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Preparedness

Day 626 and Learning

I’ve been slowly making my way through a Korean show on Netflix called Extraordinary Attorney Woo. It’s about a young woman with autism who has a gift for the law. It’s warm hearted and charming and a bit of a relief to watch if you have autism or are on the spectrum. I highly recommend it.

The show really pulls on my heartstrings. The episode I am currently watching features the struggles of 10 and 11 year old kids who are at after school academic centers. I won’t ruin the plot but a young man sets out to “liberate” the kids by letting them play. I found myself tearing up the show went about discussing the need for healthy playtime.

I hated going to school even though I love learning. I found so much of the pressures of school upsetting. Being inside, being around lots of people and loud noises, and just generally being obligated to things like homework and deadlines to be exhausting and anxiety inducing. I found myself tearing up watching these Korean kids in similar situations.

I was quite lucky to have a mother who sent me to Waldorf schools and even the occasional home school year. When I could pace myself I’d would rapidly out run the curriculum. I just needed breaks and playtime and my own opportunities to self direct. I hated discipline from the outside but had plenty of my own if given the chance to be self directed.

I’m still an autodidactic type as an adult. This week I am taking a wilderness medical incident certification course. I’ve got some strong sense that this is meant to wrap around some wider learning experience about the practicalities of living in a more chaotic world. It’s a bit of learning by doing. Some perspectives have to be unraveled first hand.

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Emotional Work Uncategorized

Day 623 and Pausing

I am feeling a bit anxious about back to work season. I’ve traditionally had a terrible relationship with work. I’m a workaholic and struggle to pace myself effectively. I particularly love riding on the zeitgeist of a season like the fall as “everyone” is back at the grind and I like to ride the energy of the moment.

But I also need more frequent and shorter pauses than the American work week or season has ever allowed. I’ve always been afraid to take them because I fear being seen as lazy. “Only the morally weak rest” is a truism of English and Germanic lineage well prior to the Reformation. Though that’s kind of an aristocracy needs the serfs working thing.

But Protestant Work Ethic aside, I’m not really cut out for hustle culture. Being disabled, even modestly with something my spondylitis, is like the double whammy of being weak and lazy. I need to maintain a different schedule because I cannot overcome the foibles of my own body? That’s an affront! I’ve got a lot of self talk that basically goes like this

You soft feminine pathetic weak bitch get your ass back to work.

Me to myself. Sadly.

Does someone have internalized issues with feminine cycles? Oh yes she does! I guess it’s not just being lazy but it’s being female and a waste of productive worker all in one body. Super fun! And yet here I am a libertarian and I work in finance. Square that circle my friends.

Capitalism has enjoyed patriarchal structuring because it allows us to categorize the inconveniences of bodies that are harder to regulate. Women in the workforce was a pain in the ass until we figured out chemical birth control I’ve got to assume.

But all these legacies of who is worthy and who is strong and who is valued are kind of bullshit constructs. I can take what serves me. I don’t need to get all up in my head about having a less productive body because who even set the damn standard right?

So I am reminded I can pause without crashing. I choose to pause at my own leisure. I can choose to self nurture so I operate from my own point of maximum strength. I have to chose to pause. A pause is not is weakness.

A pause is like the ocean cresting before the wave breaks. And I can choose to ride that momentum. This is all a part of my own work on not just surviving the current moment but thriving with optimism. It’s peace from strength. While I recognize and even ride the chaos outside, I do not feel chaotic inside.

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Preparedness

Day 611 and Consumer Packaged Goods

As Ive mentioned, I’m in a heavy “bitches be shopping” mode as I’m settling into a new home that is 5x larger than anything I’ve ever lived in.

I’ve purchased furniture, home decor, sheets & towels, work boots, denim, dry goods, storage bins & racks, paint, curtains, toiletries, vitamins, over the counter medications, and cosmetics. I’ve really “enjoyed” the full spectrum of American retail in all its consumer glory. Makes me feel all patriotic.

I’m lucky that I have several decades of experience in the dark arts of consumption studies and consumer marketing to guide me through. And even with that knowledge, I feel like I keep getting ripped off.

What is wrong with shopping in America?

Most folks are keenly aware of rising costs and supply chain troubles coming out of a pandemic that was treated with stimulus and zero interest monetary policy. Stimmy checks & a society wide health scare had all kinds of unintended consequences on everything. But the end result is everything feels more expensive. And also shittier.

One argument is that shrinkflation has come for America.

Shrinkflation, also known as the grocery shrink ray, deflation, or package downsizing, is the process of items shrinking in size or quantity, or even sometimes reformulating or reducing quality.

