Tag: Social Media

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Aesthetics Internet Culture

Day 471 and Masculinity

Much as I cannot stand Tucker Carlson, the man has a gift for getting attention. I came across a truly marvelous advertisement for a new special he produced called “the end of men.” Which, sure, well trod territory if you are extremely online but probably new to his older Fox News audience. The ad is being mercilessly mocked on social media for being homoerotic.

I spent probably an hour this morning discussing the semiotics of this video. It’s just a fascinating cultural artifact of based extremely online masculinity. It claims to be about the decline of testosterone. But what it’s really selling me is an aesthetic about what makes a man.

It’s got the back to the land postlapsarian agrarianism. It’s got raw milk. It’s got meat. It’s got raw eggs being chugged. It’s got blacksmithing and lifting tires. There are ice baths. There are infrared saunas. There is infrared on dicks! Ok that last one was aesthetically out of left field, but it makes for a stunning Messiah image where a guy appears to be charging his dick. He is RISEN! Happy Easter folks.

All of these subculture callouts are speaking to specific niches of men online. There are men who promote raw egg. There are men who promote raw milk. There are the biohackers. There are the Stoics. There are the sun on balls advocates. Being based and pilled is actually an extremely complex signaling exercise.

Much of it in service to reclaiming and owning modern manhood in the face of a feminized world. Testosterone loss is it’s defining through line. I’m sure it could be argued that this obsession is part of the wider discourse on gender identity and the fight between it’s cultural and it’s sexual basis. I just don’t really care because men being pussies is kind of endemic and it’s not a partisan issue.

I myself am sympathetic to the based trad masculinity types. Their aesthetics often overlap in groups in which I’m an enthusiastic participant. The voice over in the ad is discussing hard times that are nearing, giving a little call out to doomer culture. I also believe traditional skills will be necessary in a more chaotic world. I think being prepared is a social good.

I am also a big fan of localism in food and am a drinker of raw milk and eater of pasture raised steak. I use cold therapy to manage my inflammation, which yes sometimes means ice baths. I schedule time in the sun to set my circadian rhythm. And yes I care about my own hormonal balance and rhythms.

I’m not a big fan of fascist curious fan boys like Tucker owning some of my spaces. It’s amusing that back to the land homesteaders have gone from being coded leftist hippies to now being coded as conservative and right wing. Rural living is now contested space. So is healthy living. And honestly that’s really fucked up. Health should be for everyone. But sure let’s laugh at how the video is gay.

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Internet Culture

Day 469 and the Discourse

On the one hand, the discourse today is horrible. Elon Musk threatening to buy Twitter is breaking people’s fucking minds. On the other hand, it’s the height of culture to be so singularly obsessed with a topic of such little consequence. The zeitgeist is full on psychotic.

This isn’t about free speech. Fuck that. No one gives that much of a shit about corporate governance that they’d super impose a civilizational problem like free speech onto securities law. This isn’t an episode of Billions. In except that both make me want to scream “that’s not how this works, not how any of it works” into the void.

This is all an elaborate publicity stunt to feed the narcissism driven logic of markets obsessed with celebrity and personality. Because everyone knows what everyone knows, pricing discovery is a function of lurching forward a narrative for the vox popli. Except everyone is convinced they are uniquely brilliant so they can’t possibly also be manipulated by the transparent agitprop. Yeah yeah sure I’m a galaxy brain too. We’re all playing 4D chess. Everyone is winning and the markets only go up.

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Internet Culture Startups

Day 461 and Remora

I saw a headline about how Trump’s social media site is failing. I’ve got no idea if that’s true but the media likes the story. This is playing out in the context of Elon Musk using corporate governance as a public relations stunt with his new Twitter board seat. Everyone wants to be an attention grabbing technology company even former presidents and aerospace billionaires. Because even the stupid stunt stuff in tech can be world changing.

I’m at the big Bitcoin conference in Miami. It’s a lot but it’s not fundamentally any gaudier than any other industry event I’ve attended in twenty years being adjacent to startups. Before my current stint as an investor I worked in fashion and beauty so I’ve seen a lot of excess. M I was raised in a boom time Web1 startup family. But also my family went bankrupt. I’ve seen the dark sides. I still work in tech. Like Trump and Elon I too just want a piece of the action.

