I have been feeling a little disconnected the past couple days. The rising feeling that the zeitgeist isn’t coalescing around a shared narrative has been unsettling.
I usually feel a strong sense of narrative. Maybe because I’m a veteran of the internet’s propaganda class. I was a mercenary in the marketing and media space for the formative years of the social web. If anyone has natural immunity to disinformation it’s the people who manufacture it for a living.
But I can’t tease out who is placing what stories right now. I can’t even get a read on what stories are common knowledge right now. It’s like nothing is winning. There is no story capturing all our imagination at the moment. At least nothing beyond West Elm Caleb. We can agree that Tik Tok is toxic but we aren’t sure where the pandemic is headed, what politics will prevails, or where the markets are headed.
You’ve got to be careful in a toxic information climate like this. You can easily get suckered into attention holes. The more we fixate on the story of the moment the more anxiety you will feel. The zeitgeist isn’t legible. The only way you can protect yourself is to anchor what you know in core beliefs. Don’t let any one stop dictate your mood or shift your focus. Center yourself and you will be less affected.
I’ve always hated when people say shit like “well that’s my truth” as it gives credence to all kinds of elaborate personal fantasies that make living in civilization almost impossible. But also perception is reality. So while it gets frustrating when people insist on their own set of facts, I can’t really blame anyone for relying on their personal feelings.
I’ve often been afraid to share my personal truths. I’m afraid I’ll be judged for my feelings. I’ve got a number of feelings that are easy to dismiss if you happen to be a fan of many traditional systems of morality.
For instance, I don’t think marriage needs to be about nuclear families. I’m perfectly fine with it being for political or financial power. I think people should start dynasties by combining resources. Which if you go back to really traditional systems of human civilization this take wouldn’t be super shocking. But it certainly sounds shocking to my family and friends that I’m all for multiple spouses. Do I think this works for most people? No, I think paired coupled monogamy is probably right for most normies. But I’m all for people trying shit that isn’t normal if it meets their life goals. Go start your empire king!
Now I’m not saying I’m living this way. Obviously I am a married white woman from the upper class. But I’d be lying if I said my marriage was all about the romance. I do want to build something with my husband!But I think it’s perfectly fine to say different people can live in truthful ways that are different from me. I’m not remotely trad. I’ve got different values than people who marry their high school sweetheart and raise kids. But explaining that makes it sounds like I’m so terminally online normies can’t ever relate. I’m conservative but not trad. Which if that is legible to you I’m glad we are friends. If it’s not then whatever. I hope it’s ok that my truths might be different than yours. Don’t worry I’m a libertarian so I won’t impose it on anyone but myself.
Maybe it’s human nature to be a bit catastrophic. We are so self centered we thought the sun revolved around us. Took centuries of science for someone to propose another framework. Completely revolutionized science by thinking hey what if what we think is true isn’t?
Narcissistic thinking is our vibe. But also Jesus fuck it feels like the world is going to hell. What if I am living in uniquely bad times? Maybe this is just old person thinking and I need to accept I can’t see reality with sparkling clarity. Or at least the most optimistic permutations of reality. Time isn’t linear and all.
I’m simultaneously planning for an incredibly positive future while I’m also freaking the fuck out. It’s straight up Dickensian. Best of times worse of times. On the one hand I have never been more excited about where technology is headed. Web 3 really might move forward a freer more open market capitalism for everyone. But also my county is on fire and a thousand homes were destroyed in a fire brought on by drought and heat and bad land use.
It’s just extremely jarring to be living a positive optimistic life where I’m excited to buy a home and invest in new founders while also incorporating risk from climate change and political instability. And I won’t even get into whether we need to give a fuck about the pandemic anymore
Pepe frog in a rage in red background
It’s enough to make you go REEEEEEE. Which is a meme that I think should freak me out a little as it bubbled up in kek rare pepe memes on 4chan. Which have filtered into some safe uses but are still tightly wound to meme magic alt-right. But that’s part of why everything is so scary today! Am I a Nazi fascist for using this meme? Who knows! Reeeeeee!! Cancel me daddy!
One of the unexpected benefits of writing every single day has been the accumulation of reference material. I can send folks a synopsis rather than retyping a topic that I get asked about a lot. So if you want to know how I get healthy, or how I invest, or even how I think about aesthetics this page will serve as a reference for year 1.
A few days ago I wondered what project or cultural artifact was going to grab our mutual cultural attention during the Christmas vacation week? Something always does. One year it was fucking Quora if you can believe it. This year I’m ready to call it for $SOS at least if you are into Web3 and crypto economics.
On fucking Christmas Day these degenerates drop a contract to let anyone claim tokens who has ever purchased an NFT on the OpenSea marketplace. And people went ape shit. Suddenly someone had taken all the visible contributions from OpenSea and manifested them in a token and said this is ours. Fuck corporate dominance of profit your users hold the real value. I’ve never seen anything so ballsy. Last year when Wall Street Bets decided to taken on hedge funds I felt like we had entered a new era of community behavior.