Wikipedia

It’s a maddening phenomenon as brands and retailers do their best to hide the basic fact that you are paying the same amount for less. We are a nation being gaslighted by an array of institutions that we’ve been raised to consider our pride and joy. It’s part of our national myth that supermarkets won the Cold War. American brands can be trusted. American brands are the best.

American brands are subject to market forces not central planning. And those forces are choppy at best. Which is how we ended up with our favorite popsicle letting us down.

Welch’s juice ice bars popsicles shown side by side. One is 1.5 oz and one is 2oz. Both cost the same at Costco but the 2oz is from 2020 before shrinkflation.

The otter pop’s my husband favors have gone from 2oz to 1.5oz but have stayed the same price at Costco. It’s not a huge change. We probably wouldn’t have noticed it except we had a couple older ones we bought early in the pandemic and were able to compare. It was a small betrayal but at least we knew it and could accept the increased cost.

But imagine if you weren’t aware of the macroeconomic forces at play. Or if you weren’t a careful observer of consumption and shopping. What if you were just a kid that got duped by a popsicles?

The compounding effect of lower standards of living is making us all go a bit stir crazy.

I suspect we are all experiencing a little bit of crazy-making from the subtle ways in which we can no longer trust our brands and retailers. It feels downright un-American. And I wouldn’t be shocked if it’s a contributing factor to the general sense of unease and institutional distrust. If you can’t trust American consumerism, well we don’t really have much left.

Categories
Culture Politics

Day 610 and Labor Day Weekend

America isn’t much for holidays compared to say Europe. The Chinese outwork us with 996 but by and large Americans are a people that work. Paid time off isn’t really our thing. Well, it’s not something that capital is keen on allowing labor to have as a thing.

But you can rely on Memorial Day and Labor Day to act as the basic bookends of summer and as days you should have off from work. I find it a bit comical that we have a holiday celebrating the labor movement. You’d think we would have rolled it back with the Reagan Revolution. But Labor Day is the summer ending day off we all know and love even if we killed most of the unions.

Ive got labor on my mind as I’ve taken all of August to move my family to Montana this summer. Most of my energy went into getting us here and settled. The month flew by. It still feels like I have so much left to do. And not just because we still don’t have a dining room table or a mirror in the bathroom suitable for doing makeup. Getting unpacked is a process.

I’m slowly readjusting my mindset back to a workflow that includes labor outside the home. Well, I still work from home. But labor with other people beyond my family. Calling it labor is a bit funny in the context of Labor Day as my labor is working with capital I suppose I’m allowed to celebrate Labor Day as the spiritual placeholder for back to work season even if I am technically “the man.”

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Finance Preparedness

Day 608 and What Timeline

I’ve been obsessed with a movie called Margin Call this summer. If you haven’t seen it, well it’s on Netflix, and it’s an exceptional piece of cinema with a top notch cast reflecting on why finance is so prone to boom and busts. It’s a great office drama even if you have no interest in banking. And it’s only an hour and forty odd minutes w two key Pete Davidson SNL skit criteria. It is both Tucci Gang and a Short Ass Movie.

One of the clincher scenes is Jeremy Irons explaining his job as the bank’s CEO to Zachary Quinto the young rocket scientist turned risk analyst.

I’m here for one reason and one reason alone. I’m here to guess what the music might do a week, a month, a year from now. That’s it. Nothing more. And standing here tonight, I’m afraid that I don’t hear; a; thing. Just — silence

Margin Call

I found this particular scene rather riveting as it reflects both the seeming ease and intense dangers of being in charge. Your entire job boils down to making a few big calls exactly right over a time horizon your average working stiff doesn’t even have the luxury to consider.

I’ve been considering my own preferred time frame on which to make decisions. I’m no Jeremy Irons. I don’t make exceptional calls on what will happen in a few months. I do however have quite a nose for what will unfold over much longer time horizons. I’d trust myself to make the right call over a decade. I scan the horizons.

Which if you are following along with some of my life choices should be modestly unsettling. I moved to Montana to a rural homestead. I invest in early stage startups that fit my chaotic thesis. I am comfortable being labeled a doomer and a prepper because catastrophic emergencies are in inevitability in complex systems.

And it’s hard to imagine a time when complex systems like climate change, geopolitics and macroeconomic trading pressure held more sway than now. Like Jeremy Iron’s character I am listening for the music. And my ear is trained on the silence coming down the pike.