It’s because startups change the world. Even stupid weird dopey absolutely cult adjacent shit can and does change the world. All these prestige television takes on frauds and crashes and the cult of personality nonsense miss that sometimes those freaks actually do it. Sometimes they change the world. Ok most of the time they don’t. See the current unraveling of Fast. 99% of the time shit goes bad. But to have even a little bit of the action of the 1%. It’s fucking dazzling. It’s worth being adjacent to all the bullshit.

I hold in high esteem the folks who work at the flameouts. Anyone who takes a chance and has it go bad has my admiration. I’ve been one of them. I’ve failed a lot. I’m lucky I don’t get punished for it. At least not much. I’ll never know how much shit like my gender or my ridiculous social media personality factor into that shit. Because I am always allowed to get right back into the action and make shit. Making shit is our currency.

I think this is why even the most powerful people gravitate towards startups. You actually get to make shit. At the earliest stages you get to be personally responsible for so much. Your actions have meaning. You contribute. You know how rare that feeling of community and camaraderie is in peacetime?

It’s a commodity so precious we let ourselves be led by girl bosses and fast talking celebrity thought leader venture capitalists. We tolerate a lot of assholes and psychopaths so we can be in a community of people that make things. It’s the American dream and the most basic human need all rolled up into one.

That ought to give you a sense of the cultural power and vitality of startups. That’s loyalty on par with religion. That’s move history big dick energy. And I think some people hate it I find the hate inscrutable but I’m sure it’s probably legible to those who feel left outside.

So yes boom time early energy big money hanger on remoras are part of any thriving ecosystem. And as far as I can tell Bitcoin has the manna to go the distance. Because everyone wants a piece of the action.

Categories
Aesthetics

Day 450 and Editor Pants

I was chatting with one of my favorite girlfriends about this and that today when we stumbled into a strange revelation.I was bemoaning the lack of serious writing on style and she was sharing good TikTok accounts that get into the type of fashion analysis I might find enjoyable. You know, shoot the shit with girlfriends texting. And somehow we stumbled onto how we both became fashion girls. And well I’m just going to share it.

On my way to become a fashion girl I had some awkward phases but none more awkward than when I was quite sure that Express was actually stylish.

And nothing did more to convince me of this than their absolutely iconic Editor Pants. If you are an elder millennial you know this pant. Black and mid-rise with a mostly straight cut, it’s form fitting hug was the definitive silhouette of its era.

Now mind you they were polyester and not terribly high quality. I once set a pair on fire in my dorm room by attempting to try it on a lamp so I didn’t have to go to a fraternity party in damp pants. Couture this was not. But in my teenage head these were the kind of pants that serious professional women wore.

Now this has some consequences for the trajectory of my life. I absolutely thought being an editor was a serious job based on the marketing of these pants. Sure Banana Republic tried to convince us that architect was the sexy creative job. But for me it was the Editor Pant that inspired my imagination. It put the idiotic notion that I could work at a magazine right as magazine publishing culture was at its zenith. I remember standing outside of Condé Nast on a visit to New York and telling myself I’d work there one day.

So yeah fuck those pants. Being an editor is a grueling shitty line of work where you are constantly in financial jeopardy. Thank fuck I god over it when Condé Nast wouldn’t hire me after college. They rightly told me I wasn’t qualified having done something asinine like study economics at Chicago.

And to be fair I had an amazing career in fashion and I owe a lot to those pants. They were a generational staple and Express deserves a place in fashion history for it. I hope someone with actual skills in this space writes something serious about it and published a back catalog of their advertising. Maybe I’ll do it one day. And if you’d like a lovely internet friend my friend is Alexis Hyde. We have similar tastes though she’s much more visually literate than me. She’s an art curator in Los Angeles and if you ever want to buy art look her up.

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Internet Culture Media

Day 431 and 9 Lonely Hours

I was excited for the time difference working in Frankfurt. It’s GMT + 1 which makes it six hours ahead of New York and a whooping nine hours ahead of San Francisco. I had this idea that I would enjoy getting in a full day before any of my American collaborators. Imagine the productivity gains!

But I’ve actually found it lonely. The silence of my social media has felt anything but, well, social. I adjusted immediately to the time difference without any jet lag. I woke up at 7am with the sun on my first day. And then I realized my California compatriots wouldn’t be awake till 4pm my time. Shit.

It’s not as if I have no one to talk to during these hours. I have founders in Europe and collaborators that are in these central time zones. But Twitter and my media news diet is strangely quiet in the early hours. It’s almost eerie. There is something disquieting about waking up before the news roundups hit my inbox. Like the world isn’t awake yet. Except obviously in Europe everything has stashed already.

