Attention is a currency with an exchange rate so volatile even a hardened ForEx trader would find it exhausting.
There is a new set of younger founders who are taking the attention trade to new heights. Rate baiting marketing is to the 2020s what growth hacking was to the 2010s. Now a startup like Cluely could be the new the new Dollar Shave Club with its viral success. Or could go the way of Clinkle.
Because who cares how you widen the top of your funnel as long as you are getting enough such that down in the trenches of conversion you have enough leads.
Surviving as a startup isn’t easy and you should grab the opportunities you are given. Yet I imagine you end up with the Glen Gary Glen Ross “the leads are weak” kind of situation, but does management care? Probably not.
And so we continue to coarsen our shared business environment but who cares right? Always be closing.
A lot of people do care though. I care quite a bit. Because it is a trade you are making. Something may work but are you sure you can live with the trade? I am with my anon friend here.
attention whoring founders with mediocre goals actually do drive us deeper into cultural nihilism. technology is powerful, and the preservation of healthy culture among technologists is critical for civilization.
opportunity cost is real. the more skilled you are the more it matters. metrics do not matter. what happens to people, to the world, matters. everyone is responsible for upholding standards. every VC hungry for a multiple, every pair of captive eyes, everyone slightly more willing to run toward defecting plays while chasing fool’s gold- Bayeslord
I’ll never begrudge a market. I believe we should have more markets. Go ahead and make concrete your implicit assumptions about the world and humanity. Own it. Show the revealed preference.
But it’s worth knowing how we do that price discovery on these attention trades. In this world we have grounding validity for all kinds of disappointing facts. The world is made up of many noble lies. We all decide how we want to make our trade with reality.
And as to attention whores? Well, the oldest profession surely knows a lot about the soul of man. I’m sure we all share a desire for a greater spirit of man and aspire towards something greater. But sex sells.
That is big job and a large office and an important one even if it may sound a bit dry to the average person. They oversee everything from securities fraud and data breach reporting to Medicare and health insurance markets.
I overstrained myself the last couple of days (Alex’s birthday was worth it) so my Whoop was blinking red but but I wasn’t going to miss an important public meeting on a topic crucial to Montana’s future.
On June 13, 2025, at 10:00 A.M., CSI will hold a second public hearing in the Cottonwood Room of the Bozeman Public Library at 626 E. Main St., Bozeman, Montana 59715, to further consider the public’s comments regarding digital assets and possible regulation of such digital assets.
It drew quite a crowd both in person and over the internet as Montana has quickly gained a reputation of being future and freedom focused. And quite reasonably so.
The Commissioner is the statewide elected official responsible for administering the Securities Act of Montana. As part of his duties, the Commissioner is responsible for the regulation of securities in Montana, including encouraging capital formation while also safeguarding Montana investors through mechanisms such as registration and disclosure, as well as antifraud enforcement powers…
The market for digital assets has rapidly expanded in recent years, and the unsettled regulatory landscape at the Federal level has left several questions open. Some bad actors have also exploited the market expansion and the public’s interest in digital assets in fraudulent ways. The public’s perceptions, experiences, and knowledge of digital assets may aid the Commissioner in determining whether rules or definitions regarding digital assets may be helpful for the people of Montana.
We hope we can help Montana can help her citizens flourish with the right tools. In the past we mined “pro y plata” with picks and shovels but in the future we may use Montana energy to mine Bitcoin and other cryptocurrencies and tokens. So make your voice heard!
Today is my husband’s birthday. He genuinely is a very low key guy and when his birthday falls on a weekday he isn’t into big to-dos. But he said he’d be up for a Costco date.
No surer sign of enjoying middle age than loving the finest buyers club values of Cost. But to be honest we’ve both always loved Costco. And you can really get into Costco when you have a multiple barn freezers and backup power so no apologies for our love of a practical Costco date.
Bounce house for sale? Birthday win
Though it didn’t go entirely to plan. If it means anything to the pulse of America the Bozeman Costco was a chaotic in a “concerning operational decay” way.