Categories
Aesthetics

Day 607 and Shopping

I’m in a heavy “bitches be shopping” phase. Moving into a new house always necessitates some new purchases but adjusting to an entirely new lifestyle is a heavy lift.

We don’t have much furniture that effectively made the transition from loft in lower Manhattan at the start of the pandemic to townhouse in Colorado for 18 months. So it’s almost like starting from scratch furnishing a farmhouse in Montana. We are using Havenly to help us decide on items we want for areas we’ve never had to furnish before like a dining room and guest rooms. It’s an amazing service that does all the product market work of finding items in your price point and desired styles.

But of course, it all takes forever to get furniture and I wish we’d started on this earlier. As rationalized not starting till we moved in but of course every week some new piece of furniture gets delayed. I’ll be lucky if I get the dining room table by mid October at this rate.

A rendering of our dining room from Havenly

The other big shopping project is upgrading my wardrobe as even after two winters in Colorado most of the adjustment from Manhattan to the Rocky Mountains was technical fabrics and activewear clothing not actual workwear.

Now I have outdoor clothing needs that are less “let’s go for a hike” and more “someone needs to stack wood” or “turn over the soil in the raised beds.”. I guess this means I’m changing over from Merril hiking boots to Ariat paddock boots and from hiking pants to Carhartt canvas work pants. I placed an order for a bunch of stuff today and am modestly enthusiastic about it.

I’ve spent a small fortune on adjusting to Montana life and a huge chunk of the purchases feel aspirational. Or at least my perception of what kind of adjustments are required. As much as I’ve lived in the country, and worked on a farm, my childhood is well in the distance. I’m working from memories.

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Politics

Day 598 and Reactionaries

I’m not entirely sure what possessed me to engage with a bunch of disposed reactionary young men on Twitter this weekend but I’d be lying if I didn’t admit I took some pleasure in it. Cognitive dissonance and copium can feel like an amusing game if you don’t think too hard about the pain behind it. And I saw a lot of pain in the responses to me.

My husband asked me if we should increase security at the homestead. I told him I wasn’t sure if these boys were up to more than larping but in truth I’m not sure if teasing groypers and trolls is dangerous or not. The real danger is civilizational. We’ve got angry, disaffected, and emotionally violent men with nowhere to go and nothing constructive to do. Our politics reflects it but only barely.

What happens when the reactionaries go beyond Roe v Wade and clip the wings of democracy? Will the 19th amendment be up for discussion? You’d be surprised at what the discourse is considering at the moment. For all the whining about cancel culture, we’ve never had so much open consideration of rolling back modern liberalism.

I guess I’m glad that we are having conversations about the success of our current political and civilizational social contracts and whether or not some of our choices were failures. But if any of these boys thinks I’m giving up even an iota of the freedom to be responsible for my own life, well, they have got a surprise coming in.

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Finance

Day 590 and Demography

User acquisition is my little niche in the startup world. While all founders are generalists my super power has always been getting the attention of customers. So I often enjoy little illustrative moments where basic principles of finding and speaking to your audience go awry.

I have tweeted extensively about my concern in the rising cost of core agriculture commodities in the face of shitstorm in the fertilizer markets. This isn’t that novel if you work in finance but it’s probably not a large group of people that are actively discussing fertilizer costs. I do not however buy fertilizer personally. I don’t finance it.

In the face of rising interest rates, partnering with Nutrien Financial™ can help you prepare for the future with confidence. Our latest blog post explores why financing your input purchases may be beneficial to your operation:🔗 nutrienagsolutions.com/blog/5-Reasons… #AgFinancing

I was served a tweet for Nutrien Financial. They would like me to consider financing my crop inputs. In fairness to this promoted tweet the final demographic detail Twitter may know about me is that I live on rural land with agricultural use zoning. I see how I got targeted. And I am delighted to be served this piece of thought leadership from them. But I’m not in anyway their customers base even though I mimic a lot that matches them.

Let’s compare this to another group of advertisements that targeted me this week. I got several pieces of direct mail in my physical USPS post. These folks knew that I had recently purchased a forwarding service from the USPS to make sure old post from my former Colorado address would reach my new one in Montana. Let’s take a look at what they advertised to me based on that piece of information.

A spread of several catalogs and promotional mailers for home furniture, blinds and window treatments and rural road paving services.

It looks likes advertisers who want to reach married couples that have recently forwarded their mail to a new address might be in the market for furniture, window treatments and also I guess rural road paving services. That one might be a rural Montana thing so slightly more niche.