I had no idea just how much my information environment depended on American filtering. It’s not that I was unaware that I was consuming a heavy diet of American media, but most of my news diet enters my feed through the East Coast media centers and is propagated through the lens of Silicon Valley. The Twitter friends I spent the most time with were clearly mostly American.

This is clearly an opportunity for me to branch out my information diet and my social circle. I’m grateful for the reminder. But I can’t help being a little sad that for a month I’ll be so offset from what I know and love. But it’s also exciting.

Categories
Emotional Work Internet Culture Travel

Day 424 and Meltdown

The zeitgeist is getting stupid and panicky. Which means I’m feeling stupid and panicked. We’ve got folks speculating on nuclear war. It’s all very productive (that’s sarcasm) so don’t be surprised if regular people are on edge for no rational reason. I was surprised to find myself on edge as I know I’m being impacted by propaganda. But knowing isn’t enough to stop the emotional response.

I’m traveling to Europe for the next month and while I’ve got some concern about escalations in the Russian war in Ukraine, there is nothing I can do about it. If things get hot and a real nuclear meltdown happens, I doubt I’ll be any safer in Denver than Berlin. But rationally knowing something and emotionally being integrated on it are two different things. I’m on edge even though there is no point to it. And I am determined to continue living my life no matter the external chaos. I’ve had enough of putting life on old. But that choice has emotional consequences.

I realized how on edge I was when a daily drug I take for longevity and metabolic health, Metformin, was out of refills. I leave tomorrow for a month so I needed to check in with a doctor today to get it fixed. I found myself on the call explaining a bunch of unnecessary extraneous detail to the poor assistant about how I needed a refill immediately but I couldn’t get blood work tomorrow to prepare for a telehealth visit next week as I’m traveling so could I schedule bloods and the visit for April and still get a month refill?

Somehow this simple errand just completely set me off and I felt myself welling up with tears and anxiety. How had I missed this small detail and why couldn’t I communicate it normally? Why did I sound like some flighty woman who can’t communicate effectively? I felt shame and embarrassment overtake me.

I ended up asking my husband for help as I just sounded so loopy and stupid. The assistant didn’t need my entire travel itinerary and the logic for when and why I couldn’t get bloods done. I just needed the refill and to schedule my next visit.

I think we underestimate just how much chaos impacts our daily lives and routines. You can be a zen Big Lebowski type but you are still surrounded by friends who are ready to lose their shit over nihilism or Nazis or bowling Jesus. The world is increasingly complex and our little reactionary parasympathetic system is leaning on evolutionary hacks that are outdated for our current moment. Tigers in the grass are not the same as willingly doomscrolling social media to absorb someone else’s propaganda. Sure they both use pattern matching but it’s kind of an order of magnitude issue.

So be kind to each other as we’ve all been living through two years of chaotic pandemic angst. And now we are asking folks to dig back up Cold War fears. If someone has a little meltdown over a basic choice cut then some slack. And give them a hug. And yes I’m talking about treating yourself better. This shit is wild and scary and stupid for all of us.

Categories
Internet Culture Preparedness

Day 423 and Hot Takes

I am a prolific shit poster. I am a haver of takes. I am a full fledged member of the discourse. But Jesus Christ I never thought I’d see the day where the galaxy brains are feeling good about having nuclear war takes. Literally the hottest of takes.

I am in a preparedness Discord with a number of very level headed people. There are people that I would trust to help me think through surviving a disaster. But none of us are foreign policy experts or plugged into the state department. Nevertheless we are speculating on the possibility that Ukraine’s invasion by Russia could take us there. But we are just speculating!

Now I’m not a Bluecheck media personality on Twitter but I do know what it’s like to have an influential opinion. I’ve got a small platform and I try to use my voice responsibly. Or at least make clear when I’m shitposting. Because people will take you seriously. So you have to occasionally do a double take on your takes.

It doesn’t feel like most people are being particularly careful today. There are a few voices that have got things right in the past that are working though thought experiments. That’s valuable. But the bulk of folks are engaging in some terrible information hygiene. Opinions are being had. But also propaganda is being circulated and disinformation warfare is being waged. So far the West is being clearly won by the scrappy Ukrainian narrative. But who knows what will stick. So he careful out there. We are literally at war. Don’t rush to conclusions or to share shit that looks too good to be true. You don’t want to end up pushing an agenda that isn’t your own.