But other things were off. Staffing wise you had to wonder if they fired half the staff or no one planned for managing checkout flow for June in Montana high season? Nothing is as predictable as tourists going to Yellowstone if you’ve got a manager with any tenure or common sense. but maybe they don’t. I have a Twitter mutual who burned out on a Costco job so two strikes guys. Talent is part of the Costco brand.
Alex works New York hours so we got there around 2:30 or so which you’d think would be quiet but is not in midsummer in southern Montana. It was summer high season traffic you’d expect on a Saturday though.
We walked every aisle and there was a lot of fun oddities. Japanese toilets, water bottle drying racks, sound absorbing wall panels. And there were some less fun selections.
We usually do a better business with bear spray
There was a disturbing amount of slop packaging products and rapidly prototyped TikTok trends follow ons. Dubai chocolate ice cream bars? The zoomers will enjoy their summers up here I’m sure.
Lots of grouchy Boomers and exhausted families were looking for basics in the middle of the store as we perused the sides of the store for fun. Everyone is in Montana it seems. As we waited checkout I heard discussion of how JD Vance meeting with the Murdoch family at their ranch in Dillon.
We had intended to go end it with a hot dog and pizza slice respectively but it was so intense at the checkout area we didn’t even try. The lines were unmanageable which is how we got so much gossip. Montana isn’t so big that you can fly Air Force 2 to Butte without chatter about which ranch you are visiting.
I hope Costco has made some margin on selling gold bars to happy men like my husband. We also found a few other things
Group chats were popping off like it was holiday weekend and absolutely pandemonium reigned on every newsfeed. Major newspapers were maintaining timelines updated tweet by tweet. These are the WSJ and the New York Times late afternoon mountain time.
Today will take time to dissect and I’m sure the Wikipedia page for Thursday June 5th 2025 will be chaotic. So much ridiculous fighting and there was nothing anyone could do to stop it. It was an ugly spat and a public display of contempt for the millions of Americans who just want our government to function.
But holy shit is it funny to see grown men lose their absolute minds publicly when the stakes are literally our government and the most important currency in the world. Honestly I’m so disappointed I can’t even take comfort in being at the very edge of the empire.
I am sympathetic utopian communities of all flavors. I myself have many dystopian worries because I’d prefer those utopias. I believe we are capable of more when we work together. America is a strange coalition even when we strain at the boundaries of pluralism.
It feels so hard to do this right now as we come up against our alienation from each other. Everybody is in pitched battles for control of the narrative of our future while so many of us battle individual nightmares in the here and now. We can do so much better in reaching for a future for each other but it’s all politics up and down.
The podcasting tech right are three years late to the effective altruists versus effective accelerationist meme wars (EA vs e/acc) as we we are subject to yet another round of Anthropic fear mongering over its potential power as a developer of artificial intelligence. Screaming its the end of white collar jobs tends to rattle.
If I had 3 billion in revenue, the horniest model on the planet and some weird Benthamite fetish I’d probably say less catastrophic shit personally but Anthropic is battling the eye of Sauron SaaS brotherhood of OpenAI’s aggressive financialization needs.
Meanwhile even the most determined of religious nationalist Rod Dreher is experimenting with transhumanism. Or he let an artificial intelligence write an essay in his style responding to the New York Times. Or that is how much he respects David Brooks. The professional pundit class might be listening to the doomers but they experimenting with optimism.
This is a funny way of getting into the New York Times having a panic attack as an institution as its way through various forms of nationalist and revanchist thought.
I myself am not very sympathetic to many veins of nationalist thought I was intimidated to be seated on a panel with Deneen this spring as he is a formidable scholar. Speaking on the aims of technology he is much more of the academy and the Citadel than I am.
I feel I have an obligation to engage with all types of political thought as technologists have found themselves with power in America on where. We have to consider how we build and to what benefit. I feel in some way that technologists (especially the optimists) are a political constituency but also a worldview and we coexist among others.
The diverse array of opinions and different constituencies in America are battling over what constitutes the good. America is the land of some degree of diversity and we cannot only serve a narrow band of interests. I am often afraid of the other parties in that debate because I do understand that it is power at stake but I engage because we all have the power to do so. Even if it seems ridiculous sometimes.