Advertisers argue a lot about high intent audiences. That basically means someone who is likely to buy your product or service. Lots of people can fall into the typical demographic of what you sell but judging if if they are likely to be persuaded to make a purchase can save you a lot of money. Don’t sell to someone who isn’t buying.

Sure you can convince someone they want something with aspirations and glamour but you have to be able to be convinced. It’s a lot easier to do that for a lipstick than a couch. Significantly harder to do for rural road paving I imagine (though I’ve never done it so I can’t be sure). The hardest has got to be financial products for large scale industrial agriculture purchases. Finding people with high intent to buy fertilizer seems pretty specific.

Marketers can and do try to gussy up these facts with fancy languages but getting attention and selling to people that want to pay attention are basic. I’m not the tactics aren’t complex and the work can’t get extremely technical but at least we know we are working with human desires. And I think it’s important to think through that when planning a campaign. Don’t want to overspend on convincing someone who isn’t even in the market to be convinced.

Categories
Aesthetics Finance

Day 584 and Fraudsters

I hadn’t bothered watching any of the numerous Netflix documentaries on how Americans love a beautiful fraud until this weekend when I made an attempt to watch Inventing Anna. I can’t tell if I regret the decision. I’ve avoided any glamorizing of the various grifters that we love to hate.

I don’t love stories about hustles gone bad because I fundamentally believe the difference between success and failure is a lot thinner than than the average person knows. “Fake it to you make it” is part of the great Pentecostal American prosperity gospel. You can come from nothing and become someone in America. We worship the idea of social mobility even if we don’t always like how people gained their fortunes. It’s an entire aesthetic in America.

This is particularly true because sometimes we actually do let the fraudsters win. Especially if we admire their hustle. And let’s be frank it’s a lot harder to tell who is a fraud these days because decades of publicly being a fraud doesn’t stop you from sitting in the Oval Office anymore.

Is it any wonder we aren’t quite sure how to feel about wealth and privilege and the black magic required to obtain it? We act like fraud is a temporarily embarrassing discovery on the way to respectability. Because it often fucking is.

Being in startups has given me a front row seat to just how much talent and capability matter. Except when they absolutely don’t. It’s genuinely hard to reconcile how little effort and outcome can be correlated occasionally.

And this absolutely lends itself to people being willing to take shortcuts. Mistaking that some hard doesn’t pay will kill you if you aren’t able to stay one step ahead. If you get caught, well that is clearly bad but who is to say you couldn’t have kept it up? It’s not like Americans trust cops or prosecutors (except for the line blue line fetishists). Maybe you were just too much of a loud mouth.

I will say the Inventing Anna series has shown me Americans are genuinely confused on how the rich stay rich. In so far as I can tell it boils down to gambling on who might be the real deal and simply writing off the frauds.

Cost of doing business. It happens to everyone. And the worse your boundaries are, well, the worse off your percentages. If your bullshit radar is bad that’s how generational wealth disappears unless you can figure out a way to rig the system (which is always an option).

Categories
Preparedness

Day 569 and Scarcity

There are a number of memes that have taken off in the last few years related to food scarcity as a mechanism for elite control Coverage of climate change and the need for change in agribusiness has been covered extensively in mainstream media so it’s no surprise there is backlash.

I Will Not Eat The Bugs is one of the originating memes in the wider World Economic Forum conspiracy universe along with “You Will Own Nothing” Great Reset discourse. It’s a rich memespace and one that every doomer should be watching closely. Twitter went nuts when a cultural review of cannibalism in literature and tv got posted by the New York Times.

Unfortunately the memes were a harbinger of the fundamental challenges of moving towards greener policies through dictate. Especially when you do poor planning that doesn’t account for transition times and significantly lower yields. Sri Lanka’s attempt to go cold turkey on industrial fertilizer turned disastrous.

With the war in Ukraine grinding on, the world is slowly realizing that chemical fertilizers and cheap grain are in danger of being in short supply. Commodity watchers reminded us that China stopped exporting key fertilizer components last year.

It’s not that Americans haven’t noticed the higher costs of food before. The inflation issues plaguing the country are often framed in terms of simple costs like eggs, milk and chicken. Doomberg sounded the alarm in January that we would see a significant food crisis. But there is a new urgency around scarcity that is exploding into the spotlight. My favorite preparedness website Unprepared published a whole guide to dealing with the coming food crisis.

I personally don’t know what will convince people that we are in for much higher prices and harder times. A lot of cascading factors are converging. But I think it’s wise to keep a close eye on scarcity discourse. If you want to keep ahead read things like AgriNews and Bloomberg’s commodity and supply chain newsletters. It’s better to go in with eyes open.