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Internet Culture

Day 421 and Disassociated

My scheduled was packed today. I took several pitches. I spoke with an internet friend about some mutual interests. I did some travel arrangements for a real estate transaction I’m hoping will go my way.

I really felt the need to be busy today. For once I didn’t want to be too immersed in the zeitgeist. I somewhat dreaded checking Twitter. I actually listened to a whole podcast and went for an hour long walk in the freezing winter cold. I spent some time organizing my calendar for next week.

I’m rarely this task oriented. I generally need spaces that are open where I can lay down and soak up the current moment. I’m usually calmed by the drumbeat of information. I thrive on input.

But I couldn’t bring myself to be online. The Russian invasion of the Ukraine is too unsettling. The implications it has for a changing world order. The instability it represents. The second and third order impacts my mind can only grasp out but not fully see.

So I’m going to order some takeout. Maybe something fried. And I’ll watch Netflix. And I’m pretend that I’m comfortable in this consumption mediated disassociation. And I’m going to assume that it’s normal. Because my life is absolutely fine but I’m bearing witness to a tragedy being played live online.

Categories
Finance Internet Culture Startups

Day 414 and Empire’s End

Being at a crypto convention in 2022 is something else. It’s full jubilee at the end of the world shit. You are surrounded by millennials and gen-zers who know in their gut that their future has been stolen from them. And instead of being pissed they decided to build. And they decided to gamble. And it’s not clear which one is which sometimes.

You’d be forgiven being a nihilist right now. Capitalism looks like an excuse for the oligarchs to consolidate state and private power to enrich themselves. Everyone is soaking in student debt and working shitty interchangeable jobs for corporations owned by private equity. No one can afford a house. No one is stable enough for a marriage and children. Our fucking parents won’t retire and won’t listen to reason when we say their neighborhood needs more housing density.

But if you are in crypto the future looks pretty rosy. You are discussing real estate for your second home and the tax advantages of different jurisdictions. Swapping stories about your friend who accidentally didn’t set up estate planning and his company had a big exit and now he’s got to pay full rate to some expensive Democratic run city and state. If you are at the nice cocktail parties you are building the future and the venture capital is flowing and it’s possible that this is the next big wave of innovation. It’s time to fuck around and find out.

But not everyone in crypto is part of the smart money. Not everyone has institutional backing and the professionalization of long time startup operators coming to build real value. Right right below that success is a teeming horde of brutalized and completely marginalized people who are praying they hit it big on some new coin or hot new NFT project. They saw Bitcoin and then Ethereum go to the moon. So now they are praying to the full moon and hoping they ape into the next big thing.

But what’s scarier is that the prevailing attitude is who cares if it’s risky because no one believes they are going to have a future anyway so you might as well gamble. They might get lucky and build the next Google if they join the right DAO and buidl. Yes I typed buidl. I’m a degen too. I’m a doomer that isn’t convinced the empire is going to hold for much longer. And if I’m going to watch it all crash down I want to be a part of building something better for all of us. Maybe we get lucky and innovative faster than the apocalypse. To be fair, humanity always has in the past.

Categories
Internet Culture Startups

Day 413 and Don’t Believe the Hypebeast

My early twenties were heavily influenced by streetwear and sneakerhead culture. I lived in the Lower East side and hung out with all the kids who would go on to dominate what is now a multi-billion dollar industry.

It feels weird listing out my bonafides as it’s pretty name drop-y but at the time it was like yeah my friends at Alife or High Snobiety or even god forbid Supreme meant basically nothing. I was in the absolute epicenter of hypebeast mania.

So I’ve got a gut sense of what a genuine upswell of obsession looks like. The kind of irrational social capital driven cool mania of the sneakerhead world has a specific vibe to it. Almost illegible to anyone outside. But to the in group? It’s powerful chaos magic binding geas shit.

That’s what EthDenver felt like today. A kind of disorganized overflow of true believers converging into a space about a quarter of the size required. It’s like if TechCrunch disrupt accidentally got overrun by the entire readership of HypeBeast. Honestly it kinda sucks.

You’ve got a number of accomplished teams and founders and investors all trying to figure out how to navigate long lines and complete chaos with no clear programming goal or event schedule. And then you’ve got thousands and thousands of NFT weirdos just shilling and excited and ebullient about stuff they freely admit they don’t technically understand. It’s going to be a wild ride for crypto.