An emergent community has swum up from the sea and eaten the lunch of a supposedly greedy centralized platform. Web3 just attacked what we didn’t even realize was Web2. A crypto darling turned parable for centralization in the space of a few years. $SOS seemed to say community owned this value all along. The airdrop showed us the balance of power in a web3 community if we all work together. I’m so impressed by the sheer cultural force of the statement. It could all go horribly awry but god damn if it isn’t utopian.
I’ve got not fucking clue if this is a legitimate contract or not. I’m not going to FUD. But from a first principles, we are building a new internet where the incentives of the users align with the technology statement, then this is quite a shot across the bow. Also I’m pretty sure this makes it harder for OpenSea to IPO if their user base is in open rebellion against who gets rewarded.
The thing is I believe Devin to be a well meaning and genuinely forward thinking guy. He’s a terrific communicator that set out with the utopian intentions that we all do. But we are moving so fast with breaking cultural norms and acceptable societal level rewards for contributions to an economy that I think we might have just spiraled up to some kind of cultural singularity. Crypto might just be moving that fast. Whatever happens this is one of the coolest things I’ve ever seen from a startup. Score one for the anonymous degens.
I’ve had a bit of a comically disastrous holiday season. Early in December I tore two ligaments in my ankle. I was immobile stuck on the top floor of the house for about two weeks. Just as I was getting back my ability to bear weight on my feet my husband Alex got really sick. At first we thought it was a cold. But surprise we both had Covid! Cue quarantine.
Tomorrow is Christmas Eve and we’ve done nothing remotely festive all month. When I was off my feet it didn’t seem achievable to go get a Christmas tree. We had this idea we’d get it once I was walking because well picking out the tree is part of the fun right? Turns out this was a tactical error as now neither one of us can go anywhere as we are isolated at home so we don’t spread Omicron. No pine scents and twinkling lights for us!
The funny think is Christmas I went all out on making our home as cozy as I could. With the pandemic isolating us I felt like it was the perfect opportunity to enjoy a season of light at home.
And I went all out. I spent like $200 on shipping IKEA ornaments & candles. I bought out the entire seasonal line up at Trade Joe’s. I bought a fucking stand mixer and made five types of Christmas cookies. I stuffed boots for St Nick’s Day. I baked rolls and light candles for St. Lucia. I made an elaborate 3D advent calendar. I sent hand written Christmas cards. And lest you think I ignored Chanukah we made latkes from scratch. We lit the menorah and said prayers each night. We did the traditional Feast of the Seven Fishes for Christmas Eve. We did stockings. We made a roast. We watched Die Hard. We got Chinese delivered.
But this year we’ve done nothing. Absolutely nothing. I haven’t even do much as done a boxed cookie recipe. No candles have been light. No advent doors opened. We haven’t eaten anything I’d qualify as even remotely seasonal. I’m not even sure what we’d do at this point we are both too exhausted to cook.
But I don’t feel bad about it. Maybe I’ll get a pie from Whole Foods. Maybe it’s because I did so much last year that I don’t feel like I’ve got to celebrate in any particular way. For me Christmas has always been about receiving the quiet optimism of a better future. The end of the year and the transition to a new one is a reflective space. I don’t need it to look any particular way to feel the spirit of the season. I’ve been so incredibly lucky this year. And even in the last month, bad as some of it was, I’ve achieved more then I could have imagined. I’m going to be alright no matter what.
I’ve barely worn any makeup since the pandemic started. If you knew me in my former life as a cosmetics CEO this might surprise you. But I found that I had mostly worn makeup (also fashion) for other people. I found it fun and enjoyable for social signaling purposes but otherwise didn’t engage in it for personal pleasure.
But today I found myself wanting to wear some eyeshadow. Not a tasteful nude from a basics palette of pressed powder. No I wanted to put on some velvety cream with some shine to it. Maybe even a bit of sparkle.
Initially the desire came over me because I haven’t been able to get a Christmas tree or set up decorations yet as I’ve been immobilized to heal a ligament injury. I thought a little bit of shine would make me feel a bit of the season spirit. I wasn’t going to be able to trim the tree for a bit but I could trim myself in something tinsel colored.
This desire to do something for fun and for myself isn’t something I’m used to. I have a bit of paranoia about using too much energy on something frivolous. Like I’ll regret having had some fun if later I felt too tired for routine obligations like working out or cleaning up. I’ve even been known to put off activities if I know I need to wash my hair and do a big bout of grooming. Laugh all you like,but with chronic pain in my spine bending over to clip and file nails takes it out of me!
So I take it as a good sign that I found the idea of doing something unnecessary and energy intensive like putting on some eyeshadow sounded like fun.
I write a mini-festo for the Doomer Optimism community. I am sharing it here today as well as gosh darn it I wrote it so it counts.
