ann Taylor of 2010 when I worked there. You wouldn’t think it would be a glory year for the brand but there was hope. It was still publicly traded American brand. And it had a real estate portfolio of stores to envy from Madison Avenue to the Magnificent Mile.

Imagine an American brand like that now. It had strong supply chains, good relationships with vendors and it had just hired a hot new young executive with a hot new designer.

This was when you could imagine an MBA reinventing a brand’s look for a new generation of working women. Millennial feminism was on its way up, a blonde Gen X feminist beauty from Harvard led the charge and everyone believed. Heck maybe we’d even see a female president who wore our pants suits.

And we know how that broader cultural story turned out. We made pant suits cool for a brief moment in time and private equity ate the brand and now it’s shit. But I know we did good work and I’m glad our MBA leader landed on her feet at Amazon.

I just look at where I shop now and I look at Ann Taylor and the prices are roughly the same but it’s not the same cashmere sweater for that $200 absolutely anywhere. And if you want that sweater be prepared to spend over a grand.

So while I did a little shopping I think maybe I’ll get lucky. Maybe I’ll get a good batch. But it’s not always a sure thing. I got my replacement retinols. And I finally found my old Mansur Gavriel tote (going on year 12 or so) for roughly the same price as I bought it.

I’ll use my beat up on still but I thought hey maybe they still make good bags. But I don’t know if their private equity guys are any good. Fingers crossed as it’s a great tote.

Categories
Culture Politics Startups

Day 1796 and I’ve Got Billions in My Inbox Julie!

I’m not new to the boom and bust cycles that have defined not only technology startups, but American herself. Most millennials have opinions about their malign status in an economy designed to borrow from the future for a dubious present.

Much of the world is in a state of panic over “the churn” of the old rules changing and the new ones not being quite clear. But it’s really not clear what happens next.

I think anything goes as the networks speed up our connections to each other through artificial intelligence. The end of the age of scaling means it’s time for the era of deployment is it not? Or are none of us Carlotta Perez fans.

I enjoy speculating as is the fashion. Do I think corporate debt financing of data centers is some time bomb in private credit? Not really, no. I think it’s way more likely that don’t understand the full demand case for coordination in a mediated world.

I don’t know if we can meet the demand to be perfectly honest. I will say I am way more worried about us not meeting the moment. Changes to our cultural environment are as hard as our material ones.

If I had to read sentiment, I’d say that everyone is absolutely sick of having their attention used like a fiat currency. We cannot inflate our capacity for focus as easily as we can inflate the dollar. And we will demand simplicity by any means necessary just to exist. And artificial intelligence will smooth our world to manage with what we’ve got.

I think running a decentralized world will prove to be far too complex for most humans and it will be mitigated by layers of choices in governance that will probably not always maximize for the freedoms we’v come to expect from the liberal world order.

And yeah I think we will need a lot of data centers for that coordination effort. That the state might be the ones with the most demand seems a little rich though. Every individual on earth will want to be on the right side of the ratings. That’s more network state than state and it will be a longtime horizon.

I know it doesn’t sound great on its face. And yet I think it has had upsides. The demand for real businesses that operate in some world of efficiency has never been higher.

And to some extent, I believe that was always the entire point of computing. Make things so much better and cheaper we move on to bigger projects.

Giving you video games and porn might have been a weird way to get to Mars but medicine is as driven by vanity as much as survival so I don’t judge reality. I just want us to get more nuclear power. I don’t ask for much.

We didn’t want a legion of information processing professionals. We wanted to change the material conditions just as the Industrial Revolution did. The invisible hand is a strange thing.

I expect we will see quite a bit of opposition to the people believe that we need more energy, more industry, and more science. The future and its enemies are legions. I always did find it funny that fashion critics had a better read on the future than anyone else. Virginia Postrel and William Gibson both have good taste.

Categories
Aesthetics Internet Culture

Day 1795 and Luxury BNPL So Techno-Capital

Like anyone who has worked corporate retail, I keep a close eye on Black Friday narratives. I named a few sales I thought were particularly unusual in my beauty blog based on how I shop for myself on Black Friday. I am a very value driven customer even though I will spend a lot with a brand who earns my trust.

I’ve found there to be less and less worth shopping across fashion, beauty and other consumer goods. Still I do use the holiday to strike a better bargain with a brand I might consider becoming a regular with.

It is a delicate dance between better customers and quality providing the original layer of trust that makes loyalty. This dynamic plays out every Black Friday with a few purchases. Are these your best customers? Maybe if you don’t disappoint them.

Now you have to wonder about higher end customers who use Buy Now Pay Later options like Klarna. Is this just an extension of the freedom we afford luxury consumers in their lives if bizarre credit choices. Why not spend a little more to not require additional liquidity. Maybe that is a more efficient way of social signaling on Instagram for some. I think I’d be worried about that consumer. Their defaults are on another planet.

As for myself I like buying an extra retinol serum and some fancy shampoo. I am not buying $400 moisturizers being resold by Quince. Thats just a little too odd for me. But maybe I will get those weird recovery boots. I wonder what luxury purchases that don’t use extending credit say about my financial niche.