To quickly summarize, there has been a joke amongst the financial set about TACO trades.
The “TACO” trade, which is short for Trump Always Chickens Out. The tongue-in-cheek term, coined by a Financial Times columnist, has been adopted by some to describe the pattern in which markets tumble after Mr. Trump makes tariff threats, only to rebound just as sharply when he relents and gives countries more time to negotiate deals.
It’s been a reliable dynamic of the spring that high tariffs or “negotiating tactics” are introduced and the market drops and then we get a reprieve when the White House reacts and the cycle continues. Robert Armstrong noted the trade maybe a month ago but it’s been ongoing since Liberation Day in April. I don’t know why you’d ask Trump about this as of this as of course he’s going to react poorly but maybe some shorts decided to wag the dog.
“Don’t ever say what you said,” Trump told the reporter, calling it “the nastiest question.”
I have a bit of a monkeys paw relationship to this entire administration. I am in favor of significant reforms to the federal government and I am an avowed skeptic of central banking’s role in a complex and chaotic economy.
But I’m also a business woman. We can do all the TACO trades we like, but that’s not building anything and no one can do meaningful investing even medium term investment this climate.
As much as I appreciate criticisms of corporate power they are the only constituency who is fighting back on this. Like it or not, they represents the interests of shareholders and workers and this is wreaking havoc on everyone from Shopify storefronts to Procter & Gamble.
I’m not opposed to changing things and seeing what happens but the roller coaster makes it much less appealing to do business.
In other news, I am still waiting on an import nod a hyperbaric chamber so I’ve get some personal skin on this game.
It can be really hard to know if you are doing the right thing on any given issue. American politics is fraught. Technology is changing faster than our culture is able to metabolize it.
And we have to make choices without false the security of safetyism. We are building the infrastructure of a future that isn’t yet entirely clear.
My husband and I had a moment last night where we lamented that if was hard to know if we were doing any good. We try to be considered and support policies that enable us to live amicably even if we don’t share the same beliefs. Especially then!
Libertarians catch a lot of flack but in a pluralistic democracy it’s best what we’ve got. Watching the battles for who can debase themselves most with populism is a great advertisement for small government.
But in any large system it’s hubris to think any one thing can set us right or wrong. We are the accumulation of our decisions and America has made a few bad ones. But if you can contribute in anyway you might be the extra nudge that pushes the system in a better equilibrium. Civilization is made of decades and not days.
I read some Charles Dickens today. No this isn’t a Great Expectations joke. Rather, I read the first seven paragraphs of his 900 page novel Bleak House.
[They were asked to] read the first seven paragraphs of Charles Dickens’ Bleak House out loud to a facilitator and then translate each sentence into plain English
If you are a knowledge professional you better hope you are a four but social media comments suggest most of us are not.
This methodology doesn’t even try articulate level 5. And as someone who occasionally sees what a real 1% outlier looks like I don’t disagree. Our best are in a league of their own.
So obviously as American funded “college for all” it was clear not all college attendees would on the right side of average. And as it turns out, the English majors at highly subsidized state universities (mostly white girls incidentally) had a lot of trouble understanding Dickens’s British family court tragedy.
I also don’t want to read that many pages of fog metaphors, and I have an entire tag dedicated to forced metaphors.
I took the test (speaking my answer into my phone) and it was harder than you think to simplify but I had the vocabulary.
Like those other white girls I am unlikely to be in the 1% of literacy when it comes 19th century British literature. Surely in my own skill stack (and it’s overlapping areas of expertise) I can approach 2SD on things. I suspect this blog and my general internet presence suggests I can do Level 4 reading. We think around what we can.
That seems adequate given I contribute what I like and communicate what is enjoyable on my own spaces. Here I am plodding along contributing sixteen hundred days of writing to the public discourse which is its own proof of literacy. It’s several novels worth of training data for our artificial intelligences.
I think about how much I do or don’t want to contribute to the maw of publicly indexed Internet because I believe we get better if we all contribute to this public good.