I come from hippie utopian stock. My parents, both working class union types, moved us to the promised land of Silicon Valley right before I was born. The family lore concludes that my father had no job on the day I came into the world as he was pitching a startup. My parents believed in the promise of computing, and eventually, the internet, to connect free thinking humans in a culture of collaboration and self-sufficiency. The do-it-yourself ethos of Stewart Brand’s Whole Earth Catalog combined with a heady blend of technical opportunity and growth that is well chronicled in What The Dormouse Said. This gives you a sense of cultural milieu in which I was raised. The sixties had long given way to the Reagan revolution and the rise of Clinton’s neoliberalism when I came on the scene, but I never forgot my roots. I invest in startups to continue that legacy of autonomy and freedom at my own fund chaotic.capital.
“Remember what the dormouse said: feed your head.”
For me doomer optimism is the continued braiding of those cultural strands. Each one of us is capable of connecting to each other and enabling ourselves, individually and collectively, to lead the life of flourishing and growth we seek. We want tools and information that feed our head but also crucially our heart. The key insight that these very different culture strains, hippie and technology, have shown us, is that individual empowerment is what ultimately connects us to our tribes.
How does it work? Well, natural law is pretty simple. The laws of thermodynamics are clear. “If you do not fuck around, you never find out.” As we cede autonomy to others, we cede our capacity to fuck around. The inexorable logic of that, means we also cede our capacity to find out. Without the natural chaos of energetic entropy pushing man against nature, we get stuck. We stagnate in the local maxima.
And we long to find out. We want to find our communities, our families, our capacities, and our passions. That is how we build. That is how we invent. That is how we solve our problems. Humans are capable of huge creative leaps. Massive shifts in capacity have risen in a blink of an eye. We can solve our problems, and indeed have been doing so, for millennia. But the only way we do is if we fuck around. Otherwise we will never find out what we are capable of overcoming. No matter how dire our problems we can rely on the deep laws of energy. So don’t be afraid, go and fuck around. We are counting on you to find out.
I was reading a fellow investor’s thesis page and noticed one lens they use for investing is whether a product is a “vitamin or a pill” with the insinuation that pills are inherently better investments than vitamins, as one is a nice to have for a business and the other is a must have. Now I can’t speak to this as an investment thesis, though I largely agree, but I do disagree on a wellness basis.
Preventative medicine is just as necessary as interventional medicine. In some cases more so, as getting ahead of a disease’s inflection point should be the humane way we handle our medical needs. We are just often too focused on short term impacts to see the value of solutions that build over time. Think of it as the quarterly reports of healthcare. Why build for the future when the market judges by each 10K?
The nature of panic may make us inclined to spend heavily on something that has become acute. But that does not make it inherently more effective or worthwhile. It’s just the immediately necessary. It just means we need higher minimum effective doses to see a result.
What we often ignore is compounding effects of wellness interventions are far superior to the mitigation of a pharmaceutical over time. Most of us would prefer to not require the costly (both biologically and financially) medicines that keep us together. This is not to say that I am not deeply grateful for all the drugs I take. But rather that I have seen incredible value in what we deem “lifestyle interventions” and other “nice to have” vitamin style supplements and protocols.
And while it takes much longer to see their effects, the compounding positive effects often wildly outperform anything that might be dubbed a pill. The trouble probably boils down to switching costs and time to pay off. Which is why an investor would prefer a pill to a vitamin. But just because something has a longer lifecycle doesn’t make it inherently less sticky. Or less effective. Or crucially any less profitable. The only way we ever see the deeply positive effects of habitual practice and dedication is to do the work. That work is boring, repetitive and low payoff. Until, most times years in the making, you see how putting your future self over your present self is what is giving you the future you always dreamed would be yours.
I struggle with accepting the reality that humans have natural rhythms. I struggle even more with the idea that living by them is to my benefit. Circadian rhythms and seasonal rhythms control our days and nights. The body craves the repetition that rhythm brings even as the mind rejects the idea that we are behold to it.
Call it a Calvinism of the body. We are predestined to our rhythms. We’ve got freedom to chose how we live, so even though rhythms bring strength to our bodies, our mind strains against the constraints. We must have free choice we say. Except what good does it bring us to reject our natural physical rhythms?
There are many types of rhythms. Our world is built out of them. Regular, random, progressive, alternating and flowing rhythms give shape and order to everything around us. All of our art forms leverage the beauty of rhythms freedom and constraints. Nothing is new under the sun but the combinatorial possibilities are infinite.
I’d do well to retain that sense of wonder at the infinite as I fight against the sense of indignation that I am limited by rhythms. We are all limited by the forms in which we exist. Until I get to discover what is beyond the veil of physical existence I’m stuck. Maybe beyond that I’ll find the formless freedom of pure comprehension. Or maybe I can learn that freedom always comes with the constraints of its medium. That doesn’t mean I’m not free to be creative within the form I have.