Our future is a shared coordination problem requiring we can comprehend and contribute to our commons. Maybe I understand enough Dickens to get by. He maybe has a dimmer view of legalistic thinking than I do. But I’m sure he’d see plenty of wretches in our times too.
I am a pretty informal person. I don’t hold any institutional authority. The interests I represent are my own. I speak for myself.
Obviously I care a great deal about my family and my friends and want to reflect well on them but I can only speak for myself. This is a given in an age where big institutions often find themselves frustrating the interests of normal people. And people take a stand.
So when I find myself haggling with medical insurance or trying to wrap my head around a set of requests from someone claiming to be a representative of a large power, I think back to a viral tweet by Patrick McKenzie (@patio11), about the efficacy of the dangerous professional voice.
The “Dangerous Professional Voice” is less about aggression and more about clarity, formality, and signaling that you understand the system and expect to be taken serious.
What are my options?’”
McKenzie suggests this phrase, calmly and professionally delivered, often prompts the other party to reveal escalation paths or alternatives that might not otherwise be offered.
The voice suggests it solving it is a given. Getting down to business and showing you mean business. Even if you are an informal person sometimes you may want to use this dangerous professional voice as you go about your day. Share if it works. Patrick says he enjoys hearing about use in the wild.
I wasn’t allowed to watch much media as a kid but some exceptions were made. Frank Capra’s oeuvre was one of those exceptions. Mr Smith Goes to Washington was a classic of civic duty. And now as a Montana citizen it has special meaning to me.
Screen grabs from the C-Span livestream on YouTube
When he was first invited to testify we weren’t quite sure if it would happen. Behind the scenes there is a lot of wrangling, preparation and negotiations from congressional staffers on both sides of the aisle.
Even then you can still be surprised at the last minute! What was meant to be a bipartisan subcommittee discussing digital assets became most Republicans and maybe officially a roundtable I think? Robert’s Rules nerds will know.
The minority chairwoman walked out with no warning though the rumors circulated late last night that she would protest President Trump’s crypto businesses by walking out. Which is a dick move when many regular developers and businesses are looking for clear regulatory guidance from our legislative bodies.
The poor decorum on the part of Congressional representative Maxine Waters (D-CA) sent the session for a loop as she left at the outset. It would have been more dramatic had it not also come across as a confused elderly woman being pushed around her staffers.
Nice suit though on Ms Waters
The session quickly moved on to its actual business at hand because as mentioned the future of digital financial innovation is bigger than any one man’s business dealings even if he’s the President.
The future is made by those who show up and departure of some of the Democrats from the hearing did not stop the future from arriving nor the expert panel from testifying. Including the witnesses the minority party called. Yeahhhhh they didn’t get to walk out like Ms Waters.
It’s easy to make fun of our representatives for grandstanding, politicking, and general chicanery but it’s a serious deliberative body that makes the rules of the road for all Americans.
I got the sense that in this unprecedented moment for the American economy that everyone who stayed took that role very seriously. To which I say thank goodness!
We have no clear rules of the road in digital assets and cryptocurrency and the Securities and Exchange Commission has not helped.
With no regulations passed and the constant threat of investigations and court cases from the Securities and Exchange commission it’s been nigh impossible for American companies to plan and many digital asset firms have moved abroad.
It’s hurting American businesses as new digital companies move overseas. The Chairman asked “does the lack of clarity hurt consumers, builders and companies?” Every single witness said absolutely.
We need clear rules of the road and regulatory clarity. And we need to be sure as citizens we don’t let our rights be trampled upon in the process. Americans deserve the future of digital innovation being built here and built with our freedom in mind.
There’s a reason that the amendments that protect our core rights use words like “shall not abridge”, “infringe”, or “be violated” in their language as there’s a whole lot that government can do to restrict or functionally take away our rights without “prohibiting” them.
As I myself have worked to successfully passed right to compute work here in Montana I was beaming with pride as Alex fought for that future in Washington today Mr Miller is our gentleman from Montanan. He’s got a little less hair than Jimmy Stewart but he’s fighting for us all.
